Do you need tips on how to create a good website? This presentation provides you with five things to consider if you want to create or improve your web page. Orpheus, Inc. Web Design · Web Development · Hosting www.orpheusincorporated.com

1. Elements of
Successful
Websites

2. Design
Your website’s navigation should be
simple and clean, so your visitors
don’t have trouble finding the
content that they are looking for. Use
a layout that allows you to leverage
your company’s brand identity
elements such as color palette,
typography, logo, photography,
among others.
Consider breaking large blocks of
text into segments, and utilize
design elements to make your pages
less monotonous and more visually
appealing.
Remember, your site should tell your
story and be memorable!
1.

3. How much do you know about your website visitors? Do you know who they are and
what they are looking for when they come to your site? Once you understand the answer
to these questions, you will have the basis to create content that is appealing to them.
Believe us - a happy visitor will reward you with staying longer on your webpage, visiting
more times in the future, and even telling his friends about your site.
Targeted Content
2.
Tip: You or somebody in
your team should be familiar
with Google Analytics. It is a
great tool to track visitors’
behavior that will provide
you with insights to better
understand your audience,
and what kind of content
they prefer to see on your
site.

4. Did you know that on average 30,000
websites are hacked every day?
You may think that your site is not worth
an attack, but the truth is, the bad guys
are after thousands of non-threatening
websites to install viruses or use them to
redirect traffic to their websites. You
don’t want to experience how frustrating
de-hacking a website is, so make sure
your site is safe.
Security
3.
Tip: Get an SSL certificate for your
website, it may help in keeping your site
a hacker-free zone!

5. Americans spend at least 2.5 hours on their smartphones or tablets everyday. It’s very
important to have a responsive website that makes your content look good on different
devices and screen sizes. If your company’s website looks bad on mobile devices, or if
visitors need to pinch and zoom to be able to view text, icons or images, your prospects
will leave your site and move to the next company.
Responsive Design
4.
Mobile accounts for 65% of
digital media consumption, so
mobile-optimizing your web
page is an investment that will
pay off. An engaging mobile-
friendly site will help you turn
website visitors into
customers.

6. Put yourself in your visitors’ shoes.
Do you like to exploring websites
that take forever to load? Or even
worse, never load? Well, just like you
your audience loves to visit and stay
on pages that load fast.
To ensure that your site is running as
fast as possible you may want to
reconsider the number of installed
plugins, reducing image sizes and
upgrade to a premium hosting
company that assures you minimal
website down time.
Speed
5.

7. 1175 Herndon Parkway, Suite 250
Herndon, VA 20170
571 748 7627
www.orpheusincorporated.com
hello@orpheusincorporated.com
Web Design · Web Development · Hosting