PotentialPoint Presentation


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Out Behave The Competition™

Learn more about Potential Point™, a unique behavioral performance platform that defines, communicates, and holds employees accountable for living on-brand behaviors.

Vocii advocates brand as business strategy from the inside out closing the loop between marketing, human resources and other stakeholders to develop the employee side of the brand equation. By infusing mission, vision, values and business objectives into the hearts, minds and actions of employees, its services are designed to help companies create high performing, customer-centric cultures that actually make people want to come to work each day. With expertise in brand discovery, strategy, expression and delivery as well as training, social media advocacy and on brand behavior management, Vocii is poised to break down any barrier to increase brand equity and profitability.

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  • Not Engaged
  • 18% actively DISENGAGED - THAT’S 70% OF EMPLOYEES SURVEYED – WHO ARE DISENGAGED!!!These are the individuals that leadership is counting on to deliver on its brand promises each and every day
  • THE GOOD NEWS: 74% Want to help their companies succeedWant to help their companies succeed
  • PotentialPoint Presentation

    1. 1. BRAND<br />POTENTIALPOINT<br />TM<br />INTERNAL<br />BEHAVIOR<br />2.0<br />TOOLS<br />EMPLOYEE ENGAGEMENT<br />SOCIAL<br />management<br />
    2. 2. Percentage of Employees<br />Disengaged<br />52<br />Gallup | January 2010<br />
    3. 3. 18<br />Percentage of Employees<br />“Actively” Disengaged<br />Gallup | January 2010<br />
    4. 4. Overall Percentage of Disengaged Employees<br />74<br />Plansponsor | January 2010<br />
    5. 5. THINK DIFFERENTLY<br />ABOUT ENGAGEMENT<br />Performance | Behaviors<br />Brand Strategy | Business<br />
    6. 6. ENGAGED EMPLOYEES =<br />
    7. 7. What is Behavior Management?<br />A program that aligns employee culture with business strategy and provides management with the right tools to measure and demonstrate absolute return on investment. The PotentialPoint™ is designed to help companies build high performance work cultures through a customizable online solution that engages employees and encourages them to consistently share, recognize and repeat the best practices that ensure long-term results.<br />We take a simple approach to helping employees:<br /><ul><li> Alignemployee performance with brand values and business goals
    8. 8. Applaudeach other for delivering the desired behaviors and sharing the stories that deliver results
    9. 9. Assessperformance impacts and return on investment
    10. 10. Advanceperformance by mentoring and making best practices repeatable practice
    11. 11. Achievenew levels of productivity, loyalty and sales</li></li></ul><li>Getting Employees Engaged<br />Peer-to-peer recognition and self-nomination for behaviors aligned with brand values & business goals<br />Manager participation, awareness, involvement, accountability and approval<br />Leaders across the companyhave the ability to see, comment and recognize good behaviors<br />Employees are recognized, rewarded and encouraged to share success & learn best practices from peers<br />RESULT: A highly measurable program that engages employees to consistently understand, recognize, share and deliver exceptional brand experiences.<br />
    12. 12. Customizable Program Home Page<br />2.0 Interface allows others to comment and share in recognition spreading enthusiasm throughout the organization.<br />
    13. 13. Customizable Program Home Page<br />Optional “points based” program<br />Capture a best practices for others or for yourself! <br />Recent Nominations (best practices) are highlighted on the homepage for others to learn from.<br />Important Messages are also sent as an email to the user.<br />A portal for your brand<br />Program Statistics give users a snapshot of participation.<br />
    14. 14. The witness (nominator) chooses one or more individuals to nominate<br />The witness ties the nomination to one or more areas of the brand<br />Peer Nomination Form<br />The witness describes the behaviors they are nominating someone for. <br />Each nomination gets a unique title<br />Each nomination is tied to a Measurable Business Impact<br />
    15. 15. Measure the impact of your brand by reviewing key reports.<br />Run “campaigns” to target specific business goals and desired results. Participants can earn double or triple incentives for driving certain initiatives.<br />ROI: Impact Dashboard<br />© Brand Integrity, Inc. *Patent Pending*<br />
    16. 16. Nominations Report<br />Everyone has access to view nominations. Use these captured success stories to educate new employees on company best practices or share a nomination at your next team meeting. Nominations become the folklore that embody the culture at your company.<br />
    17. 17. Individual Participation Report<br />Participants cannot hide from this program. Managers can review individual participation levels and drill in to review their nominations -- very effective for performance reviews!<br />© Brand Integrity, Inc. *Patent Pending*<br />14<br />
    18. 18. Participation Dashboard Report<br />Monitor program participation at the company level. Click on a statistic to drill down and view program participation of individual participants. <br />
    19. 19. Recognition E-mail Alerts™<br />Daily, weekly, or monthly summaries of all recognition submitted for the previous period. Sent via email to any employee who opts to receive them.<br />Organizational Impact<br /><ul><li>Educate and aligns employees with the expected behaviors.
    20. 20. Break down costly silos by easily sharing success across departments.
    21. 21. Increase program participation at all levels of the organization.</li></ul>Alerts can also besyndicated with your company’s intranet portal to increase awareness and the power of storytelling.<br />
    22. 22. Real Time Certificate Generator™<br />Take your program offline by printing PDF Certificates for any approved nomination. Each certificate template is fully customizable to your brand.<br />Organizational Impact<br /><ul><li>Drive program awareness and participation with visible reminders of employees living the brand.
    23. 23. Highlight organizational best practices by showcasing certain nominations.
    24. 24. Make recognition more meaningful to each employee.</li></li></ul><li>Incentives & Rewards<br />The Potential Point solution offers millions of products through gift cardsredeemable atonline stores.<br />However, many clients choose to customize this catalog and offer company branded products, incentives or other rewards that are uniquely aligned withtheir culture.<br />Reward points are optional and therefore not a required component of our program.<br />
    25. 25. Client Testimonials<br />“This recognition program has enabled our staff to better understand our strategy, educating them on the behaviors and experiences that drive success for our firm. It is simple, user friendly and easy to use. Enhanced employee excitement and motivation has been evident since the week we launched the program.” – Partner<br />“Reading these nominations has been an eye-opener! It has given me specific examples of the numerous and various ways we serve our clients. I am impressed with the tremendous talent, dedication and creativeness of the members of this company. It will surely give me more confidence in recommending [our company] to friends and associates.” – Receptionist<br />“This is a great tool to help facilitate [our brand]. We spent a lot of time defining the goals, behaviors and activities [of our brand], but they can be hard to get your arms around. The recognition program has allowed us to get a quantifiable and formal application around those concepts. It allows us to use nominations as teaching and training tools. It makes the whole brand strategy more concrete…” – Company Leader<br />“After implementing the recognition program, I don’t know how a company could implement a brand or change a culture successfully without this solution.” - CEO<br />“After implementing this recognition program, our firm has maintained a 12 percent growth rate, even in this volatile economy….Our team members now know more about how their efforts impact our business and the opportunities they have to enrich their careers. Employee retention also is up. In fact, since the start of the program [2 years ago], we’ve only lost one team member who left to pursue a dream of owning his own business.” – Marketing Director<br />
    26. 26. RECOGNIZE<br />ON BRAND BEHAVIORS<br />communicate<br />SHOW THEM HOW<br />