The document discusses insights and experiences shared by various founders and experts in the web applications industry during the Future of Web Apps conference in September 2006. Key highlights include the success stories of platforms like Digg and del.icio.us, emphasizing the importance of user engagement, simplicity in design, and scalability. The discourse also touches on the strategic challenges faced by startups, including fundraising, product development, and the dynamic nature of web technologies.

1. The Future of Web Apps 2006/09 馮彥文 2006/12/03

2. Agenda Digg Del.icio.us Feedburner Odeo Wordpress TechCrunch

3. The Future of Web Apps San Francisco, 13-14 September 2006 Palace of Fine Arts Theater http://www.carsonworkshops.com/summit/ http:// www.futureofwebapps.com / Blogs http://www.pocketshark.com/blog/page/tempo http://www.pocketshark.com/blog/page/cjin Photos http:// www.flickr.com/photos/tempofeng

4. Digg

5. Digg Kevin Rose, Founder and Chief Architect Drop from CS in Univ. of Nevada, Las Vegas Founded digg on 11/1/04

6. Digg: The digg story: from one idea to nine million page views Background $2,000 to start, using a developer on elance for $10/hr (Mexico) 20 hrs jobs LAMP $99 a month hosting

7. Digg: The digg story: from one idea to nine million page views Now 500k registered users 10 million pages a day 1 million daily unique views 90+ linux boxes Ranking: tech > politics > videos 15 people: 3 php, 4 performance tuning/dba

8. Digg: The digg story: from one idea to nine million page views Learned Everything on Digg is an RSS feed No Me-too features Make it simple; make it rewarding garbage cleaning delete posts, bury (threadholds) … UI experimental digspy, stack, ...

9. Digg: The digg story: from one idea to nine million page views

10. Digg: The digg story: from one idea to nine million page views

11. Digg: The digg story: from one idea to nine million page views

12. Digg: The digg story: from one idea to nine million page views Learned Scalability: inside livejournal's backend Tagging won't work on Digg Hire experienced DBAs Digg should never take away traffic

13. Del.icio.us

14. Del.icio.us Joshua Schachter, Founder, worked in Morgan Stanley when starting del.icio.us Also creates geoURL, Memepool

15. Del.icio.us Systems Profile SQL commands Learn Apache Headers, mod_rewrite, proxy Prepare for abuse Use different servers (images, RSS, API) Make API easy Don’t expose your unique id More RSS traffic than HTML or API Readable URL

16. Del.icio.us Tags A way for people to recall things, what they were thinking about when they saved it Fairly useful for recall, OK for discovery, terrible for distribution No automatic tags No pre-defined tags

17. Del.icio.us Learned Measure behaviors rather than claims Features you put in are as important as the ones you leave out Solve a problem you have yourself; Passion counts Limited audience is still good business Get the product out ASAP Beware SPAM

18. Del.icio.us Learned Let system fragments into different areas of attention Systems that only become useful when lots of people are using them usually fail Speak the user's language. Bookmarks vs My Favorites People don't read It's the user's data; it's not yours

19. FeedBurner

20. FeedBurner Steve Olechowski, Cofounder and COO VP and PM at 724 Solutions CS and Economics from Northwestern Univ.

21. FeedBurner: 10 things you didn’t know about RSS Feedburner 400K feeds 20M subscribers Using Java 1/8 feeds are podcast/videocast More Japanese & Chinese blogs than North America & Europe There is no correlation between click through rate and subscriptions growth

22. FeedBurner: 10 things you didn’t know about RSS A consumer device can drive a market: ipod More text = more total traffic Podcasts are more evenly distributed across categories than text feeds (still heavily tech) 7% of all clicks from feeds are by bots; make sure you take this into account when measuring traffic

23. FeedBurner: 10 things you didn’t know about RSS 15% of our podcasts are video MyYahoo leads by a large margin: 50% 95% people subscribe full content with ads ads: brands, awareness, not selling

24. Odeo

25. Odeo Evan Williams, Founder and CEO Co-found PyraLabs and became Blogger, then sold to Google, then manage Blogger group in Google til 2004 Founder of twittier

26. Odeo: Selling and funding: Pros and cons of brining in a third party Last year article 10 rules for web startups My 5 best odeo screw ups build too much build for people not like ourselves not adjusting fast enough raising too much money, too early not listening to my gut

27. Odeo: Selling and funding: Pros and cons of brining in a third party Now Downsize to 14 people On page listening Platform Rubyonrails Don’t talk, TYPE Q&A revenue model attach revenue model later

28. Wordpress

29. WordPress Matt Mullenweg, Founder Blog: www.photomatt.net

30. WordPress: The Story behind WordPress plus building user-powered apps Platform Sourceforge-- Options--, plugins++ API++ breaking api is worse than never having any at all Plugins vs core: core should be 90% Plugins for design (themes)

31. WordPress: The Story behind WordPress plus building user-powered apps Operations Do you own support Watch what they do, not what they say Stats pages: most viewed Maintenance All hosting sucks: 100%SLA-- Redundant networks and power-- Make Backups constantly Use good machine Make it easy to contact you

32. WordPress: The Story behind WordPress plus building user-powered apps akismet Painkiller, not a vitamin Future Global, personal, useful, humble Final thoughts Don’t be afraid of market saturation Build for yourself; Passion Create value first, business model later Working for someone else is dead Never say can't Never forget how lucky you are

33. TechCrunch

34. TechCrunch Michael Arrington, Editor, Owner of TechCrunch TechCrunch was found in 06/2005 Founder and Board Director of edgeio.com Degree in Economics and Harvard Law School

35. TechCrunch: What's next for web apps: building tomorrow's Flickr looking in winners is hard to find pattern, but looser has

36. TechCrunch: What's next for web apps: building tomorrow's Flickr Winners writely, grouper, skype, newroo, flickr, weblogs, myspace, bloglines, userplane, ksolo, blogger, del.icio.us Very good bets digg, facebook, youtube, photobucket*, zoho, stumbleupon, popsugar*, plentyoffish*, netvibes* Ones to watch jobster, riya, zillow, flock*, sharpcast, rocketbookm, 1-800-FREE411*, odesk, secondlife, wordpress What were they thinking inform, gather, pubsub, browzar, jigsaw*, squidoo

37. TechCrunch: What's next for web apps: building tomorrow's Flickr Shared attributes of winners passion for what they are doing doing something extraordinary (purple cow) removing serious friction great founder dynamics never raised big money, or raised it after they won Hire slow, fire fast perfect revenue model not required

38. TechCrunch: What's next for web apps: building tomorrow's Flickr Shard attributes of losers poor founder/team choices lifestyle/ego entrepreneurs raised too much money spent too much money over business-planned forgot about scaling (friendster)

39. TechCrunch: What's next for web apps: building tomorrow's Flickr Platforms PHP (most popular) RubyOnRails (upcoming, but facing scaling problems lately) Java (serious apps) .NET Client Platforms net, ajax, flash, xul, adobe apollo (his fave)

40. TechCrunch: What's next for web apps: building tomorrow's Flickr Market saturation, avoid social networking social bookmarks video photos blogging/podcasting portals/homepages feedreaders

41. TechCrunch: What's next for web apps: building tomorrow's Flickr Big potential platforms desktop apps office efficiency cloud storage identity developer tools market destruction enterprise

42. TechCrunch: What's next for web apps: building tomorrow's Flickr the best entrepreneurs avoid this type of advice. invent a new market Digg is my 1st pick if I’m going to work for one of them

43. Thank You !