The document discusses vision-led innovation and 360innovation's approach. 360innovation helps companies define a transformational vision to guide innovation efforts. They use a proprietary 360iSight visioning model to facilitate discussions around hindsight, insight and foresight. The goal is for companies to develop a clear purpose and future state focused on their core competencies. This provides alignment and commitment for innovation projects, which 360innovation helps implement using a structured thinking approach.

1. Global Visioning Innovation
Business Innovation
NPD Innovation
Industry Innovation
NPD Innovation
Cultural Innovation
Organisational Innovation
Category Innovation
NPD Innovation
Category Innovation
ThreeHundred&
Identity Innovation
Enterprise Finance Solutions SixtyDegreeºsofInnovation
Organisational Innovation
Snapshot
Brand Innovation
Iconic Innovation
Defining Innovation
360i.com.au Vision Led Innovation 03/10

2. innovation is the Nº1 driver
for future growth, yet it’s
average failure rate is 96%.
Without a clear Vision, innovation becomes a hit and miss business. That’s because innovation
means different things to different businesses and the approach to developing innovation
varies dramatically.
At 360innovation®, we start by defining the role and vision for innovation, ensuring that all the
innovation we create is vision led to improve the rate of success.
Using our proprietary 360iSight™ Visioning Model, we rigorously work through Hindsight, Insight
and Foresight to open up the full 360º perspective on business challenges to pave the best
way forward.
Welcome to 360innovation®
©360innovation® Vision Led Innovation 03/10

3. 360innovation® Snapshot Who we are
360innovation® - We are innovation consultants
What we do
We facilitate and design your future growth plans
How we do it
We take a vision led approach to delivering results
Who we work with
Leaders of organisations, businesses and brands
who depend on innovation for future growth
©360innovation® Vision Led Innovation 03/10

4. ThreeHundred&
SixtyDegreeºsofInnovation
Vision Led Innovation
Stage 1 Stage 2 Stage 3
360innovation > Intention Ideation Implementation > Actionable results
WHY are we doing this? WHAT are we going to do? HOW are we going to do it?
SHIFT™ Session 360iDentity™ Workshops Revolutionary Thinking™
Facilitating CEO’s and leadership Workshopping with cross-matrix Steering project teams through
teams to gain alignment on teams to co-create the most a ‘structured thinking approach’*
the critical intention for all innovative ideas to implement on each of the practical
innovation efforts implementation issues facing
Following this phase, 360i then the project(s)
develop and design the ideas
off-line to bring the tangible *By working on live innovation projects
outcomes to life using this methodology, the project teams
become simultaneously trained in the
use of the Revolutionary Thinking™ tool
©360innovation® Vision Led Innovation 03/10

5. Purpose
In order to
truly innovate, Industry
Transformational
Vision
you first need a Dynamics
Stagnant
Future State
Transformational
Vision
Vision
Not just any Vision ... a Transformational Vision that leverages Core Competencies
the company’s core competencies and drives the business
beyond the stagnant category dynamics.
By steering leadership teams through an initial SHIFT™
session, we help organisations define their elevated sense of
purpose and desired future state to arrive at their enduring
Transformational Vision.
This Vision then becomes the focus and guiding beacon for all
innovation efforts, serving to drive genuine commitment and
alignment to the innovation process - the essential ingredients
for innovation success.
©360innovation® Vision Led Innovation 03/10

6. Principal Profiles and Testimonials
“360innovation® are truly one of Australia’s best lateral thinking teams.”
Robert Wulff. Principal Griffith Hack. Patent & Trade mark Attorneys. IP specialist Firm 2007.
“Our organisation engaged 360innovation to help our team think differently, to continue to make a
greater difference in all that we do and how we operate as a team. The way 360innovation worked
with the organisation was insightful, engaging and inclusive. It was a real insight to see how
360innovation worked through the depth of the organisation to get us to think differently and this
was across a global organisation. The team in Europe still uses the 360iSight™ model in all that we
do. It is a valuable partnership to bring a positive change.”
Rodney Harrex. General Manager UK & Europe. Tourism Australia.
“What Paul and his team achieved for us at Pfizer in the field of innovation has been absolutely world
class. My brief to him as a genuine change agent was to keep being non corporate for me!” Paul Epstein - CEO Kev Babakian MDes, MDIA - ECD
Marc Robinson. Global President. Pfizer Consumer Healthcare, New Jersey USA.
Paul has over 24 years of diverse As Executive Creative Director with 18
“Throughout my career I have participated in many global brainstorming and professional sessions. strategic and corporate experience years of strategy, design, branding and
A real standout I attended was facilitated by Paul Epstein, who has an excellent and distinct style, spanning communication, creative communication experience, Kev has
putting high profile international leaders at ease. Using high energy and his creative approach and development, business management refined his passion and talent into a
flow, Paul was able to guide a diverse agenda to a very productive end point.” and global innovation. Paul has held business centric design and innovation
Professor Eli Schwarz KOD. Professor and DEAN, Faculty of Dentistry. University of Sydney. senior roles with multinational ad discipline. A Master in Design from the
agencies working on award winning University of Technology Sydney, Kev
“360innovation® has steered our whole head office through a successful review and re-birth of our global brand visions and ad campaigns has facilitated regional roles for BBDO
strategic offering. When it comes to facilitating strategic and creative sessions, there’s no one better and was formerly Head of Strategy Asia and has extensive Blue Chip
at getting the best out of people.” and Project Development for Pfizer exposure across Asia Pacific.
Joseph Saad, Managing Director Australasia. Weight Watchers Consumer Healthcare.
Kev is co-owner and principal
“Kev looks at business challenges from a different perspective and as a result develops unexpected but As an experienced qualitative & of 360innovation®.
strategically sound creative ideas. Kev follows the creative idea through with superb design, tenacity quantitative researcher; qualified
and detail. He is challenging, passionate and asks hard questions without fear or favour. facilitator and trainer in creative Contact us: 360i.com.au
Craig Kearney. Global General Manager, Novogen Consumer Health Care. thinking; internationally accredited paul@360i.com.au
leader in innovation, Paul has a kev@360i.com.au
“With an amazing commercial applicability to his ideas, Paul is a guy that can demonstrably relentless passion for seeing things +61 2 9331 7179
transform a business. With his unique blend of research, strategy and creative genius, he’s from different perspectives.
Suite 307, The Post
complete....like Maradona.” 46a Macleay Street,
Goeff Vuleta. Former Head of Worldwide Ideas Group. Saatch & Saatchi. Paul is co-owner and principal
Pots Point NSW
Now CEO Farenheit 212 NYC of 360innovation®.
Australia 2011
©360innovation® Vision Led Innovation 03/10

7. VISION
CE IN
NO
EN
RI
VA
S T
PE
TI
EX
ON
FORESIGHT
HINDSIGHT
360iSight™ Model H FOCUS TOPIC F
I
RE
Y
EG
AR
SE
CH AT
S TR
INSIGHT
©360innovation® Vision Led Innovation 03/10

8. real innovation happens
when good people are
well led and understand
what they are trying to do.
360innovation
©360innovation® Vision Led Innovation 03/10