The document discusses techniques for improving website performance, including:
1. Focusing on front-end optimizations as they account for 80-90% of response time.
2. Following the 80/20 rule - optimizing the 20% of code that affects 80% of response time like assets on the front-end.
3. Using techniques like image sprites, combined scripts and stylesheets, CDNs, caching, gzip compression, and reducing cookie sizes and HTTP requests to improve response times.