The document summarizes the activities and achievements of the NCT charity in 2009-2010. It discusses that the NCT supported over 100,000 parents through 317 branches and over 1,000 practitioners. It also details increases in volunteers, website visits, training programs for health professionals, and distributions of informational materials. The document concludes by envisioning the NCT's 2020 strategy to support 20 million parents by focusing on confident parents, supportive services, positive perceptions of parenting, high-quality information, and organizational efficiency.
The National Youth Reference Group is made up of young people aged 16-25 from England, who have experienced or are currently experiencing homelessness. The project has been set up and supported by The Department for Communities and Local Government. The group is available to assist National and Local Government and homeless agencies and councils to improve involvement opportunities for young people.
Yesterday marked one year of the COVID-19 cloud that affected the world, our country, and Sarah A. Reed Children’s Center. It instantly impacted all of us in so many ways. In March 2020, after attending a plethora of Zoom meetings and hearing the technology needs that all five campuses were quickly experiencing, we immediately created the 150th Anniversary Technological Initiative. This critical effort incorporated the spirit of our rich history and the needs created by the pandemic, as we began to raise the philanthropic funds necessary to secure the technology we so desperately needed because of the uptick in remote learning and telehealth.
We set an initial $300,000 goal based on voiced needs and began the fundraising effort to secure the private funds necessary to address the immediate needs brought about by this pandemic.
I am happy to report that we have reached 70% of our goal and raised $208,000 thanks to you and our generous community of donors! But our work continues!
I wanted to share with you some of the progress we have made to date thanks to your support of us during this COVID-19 cloud. Our agency has always moved forward during challenging times, just like our foundress Sarah A. Reed did back in 1871 when she and her cadre of 30 women first began this organization.
Mark and Mallory, we will keep you posted as we continue to move forward, and if you have any friends who would like to join us in this historic effort please let me know.
Thank you for your commitment to this special place and the amazing work that is accomplished here every day for some of the most challenged children, adults and families in our region.
All of us here at Sarah Reed wish you and your family the very best as we move into the Spring 2021 season. “The sun will rise again.” www.sarahreed.org
Five of the best PR campaigns from 2016 | Behind the headlines: getting your ...CharityComms
Ruta Sudmantaite, business development manager - charity Sector, Mynewsdesk UK
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
The National Youth Reference Group is made up of young people aged 16-25 from England, who have experienced or are currently experiencing homelessness. The project has been set up and supported by The Department for Communities and Local Government. The group is available to assist National and Local Government and homeless agencies and councils to improve involvement opportunities for young people.
Yesterday marked one year of the COVID-19 cloud that affected the world, our country, and Sarah A. Reed Children’s Center. It instantly impacted all of us in so many ways. In March 2020, after attending a plethora of Zoom meetings and hearing the technology needs that all five campuses were quickly experiencing, we immediately created the 150th Anniversary Technological Initiative. This critical effort incorporated the spirit of our rich history and the needs created by the pandemic, as we began to raise the philanthropic funds necessary to secure the technology we so desperately needed because of the uptick in remote learning and telehealth.
We set an initial $300,000 goal based on voiced needs and began the fundraising effort to secure the private funds necessary to address the immediate needs brought about by this pandemic.
I am happy to report that we have reached 70% of our goal and raised $208,000 thanks to you and our generous community of donors! But our work continues!
I wanted to share with you some of the progress we have made to date thanks to your support of us during this COVID-19 cloud. Our agency has always moved forward during challenging times, just like our foundress Sarah A. Reed did back in 1871 when she and her cadre of 30 women first began this organization.
Mark and Mallory, we will keep you posted as we continue to move forward, and if you have any friends who would like to join us in this historic effort please let me know.
Thank you for your commitment to this special place and the amazing work that is accomplished here every day for some of the most challenged children, adults and families in our region.
All of us here at Sarah Reed wish you and your family the very best as we move into the Spring 2021 season. “The sun will rise again.” www.sarahreed.org
Five of the best PR campaigns from 2016 | Behind the headlines: getting your ...CharityComms
Ruta Sudmantaite, business development manager - charity Sector, Mynewsdesk UK
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
Some quick views of how support from the Erie Community Foundation helped challenge up to raise more funds for our 150th Anniversary Technological Challenge
Family and Childcare Trust's annual review is a record of our achievements over the past financial year, including details of our funders, alongside details about our staff and members of our trustee board.
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One Voice - NCT and midwives working in partnershipNCT
NCT's Big Weekend 2010
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Presented by Gill Peaks, Midwifery Matron Community (Medway Foundation NHS Trust)
Case Studies on the 3Rs of NCT volunteering - roots, regions, repsNCT
NCT's Big Weekend
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Some quick views of how support from the Erie Community Foundation helped challenge up to raise more funds for our 150th Anniversary Technological Challenge
Family and Childcare Trust's annual review is a record of our achievements over the past financial year, including details of our funders, alongside details about our staff and members of our trustee board.
2015
GIFT's young sessional workers mystery shop CAMHS websites, testing them against a range of items including how accessible are they to how young person friendly is the information
Financial Wellbeing: Saving for goals, financial independence and your wellb...NHS Horizons
- Getting into the savings habit and why it pays to save regularly
- Saving for emergencies and putting the rest where it can work
harder for you
- Top tips for choosing a savings account
- Help to Save if you’re on a low income
- Credit Unions and saving
- What are investments?
Slides from a presentations by Cynthia Nagendra of the National Alliance to End Homelessness from a webinar that originally streamed on Tuesday, April 7, 2015 covering steps one and three of the Alliance's "5 Steps for Ending Veteran Homelessness" document.
Delivering a digitally enhanced service - WorkshopCYP MH
CYPMH conference 2016 Future in Mind Vision to Implementation
Delivering a digitally enhanced service to support a transformation in integrated Children’s Health Services in Berkshire - Berkshire CAMHS with young service users
One Voice - NCT and midwives working in partnershipNCT
NCT's Big Weekend 2010
One Voice - NCT and midwives working in partnership
Presented by Gill Peaks, Midwifery Matron Community (Medway Foundation NHS Trust)
Case Studies on the 3Rs of NCT volunteering - roots, regions, repsNCT
NCT's Big Weekend
Case Studies on the 3Rs of NCT volunteering - roots, regions, reps
Presented by Ruth Howard, Branch & Volunteer Services Manager, NCT
Family and Childcare Trust's annual review is a record of our achievements over the past financial year, including details of our funders, alongside details about our staff and members of our trustee board.
iHV regional conference: Josephine Johnson - Health Visitors as leaders in th...Julie Cooper
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It has a nice visual to help you visualise the importance of the relationship between the key working functions, principles and the partnership approach.
To contribute the voice and expertise of physicians and psychologists in the formulation of Developmental Services policy and service delivery across Ontario
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3. In 2009-10 317
branches
supported 117,500
parents
Many new parents find branch events the first opportunity to
get out of the house alone with a new baby and see these
relationships as a lifeline at this vital time
4. In 2009-10 there
was a 40%
increase in active
volunteers
More branches are reaching larger numbers of parents through
antenatal and postnatal drop-ins, including for parents with specific
support needs such as the 40 dads groups and 55 home birth groups
5. In 2009-10 1000
NCT practitioners
supported
216,750 parents
Over 1,000 NCT practitioners provided specific services to parents
including face to face support in structured classes and courses and
volunteer support via NCT Helpline
6. In 2009-10
380,000 parents
received an NCT
information sheet
NCT produces fact based information sheets free for parents to assist them
in making informed decisions about their birth and parenting choices. They
are distributed via health and social care professionals, volunteers and NCT
practitioners as well as being available to download
7. In 2009-10 there
were 1,872,000
visits to our
website
NCT’s website is a key touch point for parents’ seeking information on
services and topics of concern and interest during the transition to
parenthood. Popular pages include the Nearly New Sales finder, the Course
finder and the Info Centre
8. In 2009-10
715 health
professionals
received NCT
training
NCT Professional’s training service provides bespoke training for health
professionals and Children’s Centre staff on a range of topics and training for
Maternity Service Liaison Committees (MSLC) on effective partnership working
9. In 2009-10
38,850 copies of
Perspective were
distributed
Perspective, NCT’s publication for parent-centered
midwifery, summarises news, research and evidence for
midwives
10. We championed
the right of
parents to choice
of place of birth
and good
postnatal care
Our Location, location, location campaign and Left to your own devices
research gained a great deal of media and political attention
11. We worked hard
to achieve better
support for
feeding
Under the Equality Act, passed in April 2010, mothers cannot be
discriminated against, asked to leave a venue or treated unfavourably
because they are breastfeeding when out and about in England and Wales
12. We invested in
services and
support so
every parent
could access us
NCT Shared Experiences Helpline offers callers who have had a
challenging experience of pregnancy, birth or early parenthood the chance
to talk to a volunteer who has had a similar experience
13. We worked in new
ways and with new
partners to support
more parents
Mums2B Antenatal Drop-in Group for Young Parents in Leeds was set
up in partnership with Women’s Health Matters and Leeds Social
Services. The service aims to provide information about birth and early
parenthood and empower and support young parent's through a
network of peers, access to information, and support services
16. Our 2020 vision
“A world where parents are
valued and supported to build a
strong society, believing that a
child’s early years significantly
impact upon the future they help
to shape.”
27. The 2020 vision
“A world where parents are valued
and supported to build a strong
society, believing that a child’s early
years significantly impact upon the
future they help to shape.”
32. Boundaries
UK and Islands Charity
Life-stage
• The transition to parenthood
Beneficiaries
• Short term beneficiaries, all expectant and new parents
• Longer-term beneficiaries, children and society
• Intermediates healthcare professionals, service providers and
policy makers
Positioning
• Evidence and support for decisions
34. New strategic directions
Growth
• Reaching more parents
• Diversifying our offer and our reach
Thought leadership
• Solving the dilemmas parents face
• Creating breakthrough solutions
• Changing the context in which people parent
Partnership
• Grow through contracts and joint-working
• Provide solutions for or with others
35. Five strategic themes
1. Confident parents
2. Supportive services
3. Positive image of parenthood
4. High-quality information
5. An efficient organisation
36. Parents
Services
Parents
Society
Perceptions NCT
Vision Babies
and
children
Evidence
Efficient
NCT
38. 2011-2012
• Define Transition to Parenthood and name it
• Raise our profile as the TTP charity
• Raise our profile as a thought leader
• Define supported and informed parents
• Develop NCT service scope and curriculum
• Define evidence based and parent centred
39. 2011-2012 and you
• A period of consultation and clarification
• And business as usual
42. What this involves
• Reaching 20 million people who are
becoming parents
• Making a difference to all of them
43. Make contact and keep in touch
• Each month 60,000 women and their partners
discover they are to become parents
• Each month 50,000 of them do not go on NCT’s
database and so we can’t support them
44. Make contact and keep in touch
• Extending our geographical and social reach to
be there for all parents - in all four countries, all
regions, urban and rural, mainland and on our
islands, younger, older, all social groups,
cultures, origins and circumstances
45. Be the first port of call
Be Known
• Strong local branches with a visible presence
• Warm recommendation from healthcare professionals and past
users
• Positive public profile
• There from childhood
Be easy to reach
• Single NCT helpline with options
• Web-based NCT info-centre
Have a friendly F A C E
Be sticky
53. We hope you enjoyed the
presentation
Please give us your feedback
online
https://www.surveymonkey.com/
s/GLGXPF7
Editor's Notes
A new strategy? Why? Sue Saxey (NCT’s President): “I joined the NCT 22 years ago, and I know some of you joined long before that. We joined an organisation that was based on members and branches. My own branch had no antenatal classes, no breastfeeding counsellors, there was no email, no yahoo groups, no websites. For me NCT was coffee mornings. And what a lifeline they were. The world has changed, and we must change with it.I've seen lots of NCT change, none more so than in the last 5 years. We created our first strategy in November 2005 and we intended it to last for 15 years, with targeted action plans for year 5, 10 and 15. Having a strategy focuses attention and gets us all moving in the same direction. We have had unprecedented growth. And the objectives we set in 2005 have nearly all been reached: We increased the number of parents we supported, We created more services for them and increased our helpline support. The ability for all parents to access our services grew. We were successful in our campaigns Our vast network of mutual support across the UK reached more parents,and all this despite the economic challenges we faced. We've now completed two mergers, with Baby Café and MIDIRS. So we can now provide breastfeeding support to even more parents and at the same time start to reach those from a broader and more diverse range of backgrounds. The MIDIRS merger means our research and information function can quickly expand, allowing us to speak directly to the health professionals in maternity care, and to strengthen our position as a trusted source of evidence-based information that people can call on. This new growth and expanding role as a result of mergers makes this an ideal time for NCT to re-examine its charitable remit. So we have updated our vision, set new priorities for the future and developed a strategy for the coming decade – taking us to 2020.”
This new strategy has been built on the successes of the past and the needs of parents in the present.We have developed it as a charity, working together, talking, listening, sharing views and experiences. The strategy was developed through a series of consultation events, the strategy & policy forum, and I want to thank my predecessor, Gail Werkmeister, for facilitating those events held in her presidency. We conducted a survey in NCT matters, when it was newgen, with our members and supporters. We have featured strategy sessions on conference and forum programmes and have used every opportunity to find out what’s needed and gain members' views on how to meet those identified needs. Now we’re presenting it to you and again listening to find out how we can all work together to make it happen, so that every single person and couple going through the transition to parenthood between 2011 and 2020 gets to know and feel valued and supported by NCT. So they all get the best support we can give them.
NCT was established 55 years ago to support parents. We believe confident and supported parents raise stronger families and contribute to close communities and a positive society. Parents are key to the development of happy and well-adjusted children. Supporting parents so they have a positive experience of pregnancy, birth and early parenthood is a public benefit, that in the long term impacts on the quality of society. So, our focus is always on parents, parents-to-be and their early parenting experience.This is a major life change – the transition to parenthood cannot be overestimated in terms of emotional and physical impact alone, let alone other social changes. Parents often care for their babies and young children under difficult circumstances, while facing more than one challenge at a time. Under the weight of social and economic pressures and an array of conflicting advice from official and unofficial sources, everyday problems can become difficult for new and expectant parents to face. Even advice offered by friends and family, based on their own experience and knowledge, can add to the enormity of their circumstance, and the decisions they have to make. Going forward, one of NCT’s priorities is to continue to understand the everyday challenges parents face and to look for solutions that help them to meet all their needs, without the conflict of having to choose one side of a dilemma over another. At NCT, we focus on the strengths and assets of mothers and fathers, as well as the social networks within the communities that parents live. Parents are the future of our society because they are the guardians of the development of generations to come. The value of their role in all our futures and the enormity of the task they have, needs to be recognised and supported. With this new strategy, we will continue our work to protect and develop services that will encourage the confidence of new parents and parents-to-be, helping them to find their own solutions and empowering them during their decision-making. That way, they can enjoy growing into their role in a way that feels right both for them, and their families.
Every year there are over 800,000 births in the UK. NCT believes therefore that every year there are over 2.4 million people in the transition to parenthood, pregnant, with a very young baby or at least one child under 2. Our vision must apply to all of them and we must do our utmost to make a real difference to the lives of as many as we can.
So we’ve set ourselves a targetWe call it 20 20 2020 million parents who have enjoyed and benefitted from the support of this amazing charity by the year 2020.
Let’s work together to reach 20 million parentsTogether we can do it, we will do it
Belinda Phipps (NCT Chief Executive): Sue has set the scene beautifully for me now to talk you through this new strategy
The first thing we need to do is identify and clarify what we’ll do and what’s not our role within this strategy. We have set ourselves 4 boundaries:GeographyThe time of life we support people through Our beneficiariesOur positioning
We also have 3 new strategic directions to guide all our work . These are the approaches we will adopt to undertake the work under each of the 5 themes.
Our approach to growth is to reach more parents and diversify who we reach and how we reach them. We need to be in every part of the UK, offer relevant supports and services. We need to be face to face, online and on the phone, a trusted source of support and of information and a voice for all. Wherever you live and whatever the circumstances in which you parent, NCT will be here for you. By thought leadership we will be putting ourselves forward as an unrivalled source of knowledge on what parents need and what parents want. We will be influencing and lobbying to ensure that the root causes of the many of the issues parents face are tackled at the earliest possible opportunity and by the most appropriate person or agency. This will often mean we will be more proactive and less reactive. For example, in terms of the policies of the 4 country governments, we will be seeking to be more involved at developmental level and less needed to react to policy announcements which are less than what parents need. We will :Seek and encourage recognition that child wellbeing depends on parent wellbeingPromote confidence, empowerment of and respect for parentsProtect normality - ‘what parents/ mothers want’Encourage that services are based on evidenceOur approach to partnership will involve making sure we know all the people and organisations we need to know, be known to and be working with. We will work in partnership in a variety of ways, through contracts, delivering services to parents and in identifying and delivering policy and services changes which provide solutions to the issues parents face.
This strategy sets out five new strategic themes which will form our objectives and guide our workplans. We will group our work and activities under each of these.Confident parents Supportive services Positive image of parenthood High-quality information An efficient organisation You will have a chance to hear more about how these are implemented through some of the other 2020 workshops.The detail is not all set in stone – it’s a 10 year strategy which will need planning and review as its implemented.
By doing things in these 5 areas we will be able to achieve our vision which will benefit parents, their babies and children and society overall. This structure also allows us to identify gaps in our activities and services and to always make sure that we are doing what is needed to achieve this vision
2011/12 is the first year of implementation We will really be preparing the ground and doing the first essential steps and actions so that we create the right environment and framework for each action to be achieved successfully. This year we take some initial steps.We will: Define what we mean by Transition to Parenthood and name itRaise our profile as a charity that covers the Transition to Parenthood Raise our profile to be publically recognised and valued as a thought leaderDefine supported and informed parents Develop written down NCT service scope and curriculum Define what we mean by evidence based and parent centred
So this first year will seem rather “top line” – like that first part of house building where you can’t always see the fruits of your labours but without which the structure wouldn’t stand! We’ve already completed a consultation on theme 1 , about how we – principally you, through your face to face services for parents, will create consistent and supported parents in communities right across the UK. We will also start to implement necessary improvements to our systems, structures and processes so that we're a more efficient organisation better able to achieve our 2020 vision and deliver on that 202020 commitment. But it’s still business as usual for the busy NCT. We still need to provide services for every parent who comes to us and we still need to reach out locally to more and more We still need to raise sufficient income so your fundraising work is as needed as ever, if not more than ever.
So, to theme 1 which is focussed on our services and support to those in the transition to parenthood
We are looking to fill the following gaps…
Those who are 0-3 months pregnant
Offering relationship support
The 0-6 week gap
Support for dads post birth
Those with babies above 6 months
Be there for those who use a little, some or all formula milk – supporting all feeding journeys