Thomas Dönnebrink discusses the evolution of the collaborative economy, highlighting its initial non-commercial phase, the commercialization as 'collaborative economy 2.0', and the emergence of 'collaborative economy 3.0' as a response to platform capitalism. He details various initiatives, events, and workshops conducted in Europe to promote platform cooperativism, attracting significant interest with over 600 participants across 22 events. The document concludes with key learnings on the importance of community engagement, documentation of events, and the need for supportive structures in the movement.