Are you a blogger? Do you make any money from it? Ever considered a membership site for your content? Here is how you can, why you should, and what is coming!

1. Membership Sites as a
Business Model
Director of Marketing, ifSimply.com
Keith Griffis
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2. Questions
• Know what a membership site is?
• Have a blog?
• Make Money?
• Use Google Adsense?
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3. Topics
• Who the heck are we?
• What is a membership site?
• Why do they matter?
• How do YOU build a membership site?
• Discussion Forum
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4. Keith Griffis,
(The Marketing Guy)
• Former Web Developer
• B.S.EE & MBA
• 16 Yrs Marketing Strategy & Web Dev
• Taught Marketing at MIT, Salem State
• Featuredblogger on Top Blogs (SMT, Keith Griffis
CMI) Director of Marketing
ifSimply.com
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Visit ifSimply.com. and get your own free membership site, no code & 100% Free for you Page *

5. Justin Karimi
(The Smart One)
• BS in Electrical Engineering
• BS in Computer Engineering
• MS in Info Systems & Technology
• RedHat Certified
• A really smart guy who knows web dev
Justin Karimi
Director of Technology
ifSimply.com
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6. What is a membership
site?
Any site that charges a recurring fee for access to
exclusive content (or a service).
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7. What is a membership site?
What type of content?
Video Audio
Blog Posts or Ebook
Anything of value to your subscribers
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8. What is a membership site?
Membership model is NOT a new concept:
Big Brands use it all the time
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9. What is a membership site?
What's new, is WHO is using it:
Mommy Bloggers Technology Geeks Artists
Anyone who has a passion to share.
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10. What is a membership site?
How are they using membership sites?
How to... Reviews
Tips Insider
Knowlege
They share their knowledge & passion
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11. What is a membership site?
Example: the Mommy Blogger
Working Moms:
How to balance life & family
in a busy world
Sharing in-depth tips on how
to make everyone happy while
maintaining your sanity.
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12. What is a membership site?
Example: the Tech Geek
HTML Heroes:
Mastering the art of web
design for newbies
Video series & discussion
focusing on how to learn html,
css, and javascript
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13. What is a membership site?
Example: the Artist
Paint Yourself Silly:
Finding your inner Artist (&
having fun doing it!)
Monthly art projects delivered
via in-depth blog posts, how to
videos, and discussion.
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14. What is a membership site?
What does a membership site really look like?
Usually Contain:
1.Central Dashboard
1.Series of How-to
Videos
1.Blog Component
1.Discussion Forums
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15. Membership
Sites
they
matter?
Why do
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16. Membership Sites:
Why do they matter?
Fragmented Information
Web is over-run with shallow
and fragmented information.
People want complete info &
they will pay for it.
Frustrated Content Creators
Bloggers & content creators are
working hard to generate traffic
only to give it back to google or
other ad networks for pennies.
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17. Membership Sites:
Why do they matter?
Benefits to Content Creators
More Revenue per customer
Ads produce pennies per click, member sites $40+ monthly
Builds over time
Members are cumulative. Community ads value.
More focused content
More focused than blogging, dig deeper
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18. Membership
Sites
How do you
build
YOURS?
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19. Membership Sites:
How to build YOUR Own?
Basic Requirements
1. Web Hosting: Wordpress is popular
2. Lock Content: Wordpress Plugins
3. Recurring Billing: Paypal or other
4. Landing Page: Critical Step
5. Email Marketing: Lead Capture
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20. Membership Sites:
How to build YOUR Own?
1. Web Hosting: Wordpress Required
Under $10 per month with free domain +
SimpleScripts (for WP install)
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21. Membership Sites:
How to build YOUR Own?
2. Locking Content: Plugins (wide range)
DigitalAccessPass.com Amember.com GetPremise.com
All plugins are different,require install, and cost
from $97 to $197
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22. Membership Sites:
How to build YOUR Own?
3. Recurring Billing: Payment Processing Options
Paypal.com Payments.Amazon.com Authorize.net
Different payment processors have varying
terms. See your plugin for compatibility
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23. Membership Sites:
How to build YOUR Own?
4. Landing Pages: The Critical Link
OptimizePress.com Unbounce.com -
$97 one time payment $49 to $199 per month
Landing Pages help sell your vision. Prices vary
between selfhosted or web based.
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24. Membership Sites:
How to build YOUR Own?
5. Lead Capture: Email Marketing Required
Aweber.com ConstantContact.com Mailchimp.com
Watch for #members, # emails per month,
Autoresponder support.
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25. Membership Sites:
How to build YOUR Own?
Common Obstacles to Overcome
Complexity Startup Costs Vision
All obstacles can be overcome. Proper planning
and execution can reap HUGE rewards.
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26. Membership Sites:
Discussion Forum
We Aim to Eliminate these obstacles
Complexity Startup Costs Vision
Focus on your content, not technology
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27. Membership Sites:
Discussion Forum
How it Works?
1. Visit ifSimply.com & Create a Club
2. Add Your Exclusive Content
(i.e. Videos, Audio, Blogposts)
3. Grab your Link & Promote it
(& start making money)
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28. Membership Sites:
Discussion Forum
How Important?
• Lead Capture (Emails)
• Email Autoresponder
• Sales Landing Page
• Embedded Videos
• Blog
• Discussion Board
• Calendar
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29. Powerpoint Templates
Visit www.ifSimply.com and sign up to create a free club.
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