Social Media Best Practices, Part 2

David King
David KingDigital Services Director at Topeka & Shawnee County Public Library
••
Best
 Practices david lee king | topeka & shawnee county public library | davidleeking.com Social flic.kr/p/dPPrVc Media part 2
Social Media Best Practices, Part 2
Social Media Best Practices, Part 2
Consistent
 Posting
schedule posts flic.kr/p/7iSnfi
best time of day
target your
 audience
front
 load
 content
keep it
 fresh
respond fast
boosted posts
photos & videos
#hashtags
friending
being on-target flic.kr/p/eeZ2WB
insights
Twitter
80/20 Rule
approachable flic.kr/p/e3oFqx
Be
 visual
#
engage
friending
insights!
Social Media Best Practices, Part 2
consistency
metadata
titles
short!
1st 15 seconds
Social Media Best Practices, Part 2
Social Media Best Practices, Part 2
content
More on descriptions
video
 basics flic.kr/p/7QchbL
insights!
Social Media Best Practices, Part 2
engage
#
 Hashtags
profile
 link
take
 better
 pics
take
 better
 pics
take
 better
 pics
take
 better
 pics
take
 better
 pics
authentic
insider
 info
your
 story
share
insights
Pinterest
Pin it button
add links
engage
friend
add text
original content
insights
Social Media Best Practices, Part 2
thank you! davidleeking.com
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Social Media Best Practices, Part 2

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Social Media

Second part of a two-part workshop on social media best practices for libraries. The second part covers individual social media channels, including Facebook, Twitter, Instagram, Youtube, and Pinterest.

David King
David KingDigital Services Director at Topeka & Shawnee County Public Library

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Social Media Best Practices, Part 2