The document outlines criteria for digital media productions at different skill levels, from basic to expert. It provides guidelines for using post-production techniques to complete a proposed product, ensuring the final product matches the initial proposal and is suitable for its intended audience and purpose. Proficiency is determined by the sophistication of techniques, polish on the final product, and fulfillment of the initial vision and goals.

1. 22.C Task 8: Create a proposed digital media product
22C.P5 Use appropriate postproduction techniques to complete a production.
 The end result may lack polish, imagination, care or skill or
 It may not be an appropriate length/size or duration
 The final product will resemble the one proposed
 It will not be fully suitable for the intended purpose or target audience.
22C.P6 Use an appropriate distribution platform to exhibit a product.
 prepare the completed product for distribution (export using Final Cut > File >
Share > Apple Devices 1040)
 exhibition through an appropriate platform (Upload to Youtube and embed into
your Urban Net Weebly)
22C.M5 Use effective post production techniques to complete a production.
 using a range of effective post-production techniques
 the end result will be polished and imaginative, but lack creative flair or higher
skill in the editing
 the final product will match the one proposed
 is mainly fit for purpose and relevant to the target audience
22C.D4 Use creative postproduction techniques to complete a production.
 Use confident and creative post-production techniques
 demonstrate imagination, artistic flair and interesting content to maintain the
interest of the audience
 The final product will closely match the one proposed
 is fully fit for purpose and appealing to the target audience
22C.L1P5 Use basic postproduction techniques to complete a digital media production.
 use basic postproduction techniques to make the proposed product.
 The final product may not resemble the one proposed
 its fitness for purpose will be limited.
22C.L1P6 Use an appropriate distribution platform to exhibit a digital media product.