Abdalla Mohamed is an Egyptian national with extensive experience in communications, public relations, media relations, events planning, and journalism. He has over 15 years of experience working in roles managing media relations, public relations, social media, branding, and event planning for organizations in Egypt, Qatar, and Bangladesh. His resume highlights his strong Arabic and English writing skills as well as his proficiency with Microsoft Office applications.
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#AcornHackGirls IWD TEDx-style talks, 8 March 2016
@acornaspiration
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"Why We Should All Be Fighter Pilots And Poets"
https://youtu.be/1YzumGq5Eys
Mission: To inspire teenage girls on their journeys of tech entrepreneurship
Obtain a full-time job in the marketing and business industry to use my acquired knowledge and skills in a focused manner which shall show in the results produced and to be provided with career growth and experience. The key characteristics of my personality are hard working, self-motivated, fast learner, and goal oriented.
Creative and dynamic marketing communications professional with 12 years of experience working in agency and client side roles for multinational, regional companies, startups, and various industries across MENA and GULF.
1. C.V
Personal Data:
Name: Abdalla Mohamed
Nationality: Egyptian
Mobile: 00974-30163963 33378975
Academic qualification
Faculty of Art, el Menia university –EGYPT
E-mail: abdallahmm426@gmail.com
Profile
– Extensive experience in communications
– Extensive experience in Public Relations with an extended press and
media network
– Excellent media relations capabilities
– Experience in ensuring the articulation of the image and brand
positioning as instructed
– Experience in creating campaigns for targeted audience
– Experienced in writing Arabic for press, publications and social media
– Extensive experience in organizing events, exhibitions, Conferences
and concerts .
– Proficiency Arabic languages.
Experience
Media Development Consultant- Network Advertising & Events
Company from February 2015 until present
2. – Responsible for all communications with press and media, in addition
to governmental/non governmental bodies associated .
– Creating targeted campaigns from concept to production
– Maintain a strong brand, including impactful and fit-for-purpose
Publications, web site, social media and merchandise
– Overseeing all marketing collaterals from design to production.
– Identify sponsorship and partnership opportunities
– Design the company’s intranet in collaboration with IT department as
well as creating relevant content for each departmental sub page.
– Plan and execute team building events and internal corporate events.
– Collaborate with senior leadership to develop communications
strategies that will broaden programmatic reach and deepen impact
in support of the vision
– Assist in developing "core" messages to ensure organizational
consistency and execute programs in support of the strategy for all
external communications.
– Creative and content writing for developing new website/mobile App
in English and Arabic. In addition to all press materials, social media
and reports
– Managing social media platforms
– Plan and execute external events related to service providers on one
average of 9 events per quarter.
– Agency management
PR Manager – inceptionqatar Communications
January 2014 to January 2015
Working on an extended portfolio of clients including
DIMDEX 2014 (Doha International Maritime Defense Exhibition)
– Editorial content including:
Writing all press releases pre and during the event
Writing all Arabic content for DIMDEX /MENC brochures
Writing opening speeches for the speakers from QAF and Navy
3. Writing all Arabic bios of the speakers at MENC
– PR and Media management:
Diplomat Press Conference (inviting media, arranging
interviews, generating stories and post event coverage)
Pre-show press conference and ship arrival (press invitations,
press registration, managing TV live coverage, generating
Coverage and stories, managing interviews, press
conference management at QNCC, post event media
coverage report)
– During Event
Media Center management at QNCC
Generating daily press releases
Pitching interviews with key stakeholders and attendees
Managing daily press activities
Generating daily coverage
Post event media coverage report
Media Relation Strategist DFI (Doha film institute) From August 2010 to
January 2014
– Develop a detailed media outreach strategy that enhances
organization reputation with key stakeholders, locally and within
the MENA region.
– Overall increase in positive articles on DFI and its initiatives that
benefit the development of the local and regional industry
– Increase on total PR value/impressions across key target markets
– Develop strategic media campaigns aimed at profile building of the
selected professionals
– Initiate media placement opportunities across key trades and
markets for DFI management
– Explore media opportunities for top management and board
representatives with key media outlets to strengthen Doha's position
as a rapidly
4. – Execute media plan as per agreed strategy and guidelines
– Highlight key projects supported by Qatar/DFI with key regional and
international trades
– Responsible for press conferences/junkets/interviews and special
events for press and talents during festival
– Identify and train more Arabic spokespeople/media faces across the
company with focus on developing Qatari talent
– Handling Egyptian and regional talents
– Work as publicist for film sections during the festival (DTFF)
– Implement a targeted campaign to highlight uniqueness of DFI
initiatives and its increasing importance as an audience driven
platform
– Sourcing advertising opportunities in. Local outlets
– Distributing editorial materials
– Editing press releases and media content
– Monitoring and analysis between Arabic and English of media
contents
Volunteer public relation officer (Egyptian Embassy in Dhaka, Bangladesh)
May 2003 - May 2005
– Specialized in administrative work, supporting the Embassy’s daily
processes, including relations with other embassies, and ministries.
Role included the responsibility of conducting and preparing all
related embassy events like ceremonies, parties, festivals.
Journalist and author of television programs and radio
documentaries1996 – August 2001
Skills
Language Skills: Arabic, English, Italian and Russian.
Computer Skills: Excellent knowledge of Microsoft Windows Word, Excel
and PowerPoint.