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The Real Philippine Membership
PDG Oyan Villanueva
February 21, 2015
Philippine College of Governors
What If?
Your goal of 1.28
million members by
2015
Current membership
is 1.207 million
members
Only 2.3 New
Members Per Club
Membership Growth 1905 to Present
30 June totals
0
200,000
400,000
600,000
800,000
1,000,000
1,200,000
1,400,000
1905
1910
1915
1920
1925
1930
1935
1940
1945
1950
1955
1960
1965
1970
1975
1980
1985
1990
1995
2000
2005
2010
Year
#ofRotarians
2012 Rotary Coordinator | 3
Where is Rotary Growing/Decreasing Around the Globe
1.207 million30 June 2014
The Real Philippine membership - RC Oyan Villanueva
16,000
16,500
17,000
17,500
18,000
18,500
19,000
19,500
20,000
20,500
21,000
2003
2004
2005
2006
2007
2008
2009
2010
2011
2012
2013
1-Jul
1-Jul
10 Years July 1 Start
18500
19000
19500
20000
20500
21000
21500
22000
22500
2004
2005
2006
2007
2008
2009
2010
2011
2012
2013
2014
30-Jun
30-Jun
10 Years June 30 End
0
5,000
10,000
15,000
20,000
25,000 2003
2004
2005
2006
2007
2008
2009
2010
2011
2012
2013
1-Jul
1-Jul
10 Years July 1 Start
0
5000
10000
15000
20000
25000
2004
2005
2006
2007
2008
2009
2010
2011
2012
2013
2014
30-Jun
30-Jun
10 Years June 30 End
17,000
18,000
19,000
20,000
21,000
22,000
2003-2004 2004-2005 2005-2006 2006-2007 2007-2008 2008-2009 2009-2010 2010-2011 2011-2012 2012-2013 2013-2014
1-Jul
30-Jun
10 Years July 1 versus June 30
750
950
1150
1350
1550
1750
1950
2150
2350
2550
2750
3770 3780 3790 3800 3810 3820 3830 3850 3860 3870
July 1 2003
July 1 2013
10 Years July 1 vs July 1
750
1250
1750
2250
2750
3250
3770 3780 3790 3800 3810 3820 3830 3850 3860 3870
Jun 30 2004
Jun 30 2014
10 Years June 30 vs June 30
30-Jun 2014
3770 1,769
3780 2,326
3790 2,627
3800 2,414
3810 2,435
3820 2,897
3830 2,613
3850 1,286
3860 2,336
3870 1,223
21,926
PHILIPPINE 3 YEAR MEMBERSHIP GROWTH PLAN
June 30 2012 RY 2012-2013 RY 2013-2014 RY 2014-2015
Clubs Members Clubs Members Clubs Members Clubs Members
3770 62 1455 65 1677 68 1877 71 2077
3780 103 2515 100 2508 103 2608 106 2708
3790 100 2759 103 2897 106 3042 109 3194
3800 91 2361 91 2490 93 2664 95 2847
3810 89 2419 90 2492 92 2567 94 2644
3820 106 2722 109 2845 112 2987 115 3136
3830 87 2485 87 2630 89 2749 91 2867
3850 51 1255 54 1443 58 1564 61 1648
3860 96 2283 96 2397 96 2517 98 2643
3870 44 1351 53 1684 60 2018 67 2352
829 21605 848 23063 877 24593 907 26116
Percent Growth from June 30, 2012 2.29% 6.75% 5.79% 13.83% 9.41% 20.88%
| 15
2003 2013 Inc % Inc
19,878 21,605 1,727 8.7 %
717 829 112 15.6 %
28 /club 26/club
Philippine Membership 2003 to 2013
June 30 Ending Figures
“If you always do what you’ve
always done, you’ll always get
what you always got.”
Psychologist – Steven
Hayes
Change resistance?
3 Wishes!
1. Review District Awards
31-Jan-14 28-Feb-14 31-Mar-14 30-Apr-14 30-May-14 30-Jun-14
21559 21835 22017 22458 22408 21926
Numbers Go Down Immediately after District awards
0 to 10 1 1 to 25 26 to 50 51 to 100 101+ Total
3770 6 34 27 2 0 69
3780 10 68 21 3 0 102
3790 10 52 38 4 0 104
3800 0 54 33 3 0 90
3810 8 55 28 2 2 95
3820 3 52 44 5 0 104
3830 5 44 32 5 1 87
3850 3 31 18 1 0 53
3860 7 45 36 4 0 92
3870 3 24 13 4 0 44
55 459 290 33 3 840
Club Size Distribution
0 to 10 1 1 to 25 26 to 50 51 to 100 101+
3770 9% 49% 39% 3% 0%
3780 10% 67% 21% 3% 0%
3790 10% 50% 37% 4% 0%
3800 0% 60% 37% 3% 0%
3810 8% 58% 29% 2% 2%
3820 3% 50% 42% 5% 0%
3830 6% 51% 37% 6% 1%
3850 6% 58% 34% 2% 0%
3860 8% 49% 39% 4% 0%
3870 7% 55% 30% 9% 0%
Club Size Percent
2. Aligned and Assisted Club Strategic Planning
The Real Philippine membership - RC Oyan Villanueva
LIFECYCLE OF A SERVICE PROJECT #Connect4Good
3. Emphasis on more Focused Club Trainings
It is time to
STOP RECRUITING
and it’s time to
START ATTRACTING
new members
PRIMARY REASONS PEOPLE JOIN ROTARY…
Why did you initially join Rotary?
To positively impact my community
Friendship and fellowship
Professional networking/
business development opportunities
To have a positive impact globally
Potential for personal/
professional recognition
Development and
training opportunities
10%
0%
30%
20%
…ARE THE SAME REASONS THEY STAY ROTARIANS
Why do you stay with Rotary?
To positively impact my community
Friendship and fellowship
Professional networking/
business development opportunities
To have a positive impact globally
Potential for personal/
professional recognition
Development and
training opportunities
10%
0%
30%
20%
Communicate like a humanitarian service organization
BUSINESS/
PROFESSIONAL
LEADERSSERVICE
CURRENT
FOR ROTARY
Opportunity is in the “and”
SERVICE
BUSINESS/
PROFESSIONAL
LEADERS
MY everything
Mass customization
Customer-centric
focus
WIIFM
ROI
Instant and
multi-channel
communications
Word of
mouth influence
Merging of on-
and off-line
Demographic expectations
Globalization
33
?One Size DOES NOT Fit All
The rules of ENGAGEMENT
must change
PDG ERNIE CHOA
RI D3810, Rotary Club Bagumbayan Manila
PP RAMON DACAYO
RI D3800, Rotary Club of Valenzuela West
RI Zone 7 Strategic Planning Committee
PP Michael Macatangay
RI 3830, Rotary Club of Makati McKinley
PDG VIRGILIO FARCON JR.
RI D3800, Rotary Club Marikina
RI Zone 7 New Generations Committee
PP BIENVENIDO ALONZO, JR.
RI 3770, Rotary Club of Sta. Maria
PP RAYMOND CIRIACO
RI 3810, Rotary Club of Cybercity Pasay
BE A
ROTARY
CHAMPION

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The Real Philippine membership - RC Oyan Villanueva