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IGDA ARG SIG
2010 Demographic & Salary Survey
Respondents
 ARG player
 Grassroots ARG developer/designer/contributor
 Independent ARG developer/designer/contributor
 Professional developer/designer/contributor
 None of the above (Please explain)


                                                  3%
                                          16%


   Other responses:                                    48%
            Student                   18%
            Teacher
         Researcher
          Academic                            15%


102 total respondents
Games Played
                          All Time %
                          In the Last Year %

 50


37.5


 25


12.5


  0
       None   1-2   3-5             5+
Gender
                          Male   Female




                                          34%
39%


                    61%
                                                       66%




      ARG Players                          ARG Developers
Age
                                           % Players    % Developers


 30


22.5


 15


 7.5


  0
       15-17   18-21   22-25   26-30   31-35   36-40   41-49   50+
Ethnicity
                White
                Black/African
                Asian/Pacific Islander
                Hispanic
                Rather not say
3% 3%
 3%                                        3%5%
                                         3%
                                        2%




      92%                                         87%



ARG Players                              ARG Developers
Player Countries
   Australia
   United Kingdom
   United States
   Other

                          11% 5% 5%




One response each from:
               Canada
                  Chile
                France      78%
              Germany
Developer Countries
    Australia
    Brazil
    Canada
    Germany
    United Kingdom
                             8% 3%3%
    United States                      8%
    Other
                                         3%
                                         7%
One response each from:
              Argentina
                   Italy
                 France    67%
               Norway
           South Africa
Developer Primary Roles
 Game Design
 Narrative design
 Puzzle design
 Art/web design
 Writing
                                           7%
 Programming/technical support        4%
 Production/project management   11%                33%
 Consulting
 Other
                                 9%


                                  16%              11%
 Other responses include:                  5% 5%
 Audio/video production
                   Acting
             Concepting
                       PR
Additional Dev. Roles
Game Design
Narrative design
Puzzle design
Art/web design                    70
Audio/video production
Writing                         52.5
Acting
Programming/technical support
Production/project management     35
Event management/ground support
Consulting
                                17.5
Other

                                  0
      Other responses include:         Response Percent
                PR/Marketing
Prior Background
Games
Film/video
Social/new media
Marketing
Theater/performance art
                                      6%
Print media                      6%         23%
Other
                           13%


Other responses include:
                           12%                14%
              Education
             Journalism
                   Music              26%
                 Student
     None of the above
Memberships
              Yes   No




        20%

                                      42%

                         58%

80%




IGDA Member               ARG SIG Member
Professional Status
                 Yes      No




Have you ever received
                               43%
    money to create or
      contribute to the
                                     57%
production of an ARG?
Paid vs. Unpaid Work
100

75

50

25

 0
      % Work Paid

                             45%
                                   55%

                    Paid
                    Unpaid
2009 Payment Methods
 Hourly/day rate
 Flat fee per project
 Salary (may include non-ARG responsibilities)
 Other

                                  60


                                  45
Other responses include:
    Award honorarium              30
      Merchandise sales

                                  15


                                   0
                                                 Response Percent
2009 Average Hourly Rate
   $0-10
   $10-25
   $25-50     30
   $50-75
   $75-100
   $100+     22.5


              15


              7.5


               0
                    Response Percent
2009 Hours Billed
50 hours or less
50 to 250 hours
250 to 500 hours     40
500 to 1000 hours
1000 to 1500 hours
1500 hours or more   30


                     20


                     10


                      0
                          Response Percent
ARG-Related Work
100

75

50

25

 0
                                            5%
 % Work ARG Related                  Untitled 2




                      ARG Work
                                        95%
                      Non-ARG Work
Employee vs. Freelancer
100

75

50

25

 0
  % Work Freelance               Untitled 2


                                              48%
                                 52%


                     Freelance
                     Employee
Ownership
                  Yes       No




                                 35%
  Do you own your own
studio, agency, or other
            legal entity?
                                       65%

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2010 IGDA ARG SIG Survey

  • 1. IGDA ARG SIG 2010 Demographic & Salary Survey
  • 2. Respondents ARG player Grassroots ARG developer/designer/contributor Independent ARG developer/designer/contributor Professional developer/designer/contributor None of the above (Please explain) 3% 16% Other responses: 48% Student 18% Teacher Researcher Academic 15% 102 total respondents
  • 3. Games Played All Time % In the Last Year % 50 37.5 25 12.5 0 None 1-2 3-5 5+
  • 4. Gender Male Female 34% 39% 61% 66% ARG Players ARG Developers
  • 5. Age % Players % Developers 30 22.5 15 7.5 0 15-17 18-21 22-25 26-30 31-35 36-40 41-49 50+
  • 6. Ethnicity White Black/African Asian/Pacific Islander Hispanic Rather not say 3% 3% 3% 3%5% 3% 2% 92% 87% ARG Players ARG Developers
  • 7. Player Countries Australia United Kingdom United States Other 11% 5% 5% One response each from: Canada Chile France 78% Germany
  • 8. Developer Countries Australia Brazil Canada Germany United Kingdom 8% 3%3% United States 8% Other 3% 7% One response each from: Argentina Italy France 67% Norway South Africa
  • 9. Developer Primary Roles Game Design Narrative design Puzzle design Art/web design Writing 7% Programming/technical support 4% Production/project management 11% 33% Consulting Other 9% 16% 11% Other responses include: 5% 5% Audio/video production Acting Concepting PR
  • 10. Additional Dev. Roles Game Design Narrative design Puzzle design Art/web design 70 Audio/video production Writing 52.5 Acting Programming/technical support Production/project management 35 Event management/ground support Consulting 17.5 Other 0 Other responses include: Response Percent PR/Marketing
  • 11. Prior Background Games Film/video Social/new media Marketing Theater/performance art 6% Print media 6% 23% Other 13% Other responses include: 12% 14% Education Journalism Music 26% Student None of the above
  • 12. Memberships Yes No 20% 42% 58% 80% IGDA Member ARG SIG Member
  • 13. Professional Status Yes No Have you ever received 43% money to create or contribute to the 57% production of an ARG?
  • 14. Paid vs. Unpaid Work 100 75 50 25 0 % Work Paid 45% 55% Paid Unpaid
  • 15. 2009 Payment Methods Hourly/day rate Flat fee per project Salary (may include non-ARG responsibilities) Other 60 45 Other responses include: Award honorarium 30 Merchandise sales 15 0 Response Percent
  • 16. 2009 Average Hourly Rate $0-10 $10-25 $25-50 30 $50-75 $75-100 $100+ 22.5 15 7.5 0 Response Percent
  • 17. 2009 Hours Billed 50 hours or less 50 to 250 hours 250 to 500 hours 40 500 to 1000 hours 1000 to 1500 hours 1500 hours or more 30 20 10 0 Response Percent
  • 18. ARG-Related Work 100 75 50 25 0 5% % Work ARG Related Untitled 2 ARG Work 95% Non-ARG Work
  • 19. Employee vs. Freelancer 100 75 50 25 0 % Work Freelance Untitled 2 48% 52% Freelance Employee
  • 20. Ownership Yes No 35% Do you own your own studio, agency, or other legal entity? 65%

Editor's Notes