This document summarizes the 17th Annual SEDA Conference on excellence in teaching. The conference focused on recognizing, enhancing, evaluating, and achieving impact in teaching. It included a workshop on rewarding teaching and developing the identity of Higher Education Academy Fellows. The workshop aimed to better understand the UK Professional Standards Framework and professional recognition process. It also discussed how to systematically reward teaching within institutions. Key issues discussed included the lack of national systems that promote teaching's importance and perceptions that teaching is undervalued and underrewarded in UK higher education. The UK Professional Standards Framework was presented as a means to benchmark, develop, recognize, and reward teaching roles. Professional recognition through the Higher Education Academy was also discussed.