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Welcome to
Making Information Pay 2011
       OPENING REMARKS
            May 5, 2011
Essential data
          Near Coat Check



          1.   Open a browser
          2.   Select MHPGUEST
          3.   Follow the prompts to gain access
          4.   conference_services@mcgraw-
               hill.com is the sponsor email



          Making Information Pay (MIP) = #mip
          BISG = #BISG



                                                   © 2011, the Book Industry Study Group, Inc.
Diamond Sponsor




  Sterling Commerce, an IBM company, helps companies optimize
  and transform their Business Collaboration Network quickly,
  easily and securely.




                                                 © 2011, the Book Industry Study Group, Inc.
Platinum Sponsor




Gold Sponsors




                   © 2011, the Book Industry Study Group, Inc.
Silver Sponsors




                  © 2011, the Book Industry Study Group, Inc.
Creating a more informed,
    empowered and efficient book
    industry supply chain for both
     physical and digital products.


BISG is committed to the development of effective industry-
 wide standards, best practices, research and events that
     enhance relationships between trading partners.



                                             © 2011, the Book Industry Study Group, Inc.
Improving the
ratio of signal-
to-noise in the
book industry




                   © 2011, the Book Industry Study Group, Inc.
“If you find yourself in a hole,
                        stop digging.”
                                                                     Will Rogers




Photo from Flickr, courtesy of coljay72, CC 2.0



                                                  © 2011, the Book Industry Study Group, Inc.
© 2011, the Book Industry Study Group, Inc.
© Harvard Business School Press
The way we’ve
been working

“For too long business leaders have relied on
  their intuition or their ‘golden gut’ to make
  decisions. For too long, important calls
  have been based not on data, but on the
  experience and unaided judgment of the
  decision maker.” ~Tom Davenport




                                                  © 2011, the Book Industry Study Group, Inc.
Be the broken record
in your organization




                       © 2011, the Book Industry Study Group, Inc.
Six data types




                        Copyright © 2011 Datvantage



                 © 2011, the Book Industry Study Group, Inc.
Data and analysis drives
better decisions and
improved performance
• Today is all about data in ways that are highly
  interrelated and that must be carefully integrated:
       Data that enables rapid product development
       Data that drives discovery
   –

       Data about rights
   –

       Data creates customer loyalty and profitable growth
• Data that can be measured, analyzed and has
   –




  impact!
   –




                                                       © 2010, thethe Book Industry Study Group, Inc.
                                                          © 2011, Book Industry Study Group, Inc.
Now, on with the show!
Making Information Pay (MIP) = #mip
                       BISG = #BISG
                       © 2011, the Book Industry Study Group, Inc.

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1 - Making Information Pay 2011 -- LUBECK, SCOTT (Opening Remarks)

  • 1. Welcome to Making Information Pay 2011 OPENING REMARKS May 5, 2011
  • 2. Essential data Near Coat Check 1. Open a browser 2. Select MHPGUEST 3. Follow the prompts to gain access 4. conference_services@mcgraw- hill.com is the sponsor email Making Information Pay (MIP) = #mip BISG = #BISG © 2011, the Book Industry Study Group, Inc.
  • 3. Diamond Sponsor Sterling Commerce, an IBM company, helps companies optimize and transform their Business Collaboration Network quickly, easily and securely. © 2011, the Book Industry Study Group, Inc.
  • 4. Platinum Sponsor Gold Sponsors © 2011, the Book Industry Study Group, Inc.
  • 5. Silver Sponsors © 2011, the Book Industry Study Group, Inc.
  • 6. Creating a more informed, empowered and efficient book industry supply chain for both physical and digital products. BISG is committed to the development of effective industry- wide standards, best practices, research and events that enhance relationships between trading partners. © 2011, the Book Industry Study Group, Inc.
  • 7. Improving the ratio of signal- to-noise in the book industry © 2011, the Book Industry Study Group, Inc.
  • 8. “If you find yourself in a hole, stop digging.” Will Rogers Photo from Flickr, courtesy of coljay72, CC 2.0 © 2011, the Book Industry Study Group, Inc.
  • 9. © 2011, the Book Industry Study Group, Inc.
  • 10. © Harvard Business School Press The way we’ve been working “For too long business leaders have relied on their intuition or their ‘golden gut’ to make decisions. For too long, important calls have been based not on data, but on the experience and unaided judgment of the decision maker.” ~Tom Davenport © 2011, the Book Industry Study Group, Inc.
  • 11. Be the broken record in your organization © 2011, the Book Industry Study Group, Inc.
  • 12. Six data types Copyright © 2011 Datvantage © 2011, the Book Industry Study Group, Inc.
  • 13. Data and analysis drives better decisions and improved performance • Today is all about data in ways that are highly interrelated and that must be carefully integrated: Data that enables rapid product development Data that drives discovery – Data about rights – Data creates customer loyalty and profitable growth • Data that can be measured, analyzed and has – impact! – © 2010, thethe Book Industry Study Group, Inc. © 2011, Book Industry Study Group, Inc.
  • 14. Now, on with the show! Making Information Pay (MIP) = #mip BISG = #BISG © 2011, the Book Industry Study Group, Inc.