A study from IBM SWG developerWorks and IBM Center for Applied Insights. To gain a current global snapshot of how organizations are using big data and analytics, cloud, mobile, and social technologies, the IBM Center for Applied Insights conducted a survey of over 1200 IT and business decision makers. The study presents adoption and investment data for these emerging areas and also highlights skills and security challenges. Find out how a Pacesetter group exhibits market-driven, analytical, and experimental traits that allow them to capitalize on these emerging tech areas.