The document discusses South Africa's role as a regional media power, showcasing its population, currency, and leadership. It highlights the transnational nature of broadcasting in Africa, particularly the dominance of imported content and the impact of globalization on media flows. The growth of the satellite market, driven by a rising middle class and major players like MultiChoice Africa, is also examined.

1. http://www.youtube.com/watch?v=pvyc4w5vrkY

2. South Africa as a regional media powerBy Ruth Teer-Tomaselli, Herman Wasserman & Arnold S. de Beer

3. South AfricaPopulation: 48.7 Million (2008) 25th Largest Country in the Worldwww.google.com/publicdataLanguage: English, Zulu, Sesotho, AfrikaansCurrency: Rand (ZAR) 1 South African rand = 0.142476642 Canadian dollars100 Canadian Dollar = 710.033 South African Rand 100 South African Rand (ZAR) = 14.08386 Canadian Dollar (CAD)Leadership: President Jacob Zuma (May 9th, 2009)UN Classification: Middle Income Country

4. Introduction Receiving end of cultural media products

5. Imperialistic nation of the global media industry

6. Boyd-Barrett’s ‘generic’ model of Cultural Imperialism

7. South Africa is a big role player within its region & continent Unequal flows internally, multi directional global media flowsBroadcasting: transnational in an African contextBoth TV and Radio are less developed in Africa then on any other continent

8. Radio- crossed national borders in its earliest days where as tv remained closed by national barriers

9. Most broadcasters carry a significant amount of imported content

10. . It was the globalization phenomenon that leads to the growth of transnational activity in Africa during the last decade of the 20th centuryMultiChoice Africaprominent content carrier in Anglophone Africa

11. It is a broadcast publisher, and subscriptions manager

12. MIH (MultiChoice Investment Holdings) , the parent company owns operations that span over 50 countries

13. a growth of the satellite market TV market, will be determined by the expansion of middle classMNETMultiChoice Africa MCL (MultiChoice Limited)PAS4 Satellite = Digital Service DSTV (direct satellite )MIH (MultiChoice Investment Holdings)http://www.allbusiness.com/electronics/computer-electronics-manufacturing/7137592-1.htmlEutelsate W4

14. M-Net & It’s Channelshttp://beta.mnet.co.za/KTv, SuperSports & The Movie Magic http://www.southafrica.info/about/media/satv.htm

15. Big Brotherhttp://www.youtube.com/watch?v=1yXElMLRcX4SABC- South African Broadcasting Corporation- State Ownedhttp://www.sabc1.co.za/portal/site/sabc1redirect/

16. South African TV Licensing FeeThe license fee in South Africa is R225 per annum (R276 per year if paid on a monthly basis) for TVCanadian = $31.92690 Conclusion Clip: Why you must pay your licensing fees in S.A!http://www.youtube.com/watch?v=U6Cw3ssKrHo

17. Thanks!!!!By Amanda StavrouNovember 17th 2009