Sales & Marketing Alignment: How to Synergize for Success
Completely Done For You Marketing System to Automatically Appreciate, Follow-Up, Retain and Refer Customers
1. Announcing A Completely Done For You, “Turn-Key” Marketing System that Will Automatically Appreciate, Follow–Up, Retain, Refer and Multiply Your Best Customers!
6. 4 Systems In One 1. The Appreciation Solution™ 2. Relationship Happy Home Gazette™
7. 2. Relationship The Happy Home Gazette™ “Ideas for a Happy and Healthy Home” Brought to you by your friends at: Your information here Feature Article #1 – Home Improvement related Article #2 – General Interest E-NEWSLETTER Article #3 – General Interest Sidebar – Fun Facts, Quotes, Resources, Recipes Your clients will continue receiving the Happy Home Gazette every month as long as you are a member!
8. 4 Systems In One 1. The Appreciation Solution™ 3. NeighborBlast™ 2. Relationship Happy Home Gazette™
10. 3. NeighborBlast™ Send 500 Cards 1% Response = 5 Leads Close Ratio: 30% = 1.5 Clients Average Job Size: $4,000 Mail Cost: $425.00 ROI: $5,575 or 1,411%
11. 4 Systems In One 1. The Appreciation Solution™ 3. NeighborBlast™ 2. Relationship Happy Home Gazette™ 4. The Fill Your Funnel Engine™
12. How To Dramatically Increase the Response, Effectiveness & Profitability of Your Advertisements
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14. The majority of home improvement projects are not IMPULSE buys. People generally start the process with a dream, wish, want or need for a better __________ (your product or service).
15. Something (? – we don’t always know what) activates their interest and they begin THEIR buying process.
16. Their buying process could last anywhere from just a few days to as long as a few years!The sale is a process not an event. People buy when THEY are ready to buy, NOT when YOU are ready to sell.
17. 4. The Fill Your Funnel Engine™ Your Prospects Buying Process Once they begin their buying process all prospects fall into one of 4 categories: Unlikely to Buy (2o%) Starting Their Buying Process (35%) In the Middle of Their Buying Process (25%) Ready to Buy (20%) So how do you capture prospects in ALL 4 categories?
18. 4. The Fill Your Funnel Engine™ The Secondary Offer – Information, Education, Advice An educated consumer is more loyal, easier to sell to and is willing to pay a fair price
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20. Gives you the ability to follow up until “they buy, or they die”
24. 4. The Fill Your Funnel Engine™ STEP 1: STEP 2: STEP 3: STEP 4:
25. Membership As a 1Into5 Member After You’ve Completed A Job Call, email or fax your 3 pieces of information: Your clients: NAME Your clients :ADDRESS Your clients :EMAIL ADDRESS If you want to add a NeighborBlast™ mailing just check a box and specify the quantity... Your Customer Retention, Referral & Multiplying Dept.
26. Membership Name, Address and Email Address of Your “Best” Customers And, PRESTO! you’ve just launched the following chain of events: Within 48 hours we’ll ship your custom appreciation package with cookies, thank you card and survey. We’ll queue up the (3) custom follow up mailings to be delivered throughout the year. We’ll add your customer to your Happy Home Gazette™ e-newsletter distribution list. If requested we’ll print and mail your NeighborBlast™ mailing.
27. And this is all done 24/7 while you’re working, relaxing, hanging out with your family, whatever... without any time, effort or work from you or your staff!!
38. Fast Action Bonus FAST ACTION BONUSES 2 Pay Option on Setup (Start today for only $247.50!) Add up to 500 email addresses to your newsletter list ($425.00 value) (2) Tickets to 1Into5 member event. 2 day marketing conference. ($994.00 value)
As a member of 1Into5 you’ll get exclusive access to the ONLY completely “Done For You” referral marketing system designed specifically for multiplying your best customers!
