The document outlines a presentation on enhancing digital transformation for manufacturing SMEs, focusing on the implementation of cloud-based high-performance computing (HPC) tools for urban planning. Key achievements include transitioning the Suncast module to the cloud for faster, city-scale simulations, facilitating intricate analyses for smart city development. The document also highlights the benefits of cloud services, such as increased simulation speed and reduced resource demands, while discussing future strategies for expanding cloud capabilities.

1. Enhancing Digital Transformation
in Manufacturing SMEs
22nd of May
Brussels
2015
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2. Dr Kenneth Burnham
Integrated Environmental Solutions
Experiment 6: Cloud-based HPC tools for Urban
Planning
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3. INDEX
1. WHAT WE ACHIEVED
2. HOW WE DID IT
3. HOW I4MS HELPED
4. HOW WE WILL TAKE IT FORWARD
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4. Meeting the Challenge
I4MS 2015: Enhancing Digital Transformation in Manufacturing SMEs · 22nd of May · Brussels 4
 IES intends to expand current capabilities and move from an approach of single
building simulation, to multi-building city-scale simulations
 Moving to City-Scale Simulations

5. WHAT WE ACHIEVED
Primary Achievement
Moving our SunCast module
onto a cloud based platform
for faster simulations
I4MS 2015: Enhancing Digital Transformation in Manufacturing SMEs · 22nd of May · Brussels 5

6. WHY WE DID IT
I4MS 2015: Enhancing Digital Transformation in Manufacturing SMEs · 22nd of May · Brussels 6
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There is a growing need for IES to
increase the speed of our
simulations. This is both at individual
building level, and more recently for
city-scale level
Open new markets for us where we
move from early stage master
planning to detailed design, to the
development of smart cities

7. HOW I4MS HELPED
I4MS 2015: Enhancing Digital Transformation in Manufacturing SMEs · 22nd of May · Brussels
• Provided suitable testing
platform to experiment with
cloud computing in a low risk
setting
• Has enabled IES to perform
intricate simulations via a web
based platform as opposed to
running on a desktop solution
• Has allowed IES to create a new
market for the company
– Blue Ocean Strategy i.e. creating
a new market instead of
competing in an existing red
ocean
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8. Project Example - Masterplanning
I4MS 2015: Enhancing Digital Transformation in Manufacturing SMEs · 22nd of May · Brussels 8

9. Project Example - Masterplanning
I4MS 2015: Enhancing Digital Transformation in Manufacturing SMEs · 22nd of May · Brussels 9
• Northside Coalition, Pittsburgh, USA
• Main Features of project:
– 3D Model Creation of existing buildings in
Northside Coalition area
– Building Energy Simulation
– Photo Voltaics (PV) & Solar Thermal Potential
– Wind Potential
– Overall Energy Masterplanning

10. Project Example - Masterplanning
I4MS 2015: Enhancing Digital Transformation in Manufacturing SMEs · 22nd of May · Brussels 10
• Use of Cloud Services
– Our SunCast Module was
used to provide an analysis
of solar radiation falling on
buildings -> useful to show
potential for PV
– In this case it ranged from
72.25 kWh/m2 (blue) to
1377.25 kWh/m2 (red)
– Dependent on orientation
of buildings, and
overshadowing of other
buildings

11. Project Example – In-depth Simulation
I4MS 2015: Enhancing Digital Transformation in Manufacturing SMEs · 22nd of May · Brussels 11

12. Project Example – In-depth Simulation
I4MS 2015: Enhancing Digital Transformation in Manufacturing SMEs · 22nd of May · Brussels 12
• Hotel Project, Middle East
• Main Features of project:
– 3D Model Creation of the hotel
– 7 story building, 250 guest rooms
– Large organic shaped wrap-around for shading
– 35,626 surfaces in the model, 5,538 windows

13. Project Example – In-depth Simulation
I4MS 2015: Enhancing Digital Transformation in Manufacturing SMEs · 22nd of May · Brussels 13
• Use of Cloud Services
– Our SunCast Module was used to
provide an analysis of solar
radiation penetrating all the
rooms of the building
– Resulted in greater
understanding of passive heating
of the buildings and explicit need
for shading
– More detailed analysis than
Pittsburgh example

14. Project Example – Benefits
I4MS 2015: Enhancing Digital Transformation in Manufacturing SMEs · 22nd of May · Brussels 14
• Speed
• Prior to obtaining cloud services, a simulation like that run in
for Pittsburgh could have taken 3 hours. This simulation was
run in 10 minutes
• In the Middle East Example, the simulation would have taken
2 weeks to run, this was done in 2 days with through the use
of cloud capabilities
• Reduced human resource
• Data Capacity
• Prior to obtaining cloud services, simulations taken at this
scale would be far more susceptible to crashing
• Increased efficiency and reliability

15. HOW WE WILL TAKE IT FORWARD
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• Increase our modules on the cloud
• SunCast completed, Radiance will be next

16. HOW WE WILL TAKE IT FORWARD
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• Market evolution
• Faster, more comprehensive
simulations
• Marketing approach/channels
• Target our existing worldwide
customer base which include:
AECOM, Gensler, HoK, ARUP, and
WSP
• Over 1000 clients in 140 countries
• Use our existing connections with
city authorities such as San
Francisco, Hong Kong, Dubai,
London Organisation Affiliations

17. THANK YOU
FOR YOUR ATTENTION
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