Zee Entertainment Enterprises Limited (ZEEL) is an Indian media conglomerate founded in 1992 as Zee Telefilms. It launched India's first satellite television channel and has since expanded to include 23 channels in Hindi, Marathi, Bengali and other Indian languages, reaching over 500 million viewers in over 120 countries. In 2006, ZEEL demerged into four separate companies focused on cable, DTH, news and regional channels, and broadcasting. ZEEL now operates numerous television channels and has diversified into areas like education and international business. It remains a major player in the Indian media industry alongside competitors like Star and Sony.

1. Zee Entertainment Enterprise
Limited

2. About Zee
 Launched by Subhash Chandra.
 Previouslyknown as Zee Telefilms Limited.
 India’s first satellite channel.
 Demerger in 2006.
 ZEEL,Wire and WirelessIndia ,Dish TV and Zee News.
 23 channels.
 Hindi, Marathi, Bengali, Gujarati.
 120 countries, 500 millionviewers.

3. History
 1992:ZeeTelefilms Limited (ZTL).
 1996:Siti Channel
 1997: Zee Music.
 1998: Zee Cine Awards.
 1999: launchedRegional channels
 2003:Action Cinema, ClassicCinema, MX,Premiere Cinemaand Smile TV
 2006:Demerged into4 companies.
 2006:Acquiredcontrolling stake in TENSports
 2007:Zee Entertainment Enterprises Limited (ZEEL) lists as an independent
company.

4. International business

5. Revenue Generation

6. Revenue Generation
 Advertising
 Subscription

7. The Indian Playing Field

8. Revenue through Advertisements
1Q 2006 1Q 2007

9. Competitors

10. New Entrants
 Sony 1995
 Star 1992
 Star-Zee partnership 1995

11. Competitors

12. Demerger

13. Demerger
 First Sony and then Star.
 Lost 7 CEO.
 Siticable stagnated.
 DTH was largely ignored.
 Share price Crashed.
 Cable, DTH, news and regional channels, and broadcasting.

14. Demerger

15. Market Scenario
0%
10%
20%
30%
40%
50%
60%
Star Zee Sony
2001
2002
2004-2005
2006

16. Partners

17. Partners / Alliances
Zee Turner.
ETC Networks.
Ten Sports.

18. Facts
 Employees >> 1000+
 CorporateOffice:Worli, Mumbai, India
 Global offices: Canada, Hong Kong, India, Singapore, South
Africa, UnitedArab Emirates, UnitedKingdomand UnitedStates of
America.
 NSE, BSE, CSE
 Zee's well known brands include Zee TV, Zee Cinema, Zee Music, Zee
Cafe, Zee Studios, Zee Trendz, TenSports, Jagranetc, ETCPunjabi
and Zee Smile

19. Community affairs
 Zee Touch India initiative.
 Campaign on Breast Cancer
 Campaign for the Visually Impaired.
 Campaign for HIV/AIDS for the International Aids day.
 Aids Awareness campaign by Mukti Foundation.
 Campaign on Pulse Polio.

20. Education
 Zee Education began its journey in 1994 as a division of Zee
Telefilms Ltd.
 KIDZEE HIGH
 KIDZEE
 ZIMA
 ZICA
 ZED CA
 E-LEARNING.

21. Investors Info
 Total annual revenues of INR15.1 billionfor thefiscal year 2007
 Total assets as of March31, 2007 of approximatelyINR 30.2 billion.
 Summary Financials (Indian GAAP - FY2007)
Revenue INR 15.1 billion
PAT INR 2.3 billion
EPS INR 5.5
Capital Employed INR 30.2 billion

22. Awards
 "EmergingCompanyof the Year" by The Economic Times in 1998..
 Among the ten Indian Companies in the Forbes International 200Small Best
Companiesfor the year2001.
 "BSEAwardfor Maximisation of ShareholdersWealth- 2000".
 Zee TV UK wasawardedthe MACEsponsored by the UK Trade and
Investment.
 "Ground Breaker Award from MultichannelNews International for its
achievements in developingprogrammenetworks and related businesses“
 Finance AsiaratedZee Telefilms as the Fourthbest companyin Asiaand as one
of the most successful Asian Corporates in producing value for its shareholders.