3. INTRODUCTION
Hair is remarkably tough material. It can stand
up to considerable abuse, but over time this
wreak havoc with its natural properties. In
particular, its porosity can be badly affected,
so that it breaks easily and cannot be styled
satisfactorily.
God gave us beautiful hair and we should take
care of it, that’s why Hair oil is made for better
nourishment and effectiveness.
4. OBJECTIVE
• To Know that which age group of people
likes which brand of hair oil.
• To know whether male or female like to apply
hair oil on which basis.
• To know that how females change their
behavior toward Hair oil (if they are students
and if they are professionals.)
• If people use Brand then which brand they
use.
• Are they loyal to their brand.
11. CONCLUSION
The conclusion is that Dabur needs to launch
more products in the Non-sticky hair oil
segment with the price range of Rs. 20-50.
Boys mostly use the Bajaj Almond hair oil
While Females( Students) use Parachute or
Dabur Vatika.
Working Female use the not regularly and like
to use Non-sticky hair oil.
