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1. Google
MAIN SEO FACTOR 2015
Google Search I’m Feeling Lucky
Top-Google.com

2. TOP LOCAL SEARCH
ENGINE RANKING FACTOR
Search algorithms continue to drive more relevant results based on user locations.
Optimize local landing pages and local listings with valuable information to add significant
value and boost your local presence.
Top-Google.com

3. Google is already placing “ Mobile Friendly” tags to websites
that have brought mobile optimization into their campaigns.
Fully optimize your website to avoid any penalization.
Ranking factors are different in local and mobile search
because when it comes to ranking in local and mobile
it’s not about having the most backlinks or the longest content.
People pay less attention to longer content on mobile
because they want the answer quick.
TOP LOCAL SEARCH
ENGINE RANKING FACTOR
Top-Google.com

4. BRAND MENTIONS AND CITATIONS WILL BECOME AS POWERFUL AS LINKS
Change Your SEO mind-set. Ranking wel is
a goal for seo, but don’t forget, the
ultimate goal is qualified traffic.
Remember: You are marketing your
business and brand. Act like a brand
and be treated like a
brand by Google.
Top-Google.com
Plain and simple. SEO
will no longer be an isolated
department, but become fully
integrated with other aspects of
marketing

5. Google will begin
putting more emphasis
on social signals from
Facebook and Twitter,
despite their hesitancy
to do so in the past
Search ranking will
increasingly become
more about building
relationship and less about
technical strategies
Social engagement will
not only bring traffic to
your site from these
sites but will also boost
your ranking.
SEO SOCIAL
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6. Conclusion
These changes are a move to improve things. A move to make sure Google is still the
number one destination where you need to find something. Google clearly wan to cut
down on link manipulation and the real trick to cutting down on search manipulation
is all the personalization and screen real estate given to sponsored listings. The days
when just pure SEO was your marketing strategy are a distant memory and a shift
towards more holistic inbound marketing approach is inevitable and right.
Top-Google.com
The Future
NEXT EXIT

7. HOLISTIC INBOUND MARKETING APPROACH
By publishing the right content in the right place at the right time, Your
marketing become relevant and helpful to your customers, not interruptive.
Now that’s marketing people can love. B creating content specifically
designed to appeal to your dream customers, inbound attracts qualified
prospects to our business and keeps them coming back for more.
Top-Google.com