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This document discusses the speed of innovation in today's business environment. It notes that innovation cycles have accelerated and businesses must constantly innovate to remain competitive. The failure of companies like Yahoo and MySpace to keep up with new innovations like Google and Facebook demonstrates how quickly the market can change. The document advocates for a culture of constant learning, quick testing of new ideas, and collaboration to foster ongoing innovation. It provides a checklist for businesses to help keep up with innovation through dedicated research and development, a focus on new technologies and customer needs, and rewarding innovative behavior.



