The document discusses considerations for creating and organizing an arts festival. It addresses questions around the purpose of the festival, such as celebrating culture, engaging the local community, and boosting tourism and economic development. It also covers determining the target audience, potential types of arts to feature like music, visual arts, and theater, and whether the festival will focus on local or international talent. Key factors discussed include building on the region's cultural strengths and artistic infrastructure.
The document discusses strategies for raising commercial sponsorship for festivals, including:
- Sponsorship can provide cash or in-kind support in exchange for marketing benefits. It requires significant effort to secure.
- In-kind sponsorship provides products/services rather than cash, but is equally valuable and requires a written agreement.
- When approaching sponsors, research compatible companies, tailor proposals, and follow up persistently. Maintain ongoing relations through communication and evaluation reports.
- Barriers to sponsorship in Vietnam may require adapting benefits offered to suit local sponsors.
The document discusses various digital marketing strategies including maintaining an effective website, using multimedia, email marketing, external promotions, and utilizing social networking sites. It provides tips for each strategy such as keeping websites usable, using multimedia to complement products, making emails personal yet concise, promoting through various online channels, and defining goals for social media engagement. The overall message is that digital marketing allows opportunities for low-cost promotion and networking to increase audience reach.
The document discusses marketing strategies for festivals, including:
1) Conducting a situational analysis to understand the existing audience and previous marketing efforts.
2) Identifying target markets and building an audience database to nurture repeat attendance.
3) Developing a marketing plan with SMART objectives and a strategy addressing the marketing mix, tools, and media relations.
The document describes a workshop hosted by the British Council Vietnam from March 17-20, 2010 about festivals. It discusses genres that festivals can feature like music, drama, dance, literature, comedy and visual art. It provides details about the Brighton Festival, including its public and private funding sources, expenditures, attendance numbers and economic impact. The workshop encourages discussion on the possibility of a contemporary arts festival in Vietnam that combines traditional and contemporary arts.
This document contains summaries of 14 chapters that provide guidance on event planning and management. The chapters discuss general planning, business planning, team structure, budgets, financial planning, programming, legal issues, insurance, event production, communications, marketing, visitor research, and post-event activities. The document aims to give practical advice to event organizers on all stages of planning and executing a successful event.
7 fei vietnam workshop arts festival structures and management rolesNgoc Ha
The document outlines the agenda for a four-day workshop on setting up arts festivals. Day two covers festival structures and management roles, timelines, and a case study. Day three focuses on marketing, fundraising, and audience development. Day four discusses production, dealing with artists, budgets, and business planning. The recap sections define different types of festival organizations and key roles in a festival structure.
3 fei tong quan ve festival nghe thuat o anhNgoc Ha
This document provides an overview of arts festivals in the UK, including the Edinburgh Festival and BBC Proms. It discusses why festivals have become popular with audiences and cities. Audiences enjoy the excitement, celebration, and opportunity to see new works. Cities benefit from economic impacts and showing themselves at their best. Artists appreciate the opportunities to experiment, have their works commissioned and premiered, and engage with other artists. Festivals generate income from various sources like arts councils, ticket sales, businesses, and additional sales.
The document outlines the agenda for a British Council Vietnam Festival Workshop from March 17-20, 2010. The workshop will be led by Nick Dodds, who has over 20 years of experience managing major arts festivals in the UK and internationally. The agenda includes introductions, discussing protocols and materials, and covering various topics related to planning and organizing successful arts and cultural festivals.
The document outlines the agenda for a British Council Vietnam Festival Workshop taking place from March 17-20, 2010. The workshop will be led by Nick Dodds, who has over 20 years of experience managing major arts festivals in the UK and internationally. The agenda includes introductions, discussing protocols and materials, and covering various topics related to planning and organizing successful arts and cultural festivals.
The document discusses considerations for creating and organizing an arts festival. It addresses questions around the purpose of the festival, such as celebrating culture, engaging the local community, and boosting tourism and economic development. It also covers determining the target audience, potential types of arts to feature like music, visual arts, and theater, and whether the festival will focus on local or international talent. Key factors discussed include building on the region's cultural strengths and artistic infrastructure.
The document discusses strategies for raising commercial sponsorship for festivals, including:
- Sponsorship can provide cash or in-kind support in exchange for marketing benefits. It requires significant effort to secure.
- In-kind sponsorship provides products/services rather than cash, but is equally valuable and requires a written agreement.
- When approaching sponsors, research compatible companies, tailor proposals, and follow up persistently. Maintain ongoing relations through communication and evaluation reports.
- Barriers to sponsorship in Vietnam may require adapting benefits offered to suit local sponsors.
The document discusses various digital marketing strategies including maintaining an effective website, using multimedia, email marketing, external promotions, and utilizing social networking sites. It provides tips for each strategy such as keeping websites usable, using multimedia to complement products, making emails personal yet concise, promoting through various online channels, and defining goals for social media engagement. The overall message is that digital marketing allows opportunities for low-cost promotion and networking to increase audience reach.
The document discusses marketing strategies for festivals, including:
1) Conducting a situational analysis to understand the existing audience and previous marketing efforts.
2) Identifying target markets and building an audience database to nurture repeat attendance.
3) Developing a marketing plan with SMART objectives and a strategy addressing the marketing mix, tools, and media relations.
The document describes a workshop hosted by the British Council Vietnam from March 17-20, 2010 about festivals. It discusses genres that festivals can feature like music, drama, dance, literature, comedy and visual art. It provides details about the Brighton Festival, including its public and private funding sources, expenditures, attendance numbers and economic impact. The workshop encourages discussion on the possibility of a contemporary arts festival in Vietnam that combines traditional and contemporary arts.
This document contains summaries of 14 chapters that provide guidance on event planning and management. The chapters discuss general planning, business planning, team structure, budgets, financial planning, programming, legal issues, insurance, event production, communications, marketing, visitor research, and post-event activities. The document aims to give practical advice to event organizers on all stages of planning and executing a successful event.
7 fei vietnam workshop arts festival structures and management rolesNgoc Ha
The document outlines the agenda for a four-day workshop on setting up arts festivals. Day two covers festival structures and management roles, timelines, and a case study. Day three focuses on marketing, fundraising, and audience development. Day four discusses production, dealing with artists, budgets, and business planning. The recap sections define different types of festival organizations and key roles in a festival structure.
3 fei tong quan ve festival nghe thuat o anhNgoc Ha
This document provides an overview of arts festivals in the UK, including the Edinburgh Festival and BBC Proms. It discusses why festivals have become popular with audiences and cities. Audiences enjoy the excitement, celebration, and opportunity to see new works. Cities benefit from economic impacts and showing themselves at their best. Artists appreciate the opportunities to experiment, have their works commissioned and premiered, and engage with other artists. Festivals generate income from various sources like arts councils, ticket sales, businesses, and additional sales.
The document outlines the agenda for a British Council Vietnam Festival Workshop from March 17-20, 2010. The workshop will be led by Nick Dodds, who has over 20 years of experience managing major arts festivals in the UK and internationally. The agenda includes introductions, discussing protocols and materials, and covering various topics related to planning and organizing successful arts and cultural festivals.
The document outlines the agenda for a British Council Vietnam Festival Workshop taking place from March 17-20, 2010. The workshop will be led by Nick Dodds, who has over 20 years of experience managing major arts festivals in the UK and internationally. The agenda includes introductions, discussing protocols and materials, and covering various topics related to planning and organizing successful arts and cultural festivals.
Smartbiz_He thong MES nganh may mac_2024juneSmartBiz
Cách Hệ thống MES giúp tối ưu Quản lý Sản xuất trong ngành May mặc như thế nào?
Ngành may mặc, với đặc thù luôn thay đổi theo xu hướng thị trường và đòi hỏi cao về chất lượng, đang ngày càng cần những giải pháp công nghệ tiên tiến để duy trì sự cạnh tranh. Bạn đã bao giờ tự hỏi làm thế nào mà những thương hiệu hàng đầu có thể sản xuất hàng triệu sản phẩm với độ chính xác gần như tuyệt đối và thời gian giao hàng nhanh chóng? Bí mật nằm ở hệ thống Quản lý Sản xuất (MES - Manufacturing Execution System).
Hãy cùng khám phá cách hệ thống MES đang cách mạng hóa ngành may mặc và mang lại những lợi ích vượt trội như thế nào.
![[object Object],[object Object],British Council Vietnam Festival Workshop 10-13 June2010](https://image.slidesharecdn.com/1feihautruongfestivalhuechuongtrinhhoithao-111107035225-phpapp01/85/1-fei-hau-truong-festival-hue-chuong-trinh-hoi-thao-1-320.jpg)
![[object Object],[object Object],[object Object],[object Object],[object Object],British Council Vietnam Festival Workshop 10-13 June 2010](data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7)