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In-House Benefits
From Agency
Management
Software
Most creative agencies
have adopted some sort
of Agency Management
Software (AMS). They’ve
been substantially more
efficient. However,
there’s one type of
creative agency that
seems to be lagging
behind… the internal
agency.
Here are 3 ways that
your in-house
marketing department
can benefit from an
AMS.
But first…
My name is Marc
Wilson. I’m a happily
transplanted
Torontonian. And
rumour has it, I can
snowboard and play
hockey at the same
time.
Hi!
Now back to business
Better Client
Collaboration
With the right program, your
creative department will be able to
store and organize all files,
communications and reports that
both you and your clients rely on.
You’ll be able to upload files and
know that your client in the other
department will have instant
access to those files – and vice
versa!
Clearly Defined
Scope of Work
You might have departmental
clients that request changes
to the scope of projects and
add additional deliverables.
An AMS can assist with this
by providing request
functionality. Such as creative
briefs!
Demonstrating
Value
Departmental clients often
have no idea what the value
of the work being done
because they’re not being
billed.
It’s important for the agency
staff to feel like their clients
understand the value of their
work.
Even if you’re not billing
your departmental clients,
AMS will allow you to
provide them with reports
showing the value of the
work you have provided.
Check out the full blog post
streamline processes
simplify collaboration
centralize information
get real-time business data
Visit functionpoint.com to learn what fp.
can do for your agency

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3 In-House Benefits From Agency Management Software

Editor's Notes

  1. Templates….. New slide – do more - streamline processes - simplify collaboration - centralize information - get real-time business data. Visit functionpoint.com