1. DandeMonkey.com WOM Campaign Date: Jan 23, 08 Principal Investigator: Prof. Julie Yu Researcher: Louis Ng Marketing Report: Statistics & Survey Findings Thanks for all your inputs!!
2.
3.
4.
5.
6. Over the 1 Month study period the following site statistics were monitored: Number of Logins & Number of Members
7. DM Number of Logins On Average more Logins 64/12days =5.33 On Average less Logins 48/14days =3.42 Incr. No. Logins Before Midterms After Midterms
8. DM Number of Members No new signups @112 Total Signups @119 Development Team Sign off, Signups @110 Incr. members Before Midterms After Midterms
9. So we can see: When conversation is carried out, login and sign ups increased. Total Sign-Ups in 1 month, Only goes from 112 to 119 Seems not too Effective! But a fact that the numbers raised.
![Contents ,[object Object],[object Object],[object Object],[object Object],[object Object]](data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7)