6. Knowledge of
• the Office of University Communications
– Where it has been
– Where it’s headed
– And exceptional team that is taking it there
7. Knowledge of
• Communications
• Practice and theory
• Strategy and tactics
• Professional and interpersonal
• Old Media & New
• Essential
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8. Experience
– 25 + years of communications work
• NIH, private sector, NAS/NRC, UMD
– 20+ years of communications/PR work
– 15 years UMD Communications & Marketing
– A life-time of leadership and management
• Professional
– Direct and cooperative
» Publications, people, projects
• Personal
– Family Business; Sport administration & coaching
9. Commitment
• To the University of Maryland
• To UMD Research & Innovation
• To UMD Marketing and Communications
10. Commitment
• To the University of Maryland
• To UMD Research & Innovation
• To UMD Marketing and Communications