SlideShare a Scribd company logo
1 of 5
Download to read offline
From
ZERO profit 
to
23% Profitability
Client Domain: Fashion
Problem area :
Nearly Zero Profits.
Need to increase sales and profit.
Analysis:
The perception of the brand was
not in line with the product
offering and target audience
Solution Recommended:
The PRICING of the products was
altered with certain value adds in
the product(s)
The negotiation happening earlier
reduced drastically
Improved perception among
customers leading to repeat sales
Business started making profits, over
23% net profit on each sale
Business was able to offer wider
range
Impact:
1.
2.
3.
4.

More Related Content

What's hot

Consumer loyalty program
Consumer loyalty programConsumer loyalty program
Consumer loyalty programPESHWA ACHARYA
 
Major Steps in Developing Effective Communication
Major Steps in Developing Effective CommunicationMajor Steps in Developing Effective Communication
Major Steps in Developing Effective CommunicationSameer Mathur
 
Measuring the Effectiveness of the Promotional Program
Measuring the Effectiveness of the Promotional ProgramMeasuring the Effectiveness of the Promotional Program
Measuring the Effectiveness of the Promotional ProgramIndrajit Bage
 
What are the major steps in developing effective communication
What are the major steps in developing effective communicationWhat are the major steps in developing effective communication
What are the major steps in developing effective communicationSameer Mathur
 
What are the guidelines for effective brand building events and experiences?
What are the guidelines for effective brand building events and experiences?What are the guidelines for effective brand building events and experiences?
What are the guidelines for effective brand building events and experiences?Sameer Mathur
 
Product launch plan of Shoe Cleaning Mousse
Product launch plan of Shoe Cleaning MousseProduct launch plan of Shoe Cleaning Mousse
Product launch plan of Shoe Cleaning MousseRitz NG
 
Marketing management
Marketing managementMarketing management
Marketing managementsmumbahelp
 
Mojor steps in developing effective communication
Mojor steps in developing effective communicationMojor steps in developing effective communication
Mojor steps in developing effective communicationSameer Mathur
 
Business Marketing VTU,Module 7
Business Marketing VTU,Module 7Business Marketing VTU,Module 7
Business Marketing VTU,Module 7Adani University
 
20151215 Company Profile Denkfaktur
20151215 Company Profile Denkfaktur20151215 Company Profile Denkfaktur
20151215 Company Profile DenkfakturSabine Kopsch
 
Harvard Business review what are brands good for
Harvard Business review what are brands good forHarvard Business review what are brands good for
Harvard Business review what are brands good forSameer Mathur
 
Evaluation of advertisements
Evaluation of advertisementsEvaluation of advertisements
Evaluation of advertisementsGurjit
 

What's hot (19)

Consumer loyalty program
Consumer loyalty programConsumer loyalty program
Consumer loyalty program
 
Major Steps in Developing Effective Communication
Major Steps in Developing Effective CommunicationMajor Steps in Developing Effective Communication
Major Steps in Developing Effective Communication
 
Ch1
Ch1Ch1
Ch1
 
Measuring the Effectiveness of the Promotional Program
Measuring the Effectiveness of the Promotional ProgramMeasuring the Effectiveness of the Promotional Program
Measuring the Effectiveness of the Promotional Program
 
What are the major steps in developing effective communication
What are the major steps in developing effective communicationWhat are the major steps in developing effective communication
What are the major steps in developing effective communication
 
Advertising budget
Advertising budgetAdvertising budget
Advertising budget
 
What are the guidelines for effective brand building events and experiences?
What are the guidelines for effective brand building events and experiences?What are the guidelines for effective brand building events and experiences?
What are the guidelines for effective brand building events and experiences?
 
Session 30 MG 220 MBA - 25 Nov 10
Session 30  MG 220 MBA - 25 Nov 10Session 30  MG 220 MBA - 25 Nov 10
Session 30 MG 220 MBA - 25 Nov 10
 
Product launch plan of Shoe Cleaning Mousse
Product launch plan of Shoe Cleaning MousseProduct launch plan of Shoe Cleaning Mousse
Product launch plan of Shoe Cleaning Mousse
 
Pptrisingrep
PptrisingrepPptrisingrep
Pptrisingrep
 
Marketing management
Marketing managementMarketing management
Marketing management
 
Sales promotion
Sales promotionSales promotion
Sales promotion
 
Sales promotion
Sales promotionSales promotion
Sales promotion
 
Mojor steps in developing effective communication
Mojor steps in developing effective communicationMojor steps in developing effective communication
Mojor steps in developing effective communication
 
Sales promotion
Sales promotionSales promotion
Sales promotion
 
Business Marketing VTU,Module 7
Business Marketing VTU,Module 7Business Marketing VTU,Module 7
Business Marketing VTU,Module 7
 
20151215 Company Profile Denkfaktur
20151215 Company Profile Denkfaktur20151215 Company Profile Denkfaktur
20151215 Company Profile Denkfaktur
 
Harvard Business review what are brands good for
Harvard Business review what are brands good forHarvard Business review what are brands good for
Harvard Business review what are brands good for
 
Evaluation of advertisements
Evaluation of advertisementsEvaluation of advertisements
Evaluation of advertisements
 

Recently uploaded

A.I. Bot Summit 3 Opening Keynote - Perry Belcher
A.I. Bot Summit 3 Opening Keynote - Perry BelcherA.I. Bot Summit 3 Opening Keynote - Perry Belcher
A.I. Bot Summit 3 Opening Keynote - Perry BelcherPerry Belcher
 
CATALOG cáp điện Goldcup (bảng giá) 1.4.2024.PDF
CATALOG cáp điện Goldcup (bảng giá) 1.4.2024.PDFCATALOG cáp điện Goldcup (bảng giá) 1.4.2024.PDF
CATALOG cáp điện Goldcup (bảng giá) 1.4.2024.PDFOrient Homes
 
Call Girls In Radisson Blu Hotel New Delhi Paschim Vihar ❤️8860477959 Escorts...
Call Girls In Radisson Blu Hotel New Delhi Paschim Vihar ❤️8860477959 Escorts...Call Girls In Radisson Blu Hotel New Delhi Paschim Vihar ❤️8860477959 Escorts...
Call Girls In Radisson Blu Hotel New Delhi Paschim Vihar ❤️8860477959 Escorts...lizamodels9
 
Sales & Marketing Alignment: How to Synergize for Success
Sales & Marketing Alignment: How to Synergize for SuccessSales & Marketing Alignment: How to Synergize for Success
Sales & Marketing Alignment: How to Synergize for SuccessAggregage
 
Case study on tata clothing brand zudio in detail
Case study on tata clothing brand zudio in detailCase study on tata clothing brand zudio in detail
Case study on tata clothing brand zudio in detailAriel592675
 
Call Girls In Sikandarpur Gurgaon ❤️8860477959_Russian 100% Genuine Escorts I...
Call Girls In Sikandarpur Gurgaon ❤️8860477959_Russian 100% Genuine Escorts I...Call Girls In Sikandarpur Gurgaon ❤️8860477959_Russian 100% Genuine Escorts I...
Call Girls In Sikandarpur Gurgaon ❤️8860477959_Russian 100% Genuine Escorts I...lizamodels9
 
BEST Call Girls In BELLMONT HOTEL ✨ 9773824855 ✨ Escorts Service In Delhi Ncr,
BEST Call Girls In BELLMONT HOTEL ✨ 9773824855 ✨ Escorts Service In Delhi Ncr,BEST Call Girls In BELLMONT HOTEL ✨ 9773824855 ✨ Escorts Service In Delhi Ncr,
BEST Call Girls In BELLMONT HOTEL ✨ 9773824855 ✨ Escorts Service In Delhi Ncr,noida100girls
 
Call Girls In Kishangarh Delhi ❤️8860477959 Good Looking Escorts In 24/7 Delh...
Call Girls In Kishangarh Delhi ❤️8860477959 Good Looking Escorts In 24/7 Delh...Call Girls In Kishangarh Delhi ❤️8860477959 Good Looking Escorts In 24/7 Delh...
Call Girls In Kishangarh Delhi ❤️8860477959 Good Looking Escorts In 24/7 Delh...lizamodels9
 
Progress Report - Oracle Database Analyst Summit
Progress  Report - Oracle Database Analyst SummitProgress  Report - Oracle Database Analyst Summit
Progress Report - Oracle Database Analyst SummitHolger Mueller
 
Vip Female Escorts Noida 9711199171 Greater Noida Escorts Service
Vip Female Escorts Noida 9711199171 Greater Noida Escorts ServiceVip Female Escorts Noida 9711199171 Greater Noida Escorts Service
Vip Female Escorts Noida 9711199171 Greater Noida Escorts Serviceankitnayak356677
 
Call Girls in DELHI Cantt, ( Call Me )-8377877756-Female Escort- In Delhi / Ncr
Call Girls in DELHI Cantt, ( Call Me )-8377877756-Female Escort- In Delhi / NcrCall Girls in DELHI Cantt, ( Call Me )-8377877756-Female Escort- In Delhi / Ncr
Call Girls in DELHI Cantt, ( Call Me )-8377877756-Female Escort- In Delhi / Ncrdollysharma2066
 
BEST Call Girls In Old Faridabad ✨ 9773824855 ✨ Escorts Service In Delhi Ncr,
BEST Call Girls In Old Faridabad ✨ 9773824855 ✨ Escorts Service In Delhi Ncr,BEST Call Girls In Old Faridabad ✨ 9773824855 ✨ Escorts Service In Delhi Ncr,
BEST Call Girls In Old Faridabad ✨ 9773824855 ✨ Escorts Service In Delhi Ncr,noida100girls
 
Call Girls Miyapur 7001305949 all area service COD available Any Time
Call Girls Miyapur 7001305949 all area service COD available Any TimeCall Girls Miyapur 7001305949 all area service COD available Any Time
Call Girls Miyapur 7001305949 all area service COD available Any Timedelhimodelshub1
 
Pitch Deck Teardown: NOQX's $200k Pre-seed deck
Pitch Deck Teardown: NOQX's $200k Pre-seed deckPitch Deck Teardown: NOQX's $200k Pre-seed deck
Pitch Deck Teardown: NOQX's $200k Pre-seed deckHajeJanKamps
 
Intro to BCG's Carbon Emissions Benchmark_vF.pdf
Intro to BCG's Carbon Emissions Benchmark_vF.pdfIntro to BCG's Carbon Emissions Benchmark_vF.pdf
Intro to BCG's Carbon Emissions Benchmark_vF.pdfpollardmorgan
 
Vip Dewas Call Girls #9907093804 Contact Number Escorts Service Dewas
Vip Dewas Call Girls #9907093804 Contact Number Escorts Service DewasVip Dewas Call Girls #9907093804 Contact Number Escorts Service Dewas
Vip Dewas Call Girls #9907093804 Contact Number Escorts Service Dewasmakika9823
 
rishikeshgirls.in- Rishikesh call girl.pdf
rishikeshgirls.in- Rishikesh call girl.pdfrishikeshgirls.in- Rishikesh call girl.pdf
rishikeshgirls.in- Rishikesh call girl.pdfmuskan1121w
 
Catalogue ONG NUOC PPR DE NHAT .pdf
Catalogue ONG NUOC PPR DE NHAT      .pdfCatalogue ONG NUOC PPR DE NHAT      .pdf
Catalogue ONG NUOC PPR DE NHAT .pdfOrient Homes
 

Recently uploaded (20)

A.I. Bot Summit 3 Opening Keynote - Perry Belcher
A.I. Bot Summit 3 Opening Keynote - Perry BelcherA.I. Bot Summit 3 Opening Keynote - Perry Belcher
A.I. Bot Summit 3 Opening Keynote - Perry Belcher
 
CATALOG cáp điện Goldcup (bảng giá) 1.4.2024.PDF
CATALOG cáp điện Goldcup (bảng giá) 1.4.2024.PDFCATALOG cáp điện Goldcup (bảng giá) 1.4.2024.PDF
CATALOG cáp điện Goldcup (bảng giá) 1.4.2024.PDF
 
Call Girls In Radisson Blu Hotel New Delhi Paschim Vihar ❤️8860477959 Escorts...
Call Girls In Radisson Blu Hotel New Delhi Paschim Vihar ❤️8860477959 Escorts...Call Girls In Radisson Blu Hotel New Delhi Paschim Vihar ❤️8860477959 Escorts...
Call Girls In Radisson Blu Hotel New Delhi Paschim Vihar ❤️8860477959 Escorts...
 
Sales & Marketing Alignment: How to Synergize for Success
Sales & Marketing Alignment: How to Synergize for SuccessSales & Marketing Alignment: How to Synergize for Success
Sales & Marketing Alignment: How to Synergize for Success
 
Case study on tata clothing brand zudio in detail
Case study on tata clothing brand zudio in detailCase study on tata clothing brand zudio in detail
Case study on tata clothing brand zudio in detail
 
Call Girls In Sikandarpur Gurgaon ❤️8860477959_Russian 100% Genuine Escorts I...
Call Girls In Sikandarpur Gurgaon ❤️8860477959_Russian 100% Genuine Escorts I...Call Girls In Sikandarpur Gurgaon ❤️8860477959_Russian 100% Genuine Escorts I...
Call Girls In Sikandarpur Gurgaon ❤️8860477959_Russian 100% Genuine Escorts I...
 
BEST Call Girls In BELLMONT HOTEL ✨ 9773824855 ✨ Escorts Service In Delhi Ncr,
BEST Call Girls In BELLMONT HOTEL ✨ 9773824855 ✨ Escorts Service In Delhi Ncr,BEST Call Girls In BELLMONT HOTEL ✨ 9773824855 ✨ Escorts Service In Delhi Ncr,
BEST Call Girls In BELLMONT HOTEL ✨ 9773824855 ✨ Escorts Service In Delhi Ncr,
 
Call Girls In Kishangarh Delhi ❤️8860477959 Good Looking Escorts In 24/7 Delh...
Call Girls In Kishangarh Delhi ❤️8860477959 Good Looking Escorts In 24/7 Delh...Call Girls In Kishangarh Delhi ❤️8860477959 Good Looking Escorts In 24/7 Delh...
Call Girls In Kishangarh Delhi ❤️8860477959 Good Looking Escorts In 24/7 Delh...
 
Progress Report - Oracle Database Analyst Summit
Progress  Report - Oracle Database Analyst SummitProgress  Report - Oracle Database Analyst Summit
Progress Report - Oracle Database Analyst Summit
 
Vip Female Escorts Noida 9711199171 Greater Noida Escorts Service
Vip Female Escorts Noida 9711199171 Greater Noida Escorts ServiceVip Female Escorts Noida 9711199171 Greater Noida Escorts Service
Vip Female Escorts Noida 9711199171 Greater Noida Escorts Service
 
Call Girls in DELHI Cantt, ( Call Me )-8377877756-Female Escort- In Delhi / Ncr
Call Girls in DELHI Cantt, ( Call Me )-8377877756-Female Escort- In Delhi / NcrCall Girls in DELHI Cantt, ( Call Me )-8377877756-Female Escort- In Delhi / Ncr
Call Girls in DELHI Cantt, ( Call Me )-8377877756-Female Escort- In Delhi / Ncr
 
BEST Call Girls In Old Faridabad ✨ 9773824855 ✨ Escorts Service In Delhi Ncr,
BEST Call Girls In Old Faridabad ✨ 9773824855 ✨ Escorts Service In Delhi Ncr,BEST Call Girls In Old Faridabad ✨ 9773824855 ✨ Escorts Service In Delhi Ncr,
BEST Call Girls In Old Faridabad ✨ 9773824855 ✨ Escorts Service In Delhi Ncr,
 
Best Practices for Implementing an External Recruiting Partnership
Best Practices for Implementing an External Recruiting PartnershipBest Practices for Implementing an External Recruiting Partnership
Best Practices for Implementing an External Recruiting Partnership
 
Call Girls Miyapur 7001305949 all area service COD available Any Time
Call Girls Miyapur 7001305949 all area service COD available Any TimeCall Girls Miyapur 7001305949 all area service COD available Any Time
Call Girls Miyapur 7001305949 all area service COD available Any Time
 
Pitch Deck Teardown: NOQX's $200k Pre-seed deck
Pitch Deck Teardown: NOQX's $200k Pre-seed deckPitch Deck Teardown: NOQX's $200k Pre-seed deck
Pitch Deck Teardown: NOQX's $200k Pre-seed deck
 
Intro to BCG's Carbon Emissions Benchmark_vF.pdf
Intro to BCG's Carbon Emissions Benchmark_vF.pdfIntro to BCG's Carbon Emissions Benchmark_vF.pdf
Intro to BCG's Carbon Emissions Benchmark_vF.pdf
 
Vip Dewas Call Girls #9907093804 Contact Number Escorts Service Dewas
Vip Dewas Call Girls #9907093804 Contact Number Escorts Service DewasVip Dewas Call Girls #9907093804 Contact Number Escorts Service Dewas
Vip Dewas Call Girls #9907093804 Contact Number Escorts Service Dewas
 
rishikeshgirls.in- Rishikesh call girl.pdf
rishikeshgirls.in- Rishikesh call girl.pdfrishikeshgirls.in- Rishikesh call girl.pdf
rishikeshgirls.in- Rishikesh call girl.pdf
 
Catalogue ONG NUOC PPR DE NHAT .pdf
Catalogue ONG NUOC PPR DE NHAT      .pdfCatalogue ONG NUOC PPR DE NHAT      .pdf
Catalogue ONG NUOC PPR DE NHAT .pdf
 
KestrelPro Flyer Japan IT Week 2024 (English)
KestrelPro Flyer Japan IT Week 2024 (English)KestrelPro Flyer Japan IT Week 2024 (English)
KestrelPro Flyer Japan IT Week 2024 (English)
 

23% increase in profits by Pricing Strategy