The document provides three lead generation tactics: 1) Connect daily with targeted leads on LinkedIn and send video introductions, 2) Place opt-in forms above website folds to collect contact information and immediately send video showcasing services, 3) Text message leads 10-15 minutes before calling so they are expecting the call and know who is contacting them and why.

1. 3 Lead Generation
Tactics to Implement,
Because They Work!

2. How Do You Attract
Leads On LinkedIn?
- Connect with your ideal target audience daily
- Use filters to find targeted leads based on
location, size, etc.
- Send a quick introduction of yourself and how
you can help (Use video because no one else is
doing it)
- Search ‘Jobs’ to find and connect with key
decision makers

3. How To Use Website
Opt-in Forms
- Always put opt-in forms above the fold (before
having to scroll once they land on your
homepage)
- Once they opt-in, send them immediately to a
video showcasing more of how you can help
with their needs in their business

4. Text Message Every Lead
- Texts are generally always read and are a fast
and easy way to get anyone’s attention
- Texts allow leads to be ready for you
- Texting leads 10 to 15 minutes before you call
them is a great practise so that leads will
already be expecting your call

5. RECAP
#1) Use LinkedIn daily to connect with decision
makers and then message them with a video
introduction
#2) Use Opt-in forms on your website to collect
data such as company name and phone number
#3) Text message every lead before you call them so
that they will know who’s calling and why