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©	2016	Visual	Storytelling	Institute	LLC.	All	Rights	Reserved.
13 Visual Storytelling Thoughts
Shlomi Ron
co-founder
Visual Storytelling Institute
VisualStoryTell.com
©	2016	Visual	Storytelling	Institute	LLC.	All	Rights	Reserved.
©	2016	Visual	Storytelling	Institute	LLC.	All	Rights	Reserved.
©	2016	Visual	Storytelling	Institute	LLC.	All	Rights	Reserved.
©	2016	Visual	Storytelling	Institute	LLC.	All	Rights	Reserved.
Artwork:	Julio	le	Parc
An effective business
story is like constructing
an entire world stitched
together with tiny
events - all told
through the eyes of
your customer
Artwork:	Julio	le	Parc
©	2016	Visual	Storytelling	Institute	LLC.	All	Rights	Reserved.
©	2016	Visual	Storytelling	Institute	LLC.	All	Rights	Reserved.
©	2016	Visual	Storytelling	Institute	LLC.	All	Rights	Reserved.
Developing an
effective visual storytelling strategy
Is like guiding your audience to
Solve their problem,
using bright spotlights along
their journey in
a dark sea of
competitor
sameness.
READY TO UNLOCK
YOURS?
©	2016	Visual	Storytelling	Institute	LLC.	All	Rights	Reserved.
To strike a chord, your story needs
to hit your audience
right subjective meanings
AIM WELL!
Artwork:	Julio	le	Parc
A story is like a
visual frame where
what you exclude is
even more important
©	2016	Visual	Storytelling	Institute	LLC.	All	Rights	Reserved.
Don't underestimate
the role of side plot
lines as they give
structural meaning to
your entire narrative
Artwork:	Julio	le	Parc
©	2016	Visual	Storytelling	Institute	LLC.	All	Rights	Reserved.
Artwork:	Julio	le	Parc
©	2016	Visual	Storytelling	Institute	LLC.	All	Rights	Reserved.
Ready	to	jumpstart	your	marketing	strategy?
©	2016	Visual	Storytelling	Institute	LLC.	All	Rights	Reserved.
13
Book	your	Visual	Storytelling	Workshop	today,
and	rise	above	the	noise!
Learn	more	@	
VisualStorytell.com/workshops
©	2016	Visual	Storytelling	Institute	LLC.	All	Rights	Reserved.
Visual Storytelling Institute
Story > visual > emotion > experience
We’d love to hear your story:
www.visualstorytell.com
info@visualstorytell.com
©	2016	Visual	Storytelling	Institute	LLC.	All	Rights	Reserved.
Follow us on Instagram: @visual_storytelling_institute

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13 Visual Storytelling Thoughts