In this webinar, Stacy Feldman, E-Commerce & Digital Marketing Director at Jambu & Co., shared insights on how they implemented Zinrelo’s loyalty rewards program to build customer engagement, maximize revenue and improve profitability. This blog post includes the recording and presentation for the webinar and highlights the strategies that helped Jambu & Co. reap 32% higher customer retention through a loyalty program!

1. How Jambu & Co., a leading shoe brand,
got 32% higher customer retention
through a loyalty program!
Stacy Feldman Dibyo Ghosh
Speakers
WEBINAR
E-Commerce & Digital
Marketing Director
@Jambu & Co.
Senior Manager,
Sales
@Zinrelo

2. & 2021 | All Rights Reserved
Design • Style • Comfort • Uncompromising • Ease
• Function • Outdoor • Adventurous • Explorer
Jambu was founded in 2010 with the mission to create outdoor-inspired shoes with
premium fashion elements.
Comfort and style are the core of our brand DNA, and our goal is to make them
accessible to everyone.
Jambu & Co. shoes give you the strong foundation you need to live your perfect day,
every day. No matter what style you’re sporting, you’ll feel ready to reach new
heights, explore new possibilities, and dive foot-first into the adventure that is life!

3. & 2021 | All Rights Reserved
Transactional
Loyalty
Emotional
Loyalty
Social
Loyalty
Behavioral
Loyalty
Advocacy
Loyalty
Engagement
Loyalty
Zinrelo Offers Many Flavors Of Loyalty
Ranked #1
Loyalty Software
by G2 Crowd
Highest User Satisfaction by
Crozdesk
10+ Years old | Headquartered – Silicon Valley, CA
1000+ Global Customers | 100M+ Loyalty Members

4. & 2021 | All Rights Reserved
IncreaseRevenue
Improve revenues and profitability through
a customer loyalty & rewards program
CustomerRetention
Engage new and existing customers more
effectively to improve retention
PoorSupport & Lack ofFeatures
Not happy with quality of support from
incumbent, inability to set predefined custom
loyalty campaigns, lack of reward analytics
How It All Began
Jambu&Co.objectivesfromtheloyaltyprogram

5. & 2021 | All Rights Reserved
Onboarding &Launch
Program Design Recommendation
& CS Support For Launch
INCREASE IN REVENUE
Engaged members of the loyalty program
contribute 52%more revenue
CUSTOMER RETENTION
Loyalty members contribute 3X more repeat
revenue compared to others
The Initial Phase
Gettingstarted,quicklyandefficiently!

6. & 2021 | All Rights Reserved
Personalization &
Campaigns
Machine Learning, Customer
Segmentation
Transactional Vs
Emotional &Engagement Loyalty
The paradigm shift
Ongoing CS Support
QBRs, proactive
recommendations
Zinrelo Helped Jambu& Co.Achieve
A
32%IncreaseIn Overall
CustomerRetention
Ongoing Benefits Realization
Continuousimprovements

7. The Right
Program
Design
Personalized
Campaigns
Ease of Use
& Flexibility
Consultative
Service
Analytics To
Track &
Monitor
Jambu & Co. got tangible benefits, and a couple of
Other brands of Vida Group signed up with Zinrelo
A Final Word!

8. & 2021 | All Rights Reserved
Ask Away!
&