3. 52 week Google Feeding schedule
What will you upload this week?
4. Create Content including data tags and key words
loaded weekly to different sites.
Images VideoTips/Reviews
YOU are the U in user-generated
Create a 52 week plan for user-generated content marketing
5. Secrets of the Science of Persuasion
https://www.youtube.com/watch?v=mcTijbnS9_8
Sprinkle your tour route with consensus!
9. How will you respond to review posts?
Be the peace maker!
10. Toni’s 10 Rules for Responding
1. ALWAYS RESPOND - make it your policy to be responsive!
2. Supervisors will approve each response prior to posting.
3. ALWAYS speak to the entire community.
4. First response - establish your presence
5. Finish EACH post with your contact information
6. Give it the Truth Test
7. DO NOT discuss, debate, correct, point fingers, review the situation
posted.
Circumstances are a trap – don’t get caught up in the nitty-gritty details.
8. Apologize each time there is any negative accusation
9. Share progress or positive new changes in response to complaints
10. Post Positive Messages with Positive reviews!
Editor's Notes
Trained taking points for our staff
A monthly focus on rotating websites to spread the LOVE
A tool they can pass the resident with a link / establish a monthly QR that can be scanned instantly to a review site
A formal procedure to capture the resident's email and send them a reminder link to the review site