ONLINE SHOPPER INTELLIGENCE - FRANCE - 4e trimestre 2011 - KantarFrançois-Yves Prigent
Ce document dresse un panorama de l’achat en ligne en France
à partir d’une étude réalisée au 4ème trimestre 2011. Nous
donnons ici un éclairage sur les grandes tendances qui se
dessinent sur le paysage de l’e-commerce en France et des
indicateurs clés - à partir des données comportementales issues
du panel Kantar Media Compete et d’une enquête réalisée en
ligne auprès d’un échantillon de 1 500 acheteurs en ligne (achat
en ligne d’un produit au cours des 12 derniers mois). L’objectif de
cette étude est de vous présenter une photographie du
comportement d’achat des acheteurs en ligne français et de
leurs motivations au moment de choisir le lieu d’achat
Livre Blanc : Relation Client, ce qu’attendent les e-acheteurs – iAdvizeFrançois-Yves Prigent
Ce résumé de l’étude iAdvize/Timeliving nous donne des données chiffrées intéressantes sur les attentes des français en termes de relation client en ligne.
Par exemple, on y trouve un scoring très pertinent sur les 4 différentes méthodes de relations (Téléphone, Agent virtuel, Chat, Call-back) en fonction de l’action souhaitée (création de compte, paiement en ligne, conseil, réclamation…).
ONLINE SHOPPER INTELLIGENCE - FRANCE - 4e trimestre 2011 - KantarFrançois-Yves Prigent
Ce document dresse un panorama de l’achat en ligne en France
à partir d’une étude réalisée au 4ème trimestre 2011. Nous
donnons ici un éclairage sur les grandes tendances qui se
dessinent sur le paysage de l’e-commerce en France et des
indicateurs clés - à partir des données comportementales issues
du panel Kantar Media Compete et d’une enquête réalisée en
ligne auprès d’un échantillon de 1 500 acheteurs en ligne (achat
en ligne d’un produit au cours des 12 derniers mois). L’objectif de
cette étude est de vous présenter une photographie du
comportement d’achat des acheteurs en ligne français et de
leurs motivations au moment de choisir le lieu d’achat
Livre Blanc : Relation Client, ce qu’attendent les e-acheteurs – iAdvizeFrançois-Yves Prigent
Ce résumé de l’étude iAdvize/Timeliving nous donne des données chiffrées intéressantes sur les attentes des français en termes de relation client en ligne.
Par exemple, on y trouve un scoring très pertinent sur les 4 différentes méthodes de relations (Téléphone, Agent virtuel, Chat, Call-back) en fonction de l’action souhaitée (création de compte, paiement en ligne, conseil, réclamation…).
The majority of users’ time online is spent with content; a great deal is also spent on email and social networks – two platforms where content can be shared. This study from AOL and Nielsen investigates the overlap between content and sharing to answer the question: Does content fuel the social web?
In a word, yes. 23% of all social media messages contain links to content. Plus, this doesn't account for downstream activity – responses to these messages such as comments and “likes.” What's more, it turns out sharing is a cross-platform activity, with the same people utilizing multiple means for distributing their favorite content.
So how can marketers, agencies, buyers and planners take advantage of content sharing? The study looks at the following key areas:
The amount of social media conversations that include content & brand mentions
The user’s motivations: What makes people want to share content?
Two main strategies for using content sharing to spread your brand’s message
Industry-specific information for autos, entertainment, finance and tech
Exemples d'opérations emarketing de VoyagesSncf.com en partenartiat avec Expedia : pourquoi investir sur Internet, newsletters, jeux concours, e-couponing
In the Adani-Hindenburg case, what is SEBI investigating.pptxAdani case
Adani SEBI investigation revealed that the latter had sought information from five foreign jurisdictions concerning the holdings of the firm’s foreign portfolio investors (FPIs) in relation to the alleged violations of the MPS Regulations. Nevertheless, the economic interest of the twelve FPIs based in tax haven jurisdictions still needs to be determined. The Adani Group firms classed these FPIs as public shareholders. According to Hindenburg, FPIs were used to get around regulatory standards.
Digital Transformation and IT Strategy Toolkit and TemplatesAurelien Domont, MBA
This Digital Transformation and IT Strategy Toolkit was created by ex-McKinsey, Deloitte and BCG Management Consultants, after more than 5,000 hours of work. It is considered the world's best & most comprehensive Digital Transformation and IT Strategy Toolkit. It includes all the Frameworks, Best Practices & Templates required to successfully undertake the Digital Transformation of your organization and define a robust IT Strategy.
Editable Toolkit to help you reuse our content: 700 Powerpoint slides | 35 Excel sheets | 84 minutes of Video training
This PowerPoint presentation is only a small preview of our Toolkits. For more details, visit www.domontconsulting.com
Navigating the world of forex trading can be challenging, especially for beginners. To help you make an informed decision, we have comprehensively compared the best forex brokers in India for 2024. This article, reviewed by Top Forex Brokers Review, will cover featured award winners, the best forex brokers, featured offers, the best copy trading platforms, the best forex brokers for beginners, the best MetaTrader brokers, and recently updated reviews. We will focus on FP Markets, Black Bull, EightCap, IC Markets, and Octa.
Building Your Employer Brand with Social MediaLuanWise
Presented at The Global HR Summit, 6th June 2024
In this keynote, Luan Wise will provide invaluable insights to elevate your employer brand on social media platforms including LinkedIn, Facebook, Instagram, X (formerly Twitter) and TikTok. You'll learn how compelling content can authentically showcase your company culture, values, and employee experiences to support your talent acquisition and retention objectives. Additionally, you'll understand the power of employee advocacy to amplify reach and engagement – helping to position your organization as an employer of choice in today's competitive talent landscape.
At Techbox Square, in Singapore, we're not just creative web designers and developers, we're the driving force behind your brand identity. Contact us today.
The 10 Most Influential Leaders Guiding Corporate Evolution, 2024.pdfthesiliconleaders
In the recent edition, The 10 Most Influential Leaders Guiding Corporate Evolution, 2024, The Silicon Leaders magazine gladly features Dejan Štancer, President of the Global Chamber of Business Leaders (GCBL), along with other leaders.
Recruiting in the Digital Age: A Social Media MasterclassLuanWise
In this masterclass, presented at the Global HR Summit on 5th June 2024, Luan Wise explored the essential features of social media platforms that support talent acquisition, including LinkedIn, Facebook, Instagram, X (formerly Twitter) and TikTok.
Discover the innovative and creative projects that highlight my journey throu...dylandmeas
Discover the innovative and creative projects that highlight my journey through Full Sail University. Below, you’ll find a collection of my work showcasing my skills and expertise in digital marketing, event planning, and media production.
Top mailing list providers in the USA.pptxJeremyPeirce1
Discover the top mailing list providers in the USA, offering targeted lists, segmentation, and analytics to optimize your marketing campaigns and drive engagement.
