Número 2 de la revista Todobicicletas Asturias donde podrás encontrar los siguientes temas:
- ESPECIAL VUELTA ASTURIAS
- OPINIÓN DE J.E. CIMA
- REPORTAJE DE SAMUEL SANCHEZ Y DANI NAVARRO
- DIARIO DE IVÁN Gª CORTINA
- ENTREVISTA EN EXCLUSIVA CON CHIAPPUCCI
- ACTUALIDAD AMATEUR
- ACTUALIDAD JUNIOR
- CICLISMO BASE
- VUELTA VALLES MINEROS
- SELECCIÓN ASTURIANA DE PISTA
- ARTÍCULO DE DANI BENAVIDES
- ESCUELA DE CANGAS DE NARCEA
- ESCUELA DE CANGAS DE ONÍS
- REPORTAJE PEÑA DANI NAVARRO
-MARCHA CICLOTURISTA CABRALES- SUBIDA A SOTRES
- MONTES DEL SELLA
- DESAFÍO 352
- RUTA MARINEROS
- ACTUALIDAD DE ROCÍO GAMONAL
- ENDURO
- ENTREVISTA CON JAIME VEGA
- UN CAFÉ CON LUIS PASAMONTES
- 30 DÍAS EN BICI
- Y MUCHO MÁS....
www.todobicicletas.es
Número 2 de la revista Todobicicletas Asturias donde podrás encontrar los siguientes temas:
- ESPECIAL VUELTA ASTURIAS
- OPINIÓN DE J.E. CIMA
- REPORTAJE DE SAMUEL SANCHEZ Y DANI NAVARRO
- DIARIO DE IVÁN Gª CORTINA
- ENTREVISTA EN EXCLUSIVA CON CHIAPPUCCI
- ACTUALIDAD AMATEUR
- ACTUALIDAD JUNIOR
- CICLISMO BASE
- VUELTA VALLES MINEROS
- SELECCIÓN ASTURIANA DE PISTA
- ARTÍCULO DE DANI BENAVIDES
- ESCUELA DE CANGAS DE NARCEA
- ESCUELA DE CANGAS DE ONÍS
- REPORTAJE PEÑA DANI NAVARRO
-MARCHA CICLOTURISTA CABRALES- SUBIDA A SOTRES
- MONTES DEL SELLA
- DESAFÍO 352
- RUTA MARINEROS
- ACTUALIDAD DE ROCÍO GAMONAL
- ENDURO
- ENTREVISTA CON JAIME VEGA
- UN CAFÉ CON LUIS PASAMONTES
- 30 DÍAS EN BICI
- Y MUCHO MÁS....
www.todobicicletas.es
“Cuando una Mujer va a un centro comercial y ve a una mujer bella, segura, relajada y delgada Exhibiendo la ropa de Studio F, en el subconsciente de una mujer, así haya subido un poco de peso piensa: ‘Yo podría verme igual si comprara ese atuendo. Con esa ropa podría tener su misma lozanía y desparpajo’; acto seguido compra la ropa que exhibe la Modelo y sale de la tienda como si recién hubiera comprado una imagen, una actitud, o ambas cosas.
Esta Informacion es solo el Inicio de lo que esta pasando en las Nuevas Tendencias del siglo 21, pues combina la neurociencia con la Parte de mercadeo, generando una simbiosis y nuevas oportunidades para entrar y liderar en segmentos o nichos, basados a la Impronta cultural que esta en el cerebro de sus clientes.
Os mostramos las claves de un buen plan de comunicación: análisis y planificación, acotar objetivos, identifica tu público objetivo, desarrollar las acciones, definir el mensaje, identificar los canales, la programación y la medición de resultados.
The IBM® System x3530 M4 server delivers dual-socket performance in a 1U compact footprint. Featuring the latest Intel Romley EN platform, the x3530 M4 is a flexible rack server positioned as a good investment value, while considering your total cost of ownership (TCO) and IBM commitment. It is designed to provide more affordable value and increased flexibility with performance and quality to match...
My final paper for my MBA Capstone class, based on "Google's Strategy in 2012" by John E. Gamble. Includes a SWOT analysis and suggestions on how Google can move forward.
“Cuando una Mujer va a un centro comercial y ve a una mujer bella, segura, relajada y delgada Exhibiendo la ropa de Studio F, en el subconsciente de una mujer, así haya subido un poco de peso piensa: ‘Yo podría verme igual si comprara ese atuendo. Con esa ropa podría tener su misma lozanía y desparpajo’; acto seguido compra la ropa que exhibe la Modelo y sale de la tienda como si recién hubiera comprado una imagen, una actitud, o ambas cosas.
Esta Informacion es solo el Inicio de lo que esta pasando en las Nuevas Tendencias del siglo 21, pues combina la neurociencia con la Parte de mercadeo, generando una simbiosis y nuevas oportunidades para entrar y liderar en segmentos o nichos, basados a la Impronta cultural que esta en el cerebro de sus clientes.
Os mostramos las claves de un buen plan de comunicación: análisis y planificación, acotar objetivos, identifica tu público objetivo, desarrollar las acciones, definir el mensaje, identificar los canales, la programación y la medición de resultados.
The IBM® System x3530 M4 server delivers dual-socket performance in a 1U compact footprint. Featuring the latest Intel Romley EN platform, the x3530 M4 is a flexible rack server positioned as a good investment value, while considering your total cost of ownership (TCO) and IBM commitment. It is designed to provide more affordable value and increased flexibility with performance and quality to match...
My final paper for my MBA Capstone class, based on "Google's Strategy in 2012" by John E. Gamble. Includes a SWOT analysis and suggestions on how Google can move forward.
How to do Google's SWOT Analysis? Strengths, Weaknesses, Opportunities and T...SWOT & PESTLE.com
Check out our latest publication on Google LLC, which is an American multinational technology company specializing in Internet-related services and products. It's services include online advertising technologies, cloud computing, software, hardware and a search engine.
Check out the SWOT and PESTLE analysis on Google- https://www.swotandpestle.com/google-inc/
The analysis covers the business strategy of Google.
We appreciate Bibhu Prasad Nayak's contribution towards this research report.
Follow us @swotandpestle to know more and visit our website - https://www.swotandpestle.com/
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Please answer the questions by reading the case study below.pdfaglowcollection
Please answer the questions by reading the case study below: Each answer should contain
minimum 250 words. Do Not copy from Chegg answers
1-Explain how google strategy has been developed over the years?
2-What are the strengths and weaknesses of its approach?
3-In what ways should Googles approach to strategy development change in the future?
From Google to Alphabet - twists and tums in Google's strategy development. Google is one of the
few companies whoee main prodact's it placed between them and their shareholders and the
name became 50 aymonymous with its primary offering increased managarial freedom it offered to
them to run that it has become a commonly used verb. Doogle, which their company their may.
was renamed Alphabet in Detober 2015, had a market Page and Brin also recruited successful
CED Eric capitalsation of $725bn (E435bn, E5446n) by 2016. Schmiat from Novell Inc and,
betwen the three of them, With a network of ouer one milion computers workdmide, shared poeer
at the top. Schmiat deat w th administration it was the dominant player in internet search globaly
885 and Google's imestors and had the most traditional CEO per cent market share, way ahead of
former giant Yahoo's role. Page was centraly concemed with the social strucsax per cent and
Microsoft's 'Eling' and Chinese Baidu, ture of Coogle while Brin took a lead in the are of ethics.
both wh three per centip, Coogle's intemet search-related advertsing accounted for 85 per cent of
Alphabet's rev- How it was enues. However, the giant's exparsion faced some challenges. Feople
moved to mobiles with lower-priced adk, it could be difficut to mork out who was responsible for
which Imited growth. In contrast to expectations, the wat inside Googleplex (Google's Ha) in
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business pretty much daing what they think best and they baiterate and an increasingy diversified
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rew, what's exciting Albut Google Google startad lite as the brainchild of Lany Page and Wth
regard to product development, their approach Sergey Brin when they were students at Stanford
Uni- mas to launch a part-finished (beta) prodact, let Google versity in the USA. When Page and
Brin launched their fanatics find it, toy with it, emor-check and de-bug it own search engine
product, it gained followers and users an imaginatiee use of end-users but als.
ONLINE SHOPPER INTELLIGENCE - FRANCE - 4e trimestre 2011 - KantarFrançois-Yves Prigent
Ce document dresse un panorama de l’achat en ligne en France
à partir d’une étude réalisée au 4ème trimestre 2011. Nous
donnons ici un éclairage sur les grandes tendances qui se
dessinent sur le paysage de l’e-commerce en France et des
indicateurs clés - à partir des données comportementales issues
du panel Kantar Media Compete et d’une enquête réalisée en
ligne auprès d’un échantillon de 1 500 acheteurs en ligne (achat
en ligne d’un produit au cours des 12 derniers mois). L’objectif de
cette étude est de vous présenter une photographie du
comportement d’achat des acheteurs en ligne français et de
leurs motivations au moment de choisir le lieu d’achat
Livre Blanc : Relation Client, ce qu’attendent les e-acheteurs – iAdvizeFrançois-Yves Prigent
Ce résumé de l’étude iAdvize/Timeliving nous donne des données chiffrées intéressantes sur les attentes des français en termes de relation client en ligne.
Par exemple, on y trouve un scoring très pertinent sur les 4 différentes méthodes de relations (Téléphone, Agent virtuel, Chat, Call-back) en fonction de l’action souhaitée (création de compte, paiement en ligne, conseil, réclamation…).
The majority of users’ time online is spent with content; a great deal is also spent on email and social networks – two platforms where content can be shared. This study from AOL and Nielsen investigates the overlap between content and sharing to answer the question: Does content fuel the social web?
In a word, yes. 23% of all social media messages contain links to content. Plus, this doesn't account for downstream activity – responses to these messages such as comments and “likes.” What's more, it turns out sharing is a cross-platform activity, with the same people utilizing multiple means for distributing their favorite content.
So how can marketers, agencies, buyers and planners take advantage of content sharing? The study looks at the following key areas:
The amount of social media conversations that include content & brand mentions
The user’s motivations: What makes people want to share content?
Two main strategies for using content sharing to spread your brand’s message
Industry-specific information for autos, entertainment, finance and tech
Premium MEAN Stack Development Solutions for Modern BusinessesSynapseIndia
Stay ahead of the curve with our premium MEAN Stack Development Solutions. Our expert developers utilize MongoDB, Express.js, AngularJS, and Node.js to create modern and responsive web applications. Trust us for cutting-edge solutions that drive your business growth and success.
Know more: https://www.synapseindia.com/technology/mean-stack-development-company.html
Memorandum Of Association Constitution of Company.pptseri bangash
www.seribangash.com
A Memorandum of Association (MOA) is a legal document that outlines the fundamental principles and objectives upon which a company operates. It serves as the company's charter or constitution and defines the scope of its activities. Here's a detailed note on the MOA:
Contents of Memorandum of Association:
Name Clause: This clause states the name of the company, which should end with words like "Limited" or "Ltd." for a public limited company and "Private Limited" or "Pvt. Ltd." for a private limited company.
https://seribangash.com/article-of-association-is-legal-doc-of-company/
Registered Office Clause: It specifies the location where the company's registered office is situated. This office is where all official communications and notices are sent.
Objective Clause: This clause delineates the main objectives for which the company is formed. It's important to define these objectives clearly, as the company cannot undertake activities beyond those mentioned in this clause.
www.seribangash.com
Liability Clause: It outlines the extent of liability of the company's members. In the case of companies limited by shares, the liability of members is limited to the amount unpaid on their shares. For companies limited by guarantee, members' liability is limited to the amount they undertake to contribute if the company is wound up.
https://seribangash.com/promotors-is-person-conceived-formation-company/
Capital Clause: This clause specifies the authorized capital of the company, i.e., the maximum amount of share capital the company is authorized to issue. It also mentions the division of this capital into shares and their respective nominal value.
Association Clause: It simply states that the subscribers wish to form a company and agree to become members of it, in accordance with the terms of the MOA.
Importance of Memorandum of Association:
Legal Requirement: The MOA is a legal requirement for the formation of a company. It must be filed with the Registrar of Companies during the incorporation process.
Constitutional Document: It serves as the company's constitutional document, defining its scope, powers, and limitations.
Protection of Members: It protects the interests of the company's members by clearly defining the objectives and limiting their liability.
External Communication: It provides clarity to external parties, such as investors, creditors, and regulatory authorities, regarding the company's objectives and powers.
https://seribangash.com/difference-public-and-private-company-law/
Binding Authority: The company and its members are bound by the provisions of the MOA. Any action taken beyond its scope may be considered ultra vires (beyond the powers) of the company and therefore void.
Amendment of MOA:
While the MOA lays down the company's fundamental principles, it is not entirely immutable. It can be amended, but only under specific circumstances and in compliance with legal procedures. Amendments typically require shareholder
3.0 Project 2_ Developing My Brand Identity Kit.pptxtanyjahb
A personal brand exploration presentation summarizes an individual's unique qualities and goals, covering strengths, values, passions, and target audience. It helps individuals understand what makes them stand out, their desired image, and how they aim to achieve it.
Tata Group Dials Taiwan for Its Chipmaking Ambition in Gujarat’s DholeraAvirahi City Dholera
The Tata Group, a titan of Indian industry, is making waves with its advanced talks with Taiwanese chipmakers Powerchip Semiconductor Manufacturing Corporation (PSMC) and UMC Group. The goal? Establishing a cutting-edge semiconductor fabrication unit (fab) in Dholera, Gujarat. This isn’t just any project; it’s a potential game changer for India’s chipmaking aspirations and a boon for investors seeking promising residential projects in dholera sir.
Visit : https://www.avirahi.com/blog/tata-group-dials-taiwan-for-its-chipmaking-ambition-in-gujarats-dholera/
[Note: This is a partial preview. To download this presentation, visit:
https://www.oeconsulting.com.sg/training-presentations]
Sustainability has become an increasingly critical topic as the world recognizes the need to protect our planet and its resources for future generations. Sustainability means meeting our current needs without compromising the ability of future generations to meet theirs. It involves long-term planning and consideration of the consequences of our actions. The goal is to create strategies that ensure the long-term viability of People, Planet, and Profit.
Leading companies such as Nike, Toyota, and Siemens are prioritizing sustainable innovation in their business models, setting an example for others to follow. In this Sustainability training presentation, you will learn key concepts, principles, and practices of sustainability applicable across industries. This training aims to create awareness and educate employees, senior executives, consultants, and other key stakeholders, including investors, policymakers, and supply chain partners, on the importance and implementation of sustainability.
LEARNING OBJECTIVES
1. Develop a comprehensive understanding of the fundamental principles and concepts that form the foundation of sustainability within corporate environments.
2. Explore the sustainability implementation model, focusing on effective measures and reporting strategies to track and communicate sustainability efforts.
3. Identify and define best practices and critical success factors essential for achieving sustainability goals within organizations.
CONTENTS
1. Introduction and Key Concepts of Sustainability
2. Principles and Practices of Sustainability
3. Measures and Reporting in Sustainability
4. Sustainability Implementation & Best Practices
To download the complete presentation, visit: https://www.oeconsulting.com.sg/training-presentations
"𝑩𝑬𝑮𝑼𝑵 𝑾𝑰𝑻𝑯 𝑻𝑱 𝑰𝑺 𝑯𝑨𝑳𝑭 𝑫𝑶𝑵𝑬"
𝐓𝐉 𝐂𝐨𝐦𝐬 (𝐓𝐉 𝐂𝐨𝐦𝐦𝐮𝐧𝐢𝐜𝐚𝐭𝐢𝐨𝐧𝐬) is a professional event agency that includes experts in the event-organizing market in Vietnam, Korea, and ASEAN countries. We provide unlimited types of events from Music concerts, Fan meetings, and Culture festivals to Corporate events, Internal company events, Golf tournaments, MICE events, and Exhibitions.
𝐓𝐉 𝐂𝐨𝐦𝐬 provides unlimited package services including such as Event organizing, Event planning, Event production, Manpower, PR marketing, Design 2D/3D, VIP protocols, Interpreter agency, etc.
Sports events - Golf competitions/billiards competitions/company sports events: dynamic and challenging
⭐ 𝐅𝐞𝐚𝐭𝐮𝐫𝐞𝐝 𝐩𝐫𝐨𝐣𝐞𝐜𝐭𝐬:
➢ 2024 BAEKHYUN [Lonsdaleite] IN HO CHI MINH
➢ SUPER JUNIOR-L.S.S. THE SHOW : Th3ee Guys in HO CHI MINH
➢FreenBecky 1st Fan Meeting in Vietnam
➢CHILDREN ART EXHIBITION 2024: BEYOND BARRIERS
➢ WOW K-Music Festival 2023
➢ Winner [CROSS] Tour in HCM
➢ Super Show 9 in HCM with Super Junior
➢ HCMC - Gyeongsangbuk-do Culture and Tourism Festival
➢ Korean Vietnam Partnership - Fair with LG
➢ Korean President visits Samsung Electronics R&D Center
➢ Vietnam Food Expo with Lotte Wellfood
"𝐄𝐯𝐞𝐫𝐲 𝐞𝐯𝐞𝐧𝐭 𝐢𝐬 𝐚 𝐬𝐭𝐨𝐫𝐲, 𝐚 𝐬𝐩𝐞𝐜𝐢𝐚𝐥 𝐣𝐨𝐮𝐫𝐧𝐞𝐲. 𝐖𝐞 𝐚𝐥𝐰𝐚𝐲𝐬 𝐛𝐞𝐥𝐢𝐞𝐯𝐞 𝐭𝐡𝐚𝐭 𝐬𝐡𝐨𝐫𝐭𝐥𝐲 𝐲𝐨𝐮 𝐰𝐢𝐥𝐥 𝐛𝐞 𝐚 𝐩𝐚𝐫𝐭 𝐨𝐟 𝐨𝐮𝐫 𝐬𝐭𝐨𝐫𝐢𝐞𝐬."
Implicitly or explicitly all competing businesses employ a strategy to select a mix
of marketing resources. Formulating such competitive strategies fundamentally
involves recognizing relationships between elements of the marketing mix (e.g.,
price and product quality), as well as assessing competitive and market conditions
(i.e., industry structure in the language of economics).
Personal Brand Statement:
As an Army veteran dedicated to lifelong learning, I bring a disciplined, strategic mindset to my pursuits. I am constantly expanding my knowledge to innovate and lead effectively. My journey is driven by a commitment to excellence, and to make a meaningful impact in the world.
1. Why could Google die …
maybe not now, but tomorrow
Paris, March 2009
2. This work is licensed under the Creative Commons to allow further
contributions by other specialists and web users in the coming
months. To view a copy of this Attribution-NonCommercial-
ShareAlike3.0 Unported license, visit
http://creativecommons.org/licenses/by-nc-sa/3.0/ or send a letter to
Creative Commons, 1712nd Street, Suite300, San Francisco,
California, 94105, USA.
..…….
March 2009 • Why could Google die ? • 2
3. This presentation is an answer to the comments
related to the previous faberNovel study
In December 2008, faberNovel published a white paper about
Google’s key success factors :
http://www.slideshare.net/misteroo/all-about-google-presentation
Many comments dealt with Google’s weaknesses and the possible
threats to Google’s market dominance. We are now trying to identify
these threats and weaknesses.
The title of the presentation refers to Jeff Jarvis’ book
What would Google do? which will be published in France in June 2009 (faberNovel/Télémaque publishing) ..…….
March 2009 • Why could Google die ? • 3
4. Methodology
• 4 types of threats and weaknesses have been identified:
Legal threat
Internal weakness
Strategic threat
Other threat
• For each threat or weakness, probability, forecast and impact have
been evaluated on scales :
• Probability: evaluation of the possibility that a threat or a weakness could impact Google’s
business
Low Mild High
• Timing: evaluation of the time limit for the threat or a weakness to impact Google’s business
Short Long
term term
• Impact: evaluation of the negative impact on Google’s revenues and profits
Low High
impact impact
..…….
March 2009 • Why could Google die ? • 4
5. 12 main weaknesses or threats
Threats / Weaknesses Probability Timing Impact
Low > High Short > Long Low > High
Antitrust suits against Google
Legal threats
Copyright infringement suits
Inability to hire or retain key people
Internal
Inability to scale operational processes
weaknesses
Top management issues
Acquisition difficulties
Strategic Competition with incumbents
threats Disruptive innovations
Inability to control points of entry
Interruption or failure of Google’s services
Other threats Privacy concerns
Opensource’s ecosystem threats
..…….
March 2009 • Why could Google die ? • 5
6. Antitrust suits against Google Legal threat
Google is increasingly subject to antitrust suits
vs / vs
In 2007, Microsoft called for In November 2008, Google and In February 2009, Sourcetool, a B2B
regulator action to stop Google Yahoo ended their negotiations, search engine, filed an antitrust suit
and DoubleClick merging abandoning attempts to overcome against Google, accusing it of upping
the objections of antitrust regulators its ad rates unfairly
Google might constantly be subject to antitrust claims for (amongst others) :
Excluding companies Over favoring in-house Issuing unclear ad
from Google results services rates
Probability Timing Impact
High Middle term High
..…….
March 2009 • Why could Google die ? • 6
7. Copyright infringement suits Legal threat
Google has been subject to copyright infringement claims
all over the World (Australia, Austria, France, Israel, Italy,…)
vs vs vs
May 2007: Viacom sued Google, May 2008: a group of Belgian October 2008: Google agreed to
accusing YouTube of "massive newspapers filed a lawsuit against pay $125 million to settle two
intentional copyright Google claiming that Google News copyright lawsuits by publishers
infringement" and asking for more made the papers' articles available and authors
than $1 billion in damages for free. They asked Google for €49
million in damages
Since most of Google’s services link or host copyrighted material,
The risk of monetary damages is substantial
Probability Timing Impact
High Short term Moderate
..…….
March 2009 • Why could Google die ? • 7
8. Inability to hire or retain key Internal
people weakness
Google set up processes to attract and motivate employees
Since its performance depends on the talents and efforts of highly skilled individuals
600
Examples : 400
Google stock
200
price [$]
05 06 07 08
Cool work Transferable stock Very selective
environment options program hiring process
In a more mature company, incentives became less efficient:
Google’s work environment is becoming comparable to big corporations
At current stock price, 85% of its employees have underwater stock options
Google’s hiring process is currently viewed as interminable (up to 5 months) and inefficient
Probability Timing Impact
High Middle term Moderate
..…….
March 2009 • Why could Google die ? • 8
9. Inability to scale operational Internal
processes weakness
Operational infrastructure and processes are key to Google
favoring the growth of the company through innovation and quality
Google's 80/20 rule allowed to Organization based on a startup model:
develop many products : • Project teams are small and autonomous
• Peer-reviewing: engineers work is subjected to
the scrutiny of other engineers who are experts in
the same field
Google will face issues adapting its infrastructure to quick growth
Implementation of heavy Inability to maintain a corporate Inability to maintain
processes which could culture that fosters creativity and good quality level for
slow down innovations teamwork Google products
Probability Timing Impact
Mild Short term Low
..…….
March 2009 • Why could Google die ? • 9
10. Internal
Top management issues
weakness
Top management is key to Google’s strategy
Larry Page, President in Eric Schmidt, CEO Sergei Brin, President in
charge of products charge of technology
Moreover, the triumvirate’s stocks account for 67% of the voting power of Google
capital stock
Top management issues could affect Google’s performance
Internal dissensions Loss of key management leaders : Uncertain ability to
between the members of accident / lack of interest for a more transfer or delegate key
the top management mature company etc… responsibilities
Probability Timing Impact
Low
Long term High
..…….
March 2009 • Why could Google die ? • 10
11. Strategic and operational Strategic
difficulties acquiring companies threat
Most of 54 Google’s acquisitions were successful
In the future, Google could face some serious issues acquiring
companies
Strategic issues Operating difficulties Diversion of
• Forecasted revenues may not • Integration of procedures and management time
fully materialize: processes • Rather than focusing on
• Technical integration of the operating business, top
companies: management could focus
• Google could miss investment on acquisition integration
opportunities: challenges
Eg : It took 16 months to
relaunch Jotspot after its
acquisition by Google
Probability Timing Impact
Mild Short term Moderate
..…….
March 2009 • Why could Google die ? • 11
12. Strategic
Competition with incumbents
threat
Until now, Google withstands competition on its core business:
US search market (Hitwise 2009)
Yahoo 18%
Microsoft 5%
Google 72%
Other companies 5%
But this situation might change
Microsoft and Google distributors New entrants on
Yahoo could could break their Google’s markets
Examples
merge partnership
Apple search engine ?
More efficient
AdSense
competitors?
Probability Timing Potential impact
Mild Middle term High
..…….
March 2009 • Why could Google die ? • 12
13. Development of a disruptive Strategic
innovation on Google’s markets threat
Some of the most successful IT companies have been victims of
disruptive innovations:
Historical
leaders
Disruptive Broadband Google’s
innovations access PageRank
Future disruptive innovations could seriously impact
Google’s core business:
Natural language search? Semantic Web? Other innovations?
Probability Timing Impact
Mild Long term High
..…….
March 2009 • Why could Google die ? • 13
14. Strategic
Inability to control points of entry
threat
Google already had some difficulties controlling strategic points
of entry:
Example : Social networks
Google and MySpace $900 Million Except in Brazil and India, Google’s
deal on search and contextual ads social network never managed to
did not reach expected revenues compete with Facebook
Google may have difficulties in controlling future points of entry
Mobile Video games Television set-top Internet of things
consoles boxes
Eg :
Probability Timing Impact
Mild Middle term Moderate
..…….
March 2009 • Why could Google die ? • 14
15. Interruption or failure of Google’s
Other threat
services
Recently, several Google products experimented serious
interruptions or failures:
March 2009: some February 2009–March 2009: March 2009: some users' private
users had difficulties Gmail crashed twice across documents were accidentally
creating events the world shared with other users
These problems may strongly affect Google:
Brand damage Loss of business users
A strong brand is all the more important Users can very easily move to
since barriers to entry are relatively low competitor’s products, and need to fully
in the Internet market trust the service
Probability Timing Impact
High Short term High
..…….
March 2009 • Why could Google die ? • 15
16. Privacy concerns Other threat
Everyday, concerns are expressed
about Google’s practices regarding the use of personal information
A wide amount of information … …could be lost or used for
unintended purposes
Personal information Navigation tracking and logs
Medical Data Location
• Governmental control
Mails &
Searches
• Commercial uses
conversations
• Others. Eg. exploited by
Personal WWW Web
competitors
documents behaviour
As the amount of stored data is strongly increasing, privacy
concerns will increase too, favoring:
Claims Brand damage Loss of users
Probability Timing Impact
High Short term High
..…….
March 2009 • Why could Google die ? • 16
17. Opensource’s ecosystem threats Other threat
Google is outsourcing its R&D to independent communities
Google R&D is still important …but most of it is supported by Opensource actors :
• 2,12 billion $ in 2007 • The Mozilla foundation
• 12 % of Google turnover • Most of Google products integrate
opensource code : from Android to
• vs. Microsoft’s R&D investments : 7,5 billion $ Google Chrome
Google could be forced to internalize these efforts in the future
Dissensions with the community Weaknesses of the community
/ X
• Google’s exploitation of Opensource • Opensource business models may evolve
efforts • The long-term existence of these communities
• Google’s proprietary strategy : keeping is not ensured
most parts of its developments secret
Probability Timing Impact
Mild Middle term Moderate
..…….
March 2009 • Why could Google die ? • 17
18. What do you think?
Of what
Which threat ?
kind?
Probability Forecast
? Impact
Fill this slide and send it to
contact@fabernovel.com to give your opinion! ..…….
March 2009 • Why could Google die ? • 18
19. Download this presentation at :
http://www.fabernovel.com/en/analyze/
news/why-could-google-die
..…….
March 2009 • Why could Google die ? • 19
20. Stéphane Distinguin
Founder and CEO
stephane.distinguin@fabernovel.com
Cyril Vart
VP Strategy & Development
cyril.vart@fabernovel.com
Pierre Fremaux
Project Analyst
pierre.fremaux@fabernovel.com
Matthieu Lecomte
Junior Project Analyst
matthieu.lecomte@fabernovel.com
42, bd de Sébastopol 75003 Paris
Tél. : +33 1 42 72 20 04
Fax. : +33 1 42 72 20 03
www.fabernovel.com ..…….
March 2009 • Why could Google die ? • 20