Making the Match
10 Tips for Successful
Corporate/Nonprofit Partnerships
Susan McPherson
@susanmcp1
July 7, 2014
Why should nonprofits seek
corporate partners & (vice
versa) in the first place?
#1: Create a prospect list.
(do your research!)
#2: Define your value proposition.
#3: Get creative.
#4: Find your way in.
#5: Set the ground rules.
#6: Engage everyone.
#7: Go public.
#8: Measure Success.
#9: Network.
#10: Plan ahead.
Questions?
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10 Tips for Creating Meaningful Corporate/NGO Partnerships

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Presented to Inspired Capital's Summer Fellows on July 8, 2014.

Published in: Business, Education

10 Tips for Creating Meaningful Corporate/NGO Partnerships

  1. 1. Making the Match 10 Tips for Successful Corporate/Nonprofit Partnerships Susan McPherson @susanmcp1 July 7, 2014
  2. 2. Why should nonprofits seek corporate partners & (vice versa) in the first place?
  3. 3. #1: Create a prospect list. (do your research!)
  4. 4. #2: Define your value proposition.
  5. 5. #3: Get creative.
  6. 6. #4: Find your way in.
  7. 7. #5: Set the ground rules.
  8. 8. #6: Engage everyone.
  9. 9. #7: Go public.
  10. 10. #8: Measure Success.
  11. 11. #9: Network.
  12. 12. #10: Plan ahead.
  13. 13. Questions?

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