Presenters: Steve Wells & Paula Gray "We spend well over 30% of our lives at work with our colleagues. Work can be immensely satisfying but also tremendously challenging. There is a lot riding on the shoulders of product managers. They are ultimately responsible for the success of the product lifeblood of the company. NO PRESSURE! So how do you balance those responsibilities with the responsibility to your own career and success? And if you are a hiring manager, how do you ensure the product managers you hire will turn into assets for the company and reflect well on you? This session will explore the yin and yang of being the hired employee or the hiring manager. If you are hiring, you will want to know how to find the one Rockstar qualified, motivated product manager out of the sea of resumes. And if you want to be hired, how to be the shining Rockstar. Interactive discussion with participants contributing their key drivers for success. Steve Wells is a Product Management (PdM) Consultant with over 35 years of PdM experience. He has worked with over 25 companies in the US, Europe, and Asia bringing global products to market. He is passionate about raising awareness of the Association of International Product Management and Marketing (AIPMM) mission to advance the PdM profession across all industries, companies and technologies. Paula Gray is an anthropologist and the Director of Research & Knowledge Development at AIPMM. She has traveled the globe to work with product managers throughout the US, Europe, Africa and Asia-Pacific. She is featured in Linda Gorchels' book The Product Manager's Handbook and has contributed to several books on product management including The Guide to the Product Management and Marketing Body of Knowledge (ProdBOK). She is also the author of numerous blog posts and papers including Business Anthropology and the Culture of Product Managers.