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2014 kcsae 101 emerging issues panel
This document summarizes an event about emerging issues for associations. It discusses how associations now have to manage two sets of systems - their internal infrastructure and customer experience. It also explores how the nature of content development and information sharing has changed, with trends like co-creation. The document stresses that associations must keep their finger on the pulse of trends to budget, staff and plan infrastructure appropriately in order to remain relevant in today's changing environment.
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Similar to 2014 kcsae 101 emerging issues panel
2014 kcsae 101 emerging issues panel
- 1. Emerging Issues forAssociations April 15, 2014
- 2. Lisa Daniels, CAE,MPA Executive Director International Association of Assessing Officers Trevor Mitchell, CAE Executive Director, Membership & Technology ARMA International
- 3. Today’s Topics The “goodold days” Maybe?? Association management issues: “Once upon a time, we had a captive audience” . . . and other concerns
- 4. Times are Changing…and Changing…andChanging… Starting an association TODAY What wouldn’t you do? Send? Start? Started on emotion, transitioned to more business-like models How did your association get started? What are we already doing differently?
- 5. The Major TechnologyShift Role shift from support to collaborative Manage 2 sets of systems Internal Infrastructure Customer Experience Corporate Innovation Pushes Demands 24/7 World is the New Normal Association TechnologyCustomer
- 6. The Major PublishingShift Changed nature of content development and info sharing Co-creation Do you need a publisher? What are today’s trends? Relationship Marketing Membership models of tomorrow
- 7. Keeping your fingeron the Pulse How do we keep our finger on the pulse? Implications for budgeting, staffing, infrastructure How do YOU? If you aren’t now, how do you begin?
- 8. Thank you andgood luck in your career Resources: • CIO Magazine - http://www.cio.com/ • Road to Relevance and Race to Relevance (Amazon and ASAE) • Your association management colleagues! Lisa Daniels: daniels@iaao.org Trevor Mitchell: trevor.mitchell@armaintl.org
Editor's Notes
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