In a world of infinite inventory, why do you need The Force to achieve your goals? Learn why LiveIntent is the media you've been looking for -- no Jedi mind tricks necessary.
Presenter: Matt Keiser, CEO, LiveIntent @mrkeiser
How to Track Email Reads and Link Clicks with Optimiser Marketing Suitesameer sheikh
Optimiser’s powerful marketing suite uses automations to supercharge your strategies and grow your business.
Understand the way consumers think using detailed data collection and insights. Marketing automations save time and financial resources, allowing teams to get creative.
Optimise your customer cycle from the bottom line and watch quality leads turn into your all-star accounts. Design custom email layouts to create engaging campaigns tailored to your KPI goals. Personalise emails according to unique customer segments. Discover the formula for executing successful mailers with A/B testing and marketing automation. Feedback reports into your CTR, bounce rate and conversions.
Why should you integrate surveys to your crm system?AppJetty
Here are the few good reasons you should have a survey tool integrated within your CRM software, whether you have a less customers or thousands of them.
7 Essential Overlooked Management Tools And StrategiesAffiliate Summit
This presentation is from Performance Marketing Summit 2014 in Salt Lake City. Session Description: A look at seven elements of program management that are crucial, yet so very often overlooked by program managers everywhere.
First Impressions...make your emails stand out from your competition. Marvin Azzopardi
With all the Buzz about social media, building communities and personal branding these days, many have forgotten the value of FIRST Impressions. Make communications with your customers have a lasting impression.
Introducing one easy-to-use tool for ALL of your communications needs! WOW your customers and communities with personalized emails, newsletters and printed cards! Create an IMAGE that represents YOUR Personal Brand...make your FIRST Impression a lasting one! - Marvin Azzopardi
How to Track Email Reads and Link Clicks with Optimiser Marketing Suitesameer sheikh
Optimiser’s powerful marketing suite uses automations to supercharge your strategies and grow your business.
Understand the way consumers think using detailed data collection and insights. Marketing automations save time and financial resources, allowing teams to get creative.
Optimise your customer cycle from the bottom line and watch quality leads turn into your all-star accounts. Design custom email layouts to create engaging campaigns tailored to your KPI goals. Personalise emails according to unique customer segments. Discover the formula for executing successful mailers with A/B testing and marketing automation. Feedback reports into your CTR, bounce rate and conversions.
Why should you integrate surveys to your crm system?AppJetty
Here are the few good reasons you should have a survey tool integrated within your CRM software, whether you have a less customers or thousands of them.
7 Essential Overlooked Management Tools And StrategiesAffiliate Summit
This presentation is from Performance Marketing Summit 2014 in Salt Lake City. Session Description: A look at seven elements of program management that are crucial, yet so very often overlooked by program managers everywhere.
First Impressions...make your emails stand out from your competition. Marvin Azzopardi
With all the Buzz about social media, building communities and personal branding these days, many have forgotten the value of FIRST Impressions. Make communications with your customers have a lasting impression.
Introducing one easy-to-use tool for ALL of your communications needs! WOW your customers and communities with personalized emails, newsletters and printed cards! Create an IMAGE that represents YOUR Personal Brand...make your FIRST Impression a lasting one! - Marvin Azzopardi
I think that traffic generation through your website is one of the simplest things on the world to do. All you need is a regular strategy of how and where you will market.
6 ways to grow your firm for slideshareDan Richards
This popular presentation outlines 6 key and proven ways in which professional firms can grow. Accountants, Financial Advisors and Law Firms alike all have implemented these strategies to great effect - and so can you...
Learn how to create an automated email series that welcomes, nurtures and CONVERTS any new lead that joins your list!
What You'll Walk Away With
Learn what an automated email is and how easy it is to create one.
Learn what an autoresponder is and how it can SAVE YOU TIME and generate AUTOMATED INCOME.
Learn why having an automated system in place is an absolute MUST for anyone looking to have a profitable business in 2017.
View real-world examples of how other small businesses are killing it with their automated systems.
Learn how to RE-CREATE the 5-day welcome series I use to bring in recurring revenue every single month. I'm revealing EXACTLY WHAT I SAY in each email to welcome, nurture and CONVERT every new lead that joins my list.
Email automation can be a confusing and overwhelming concept for any small business/solopreneur to master. Perhaps you don't know what to say in these emails or you just never found the time to get these automated systems set up. That's exactly what I went through when I started learning about email automation. But in this free training, I keep email automation simple. By the end of this session, you'll not only have a clear understanding of how email automation works, you'll also be given EVERYTHING YOU NEED to finally create that automated welcome email series you always wanted to!
I just dont get apps why are accountancy, ifa, and ifp firms launching smar...Dan Richards
Hundreds of firms are launching Apps for clients and prospects. They are experiencing increased referral generation, fantastic client feedback and terrfific PR and marketing with no more effort than they are already investing - indeed it often saves them and their clients time!
Yet many firms are still uncertain about the need or use of Apps for their firm and their clients. This webinar explores some of the context and direct experiences that firms are discovering and helps you make the decision whether an App and the use of mobile technology is indeed 'right' for your firm.
How small business could benefit from marketing automationSendato
As a small company owner, it is just impossible to be a guru in everything (marketing, sales, management, accounting). Each of these tasks just eats a lot of your time. Thus any kind of automation (that is well done) is a must, either to save time, glaze over the lacking skills, or just to have a better management of things. Here is a list on how marketing automation can help you out.
Learn to welcome, nurture and CONVERT any new prospect that joins your list. Email marketing expert and speaker Vanessa Cabrera will demonstrate how easy it is to create a repeatable, automated email marketing campaign that will build your business, she includes successful real world examples of businesses kill'n it with their welcome funnels and she includes the 5 emails she uses to welcome her new prospects!
A personal approach is key to success in today's marketing landscape. Discover the why, how and what of marketing automation, the tool that helps you pull off your highly relevant one-on-one communication.
Predictive Intelligence for Marketers: The Key to 1to1 Personalization at Sca...Boomtrain
Watch the Webinar here: http://hubs.ly/H01m7DF0
These slides are originally from a webinar produced by VentureBeat and included Boomtrain, Forbes, TheNextWeb, and VentureBeat speaking on the subject of Predictive Intelligence and Personalization.
Today’s consumers are more savvy and more distracted than ever before; they have learned to ignore the constant marketing noise we as marketers have become guilty of pushing out. The organizations that cut through the noise and deliver relevant, highly engaging user experiences last, while those that don’t are soon forgotten.
The goal is to provide real value to each one of your users with every communication. If you make each user feel like a person (not a segment), they will keep coming back. Ignore their needs, and they leave. Beyond just personalization, we must individualize every user experience.
How do you scale individualization to reach every one of your users on a 1:1 level? How do you make sure you consistently provide value to every individual?
The answer: Machine Learning
Ask Yourself: “What if you had a marketer for every single one of your customers who knew their behaviors, product preferences, and types of topics they loved most?” Sounds impossible, unless you only have a handful of customers.
Machine learning makes this possible, at incredible scale. When you look at Facebook, Netflix, and Amazon, they solved the same problems with powerful machine learning. That same technology used to be locked up or “out-of-reach” for the majority. That has now changed.
In this webinar, you will learn:
* How modern marketers have already started implementing the same powerful machine learning being used by Facebook and Amazon.
* How companies like The Next Web have found success in repeatedly maximizing engagement through 1:1.
* What types of insights that machine learning will surface for you faster and with greater accuracy than previously available.
Featured speakers:
Andrew Jones, VB Insight Analyst, VentureBeat
Tom Davis, Chief Marketing Officer at Forbes Media
Martijn Scheijbeler, Growth, SEO & Analytics at The Next Web
Bob Colner, Director of Analytics at Boomtrain
Shannon Johlic, Head of Marketing at Boomtrain
I think that traffic generation through your website is one of the simplest things on the world to do. All you need is a regular strategy of how and where you will market.
6 ways to grow your firm for slideshareDan Richards
This popular presentation outlines 6 key and proven ways in which professional firms can grow. Accountants, Financial Advisors and Law Firms alike all have implemented these strategies to great effect - and so can you...
Learn how to create an automated email series that welcomes, nurtures and CONVERTS any new lead that joins your list!
What You'll Walk Away With
Learn what an automated email is and how easy it is to create one.
Learn what an autoresponder is and how it can SAVE YOU TIME and generate AUTOMATED INCOME.
Learn why having an automated system in place is an absolute MUST for anyone looking to have a profitable business in 2017.
View real-world examples of how other small businesses are killing it with their automated systems.
Learn how to RE-CREATE the 5-day welcome series I use to bring in recurring revenue every single month. I'm revealing EXACTLY WHAT I SAY in each email to welcome, nurture and CONVERT every new lead that joins my list.
Email automation can be a confusing and overwhelming concept for any small business/solopreneur to master. Perhaps you don't know what to say in these emails or you just never found the time to get these automated systems set up. That's exactly what I went through when I started learning about email automation. But in this free training, I keep email automation simple. By the end of this session, you'll not only have a clear understanding of how email automation works, you'll also be given EVERYTHING YOU NEED to finally create that automated welcome email series you always wanted to!
I just dont get apps why are accountancy, ifa, and ifp firms launching smar...Dan Richards
Hundreds of firms are launching Apps for clients and prospects. They are experiencing increased referral generation, fantastic client feedback and terrfific PR and marketing with no more effort than they are already investing - indeed it often saves them and their clients time!
Yet many firms are still uncertain about the need or use of Apps for their firm and their clients. This webinar explores some of the context and direct experiences that firms are discovering and helps you make the decision whether an App and the use of mobile technology is indeed 'right' for your firm.
How small business could benefit from marketing automationSendato
As a small company owner, it is just impossible to be a guru in everything (marketing, sales, management, accounting). Each of these tasks just eats a lot of your time. Thus any kind of automation (that is well done) is a must, either to save time, glaze over the lacking skills, or just to have a better management of things. Here is a list on how marketing automation can help you out.
Learn to welcome, nurture and CONVERT any new prospect that joins your list. Email marketing expert and speaker Vanessa Cabrera will demonstrate how easy it is to create a repeatable, automated email marketing campaign that will build your business, she includes successful real world examples of businesses kill'n it with their welcome funnels and she includes the 5 emails she uses to welcome her new prospects!
A personal approach is key to success in today's marketing landscape. Discover the why, how and what of marketing automation, the tool that helps you pull off your highly relevant one-on-one communication.
Predictive Intelligence for Marketers: The Key to 1to1 Personalization at Sca...Boomtrain
Watch the Webinar here: http://hubs.ly/H01m7DF0
These slides are originally from a webinar produced by VentureBeat and included Boomtrain, Forbes, TheNextWeb, and VentureBeat speaking on the subject of Predictive Intelligence and Personalization.
Today’s consumers are more savvy and more distracted than ever before; they have learned to ignore the constant marketing noise we as marketers have become guilty of pushing out. The organizations that cut through the noise and deliver relevant, highly engaging user experiences last, while those that don’t are soon forgotten.
The goal is to provide real value to each one of your users with every communication. If you make each user feel like a person (not a segment), they will keep coming back. Ignore their needs, and they leave. Beyond just personalization, we must individualize every user experience.
How do you scale individualization to reach every one of your users on a 1:1 level? How do you make sure you consistently provide value to every individual?
The answer: Machine Learning
Ask Yourself: “What if you had a marketer for every single one of your customers who knew their behaviors, product preferences, and types of topics they loved most?” Sounds impossible, unless you only have a handful of customers.
Machine learning makes this possible, at incredible scale. When you look at Facebook, Netflix, and Amazon, they solved the same problems with powerful machine learning. That same technology used to be locked up or “out-of-reach” for the majority. That has now changed.
In this webinar, you will learn:
* How modern marketers have already started implementing the same powerful machine learning being used by Facebook and Amazon.
* How companies like The Next Web have found success in repeatedly maximizing engagement through 1:1.
* What types of insights that machine learning will surface for you faster and with greater accuracy than previously available.
Featured speakers:
Andrew Jones, VB Insight Analyst, VentureBeat
Tom Davis, Chief Marketing Officer at Forbes Media
Martijn Scheijbeler, Growth, SEO & Analytics at The Next Web
Bob Colner, Director of Analytics at Boomtrain
Shannon Johlic, Head of Marketing at Boomtrain
Capital Factory Presentation - Direct Response Still MattersJoe Doyle
On any given day, consumers see 3000 ads. So how do you get your message to stand out? It's simple - use direct response tactics. From old school print ads to mobile email, the basic tenants still hold true. Tell your users quickly and clearly, what they get and how to get it.
Smarten up your social media & online marketing : 5 tips to improve your reach and engagement using automation and triggers
1) Get inspiration on how to plan, automate and measure your social media efforts
2) See how you effectively automate work processes for your online marketing
3) Get deep insight from a simple, yet successful use-case that anyone can implement today
Orador: Michael Leander - Markedu
Why and How to Build a Mobile First Web StrategyTechBlocks
With the rise in mobile web browsing, there has been a shift in website design philosophies from responsive to mobile first. We'll tell you what this means for your business, what the benefits are and how you can implement your own mobile first web strategy.
2. EMAIL IS THE #1 APP
http://www.journalism.org/analysis_report/mobile_activity_news_ranks_high, http://pewinternet.org/Reports/2011/Search-and-email.aspx
12. Why should you care?
1. Features & reporting you expect from display
2. Premium publishers you know and trust
3. Ads where your customers are spending the
most time
39. In a world of infinite inventory…
1. Premium publishers you know & trust
2. Buy just like display
3. It works
40. There is no
Help you, LiveIntent can
Matt Keiser
matt@liveintent.com
Editor's Notes
You are reaching a publishers best audience, their subscribers! Brands love our inventory – 28 seconds average view time, .27 CTR and 10x the engagement of standard display“build the bullets”