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Emerging Issues for Associations
April 15, 2014
Lisa Daniels, CAE, MPA
Executive Director
International Association of Assessing Officers
Trevor Mitchell, CAE
Executive Director, Membership & Technology
ARMA International
Today’s Topics
The “good old days” Maybe??
Association management issues: “Once upon a time,
we had a captive audience” . . . and other concerns
Times are Changing…and
Changing…and Changing…
Starting an association TODAY
What wouldn’t you do? Send? Start?
Started on emotion, transitioned to more business-like
models
How did your association get started?
What are we already doing differently?
The Major Technology Shift
Role shift from support to collaborative
Manage 2 sets of systems
Internal Infrastructure
Customer Experience
Corporate Innovation Pushes Demands
24/7 World is the New Normal
Association
TechnologyCustomer
The Major Publishing Shift
Changed nature of content development and info sharing
Co-creation
Do you need a publisher?
What are today’s trends?
Relationship Marketing
Membership models of tomorrow
Keeping your finger on the Pulse
How do we keep our finger on the pulse?
Implications for budgeting, staffing, infrastructure
How do YOU? If you aren’t now, how do you begin?
Thank you and good luck in your career
Resources:
• CIO Magazine - http://www.cio.com/
• Road to Relevance and Race to Relevance (Amazon and
ASAE)
• Your association management colleagues!
Lisa Daniels: daniels@iaao.org
Trevor Mitchell: trevor.mitchell@armaintl.org

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2014 kcsae 101 emerging issues panel

  • 1. Emerging Issues for Associations April 15, 2014
  • 2. Lisa Daniels, CAE, MPA Executive Director International Association of Assessing Officers Trevor Mitchell, CAE Executive Director, Membership & Technology ARMA International
  • 3. Today’s Topics The “good old days” Maybe?? Association management issues: “Once upon a time, we had a captive audience” . . . and other concerns
  • 4. Times are Changing…and Changing…and Changing… Starting an association TODAY What wouldn’t you do? Send? Start? Started on emotion, transitioned to more business-like models How did your association get started? What are we already doing differently?
  • 5. The Major Technology Shift Role shift from support to collaborative Manage 2 sets of systems Internal Infrastructure Customer Experience Corporate Innovation Pushes Demands 24/7 World is the New Normal Association TechnologyCustomer
  • 6. The Major Publishing Shift Changed nature of content development and info sharing Co-creation Do you need a publisher? What are today’s trends? Relationship Marketing Membership models of tomorrow
  • 7. Keeping your finger on the Pulse How do we keep our finger on the pulse? Implications for budgeting, staffing, infrastructure How do YOU? If you aren’t now, how do you begin?
  • 8. Thank you and good luck in your career Resources: • CIO Magazine - http://www.cio.com/ • Road to Relevance and Race to Relevance (Amazon and ASAE) • Your association management colleagues! Lisa Daniels: daniels@iaao.org Trevor Mitchell: trevor.mitchell@armaintl.org

Editor's Notes

  1. We are going to talk about Managing and Recruiting and maximizing your volunteers.
  2. We are going to talk about Managing and Recruiting and maximizing your volunteers.
  3. We are going to talk about Managing and Recruiting and maximizing your volunteers.
  4. We are going to talk about Managing and Recruiting and maximizing your volunteers.
  5. We are going to talk about Managing and Recruiting and maximizing your volunteers.
  6. We are going to talk about Managing and Recruiting and maximizing your volunteers.
  7. We are going to talk about Managing and Recruiting and maximizing your volunteers.