2024 State of Marketing Report – by HubspotMarius Sescu
https://www.hubspot.com/state-of-marketing
· Scaling relationships and proving ROI
· Social media is the place for search, sales, and service
· Authentic influencer partnerships fuel brand growth
· The strongest connections happen via call, click, chat, and camera.
· Time saved with AI leads to more creative work
· Seeking: A single source of truth
· TLDR; Get on social, try AI, and align your systems.
· More human marketing, powered by robots
ChatGPT is a revolutionary addition to the world since its introduction in 2022. A big shift in the sector of information gathering and processing happened because of this chatbot. What is the story of ChatGPT? How is the bot responding to prompts and generating contents? Swipe through these slides prepared by Expeed Software, a web development company regarding the development and technical intricacies of ChatGPT!
Product Design Trends in 2024 | Teenage EngineeringsPixeldarts
The realm of product design is a constantly changing environment where technology and style intersect. Every year introduces fresh challenges and exciting trends that mold the future of this captivating art form. In this piece, we delve into the significant trends set to influence the look and functionality of product design in the year 2024.
How Race, Age and Gender Shape Attitudes Towards Mental HealthThinkNow
Mental health has been in the news quite a bit lately. Dozens of U.S. states are currently suing Meta for contributing to the youth mental health crisis by inserting addictive features into their products, while the U.S. Surgeon General is touring the nation to bring awareness to the growing epidemic of loneliness and isolation. The country has endured periods of low national morale, such as in the 1970s when high inflation and the energy crisis worsened public sentiment following the Vietnam War. The current mood, however, feels different. Gallup recently reported that national mental health is at an all-time low, with few bright spots to lift spirits.
To better understand how Americans are feeling and their attitudes towards mental health in general, ThinkNow conducted a nationally representative quantitative survey of 1,500 respondents and found some interesting differences among ethnic, age and gender groups.
Technology
For example, 52% agree that technology and social media have a negative impact on mental health, but when broken out by race, 61% of Whites felt technology had a negative effect, and only 48% of Hispanics thought it did.
While technology has helped us keep in touch with friends and family in faraway places, it appears to have degraded our ability to connect in person. Staying connected online is a double-edged sword since the same news feed that brings us pictures of the grandkids and fluffy kittens also feeds us news about the wars in Israel and Ukraine, the dysfunction in Washington, the latest mass shooting and the climate crisis.
Hispanics may have a built-in defense against the isolation technology breeds, owing to their large, multigenerational households, strong social support systems, and tendency to use social media to stay connected with relatives abroad.
Age and Gender
When asked how individuals rate their mental health, men rate it higher than women by 11 percentage points, and Baby Boomers rank it highest at 83%, saying it’s good or excellent vs. 57% of Gen Z saying the same.
Gen Z spends the most amount of time on social media, so the notion that social media negatively affects mental health appears to be correlated. Unfortunately, Gen Z is also the generation that’s least comfortable discussing mental health concerns with healthcare professionals. Only 40% of them state they’re comfortable discussing their issues with a professional compared to 60% of Millennials and 65% of Boomers.
Race Affects Attitudes
As seen in previous research conducted by ThinkNow, Asian Americans lag other groups when it comes to awareness of mental health issues. Twenty-four percent of Asian Americans believe that having a mental health issue is a sign of weakness compared to the 16% average for all groups. Asians are also considerably less likely to be aware of mental health services in their communities (42% vs. 55%) and most likely to seek out information on social media (51% vs. 35%).
AI Trends in Creative Operations 2024 by Artwork Flow.pdfmarketingartwork
This article is all about what AI trends will emerge in the field of creative operations in 2024. All the marketers and brand builders should be aware of these trends for their further use and save themselves some time!
2024 State of Marketing Report – by HubspotMarius Sescu
https://www.hubspot.com/state-of-marketing
· Scaling relationships and proving ROI
· Social media is the place for search, sales, and service
· Authentic influencer partnerships fuel brand growth
· The strongest connections happen via call, click, chat, and camera.
· Time saved with AI leads to more creative work
· Seeking: A single source of truth
· TLDR; Get on social, try AI, and align your systems.
· More human marketing, powered by robots
ChatGPT is a revolutionary addition to the world since its introduction in 2022. A big shift in the sector of information gathering and processing happened because of this chatbot. What is the story of ChatGPT? How is the bot responding to prompts and generating contents? Swipe through these slides prepared by Expeed Software, a web development company regarding the development and technical intricacies of ChatGPT!
Product Design Trends in 2024 | Teenage EngineeringsPixeldarts
The realm of product design is a constantly changing environment where technology and style intersect. Every year introduces fresh challenges and exciting trends that mold the future of this captivating art form. In this piece, we delve into the significant trends set to influence the look and functionality of product design in the year 2024.
How Race, Age and Gender Shape Attitudes Towards Mental HealthThinkNow
Mental health has been in the news quite a bit lately. Dozens of U.S. states are currently suing Meta for contributing to the youth mental health crisis by inserting addictive features into their products, while the U.S. Surgeon General is touring the nation to bring awareness to the growing epidemic of loneliness and isolation. The country has endured periods of low national morale, such as in the 1970s when high inflation and the energy crisis worsened public sentiment following the Vietnam War. The current mood, however, feels different. Gallup recently reported that national mental health is at an all-time low, with few bright spots to lift spirits.
To better understand how Americans are feeling and their attitudes towards mental health in general, ThinkNow conducted a nationally representative quantitative survey of 1,500 respondents and found some interesting differences among ethnic, age and gender groups.
Technology
For example, 52% agree that technology and social media have a negative impact on mental health, but when broken out by race, 61% of Whites felt technology had a negative effect, and only 48% of Hispanics thought it did.
While technology has helped us keep in touch with friends and family in faraway places, it appears to have degraded our ability to connect in person. Staying connected online is a double-edged sword since the same news feed that brings us pictures of the grandkids and fluffy kittens also feeds us news about the wars in Israel and Ukraine, the dysfunction in Washington, the latest mass shooting and the climate crisis.
Hispanics may have a built-in defense against the isolation technology breeds, owing to their large, multigenerational households, strong social support systems, and tendency to use social media to stay connected with relatives abroad.
Age and Gender
When asked how individuals rate their mental health, men rate it higher than women by 11 percentage points, and Baby Boomers rank it highest at 83%, saying it’s good or excellent vs. 57% of Gen Z saying the same.
Gen Z spends the most amount of time on social media, so the notion that social media negatively affects mental health appears to be correlated. Unfortunately, Gen Z is also the generation that’s least comfortable discussing mental health concerns with healthcare professionals. Only 40% of them state they’re comfortable discussing their issues with a professional compared to 60% of Millennials and 65% of Boomers.
Race Affects Attitudes
As seen in previous research conducted by ThinkNow, Asian Americans lag other groups when it comes to awareness of mental health issues. Twenty-four percent of Asian Americans believe that having a mental health issue is a sign of weakness compared to the 16% average for all groups. Asians are also considerably less likely to be aware of mental health services in their communities (42% vs. 55%) and most likely to seek out information on social media (51% vs. 35%).
AI Trends in Creative Operations 2024 by Artwork Flow.pdfmarketingartwork
This article is all about what AI trends will emerge in the field of creative operations in 2024. All the marketers and brand builders should be aware of these trends for their further use and save themselves some time!
Safalta Digital marketing institute in Noida, provide complete applications that encompass a huge range of virtual advertising and marketing additives, which includes search engine optimization, virtual communication advertising, pay-per-click on marketing, content material advertising, internet analytics, and greater. These university courses are designed for students who possess a comprehensive understanding of virtual marketing strategies and attributes.Safalta Digital Marketing Institute in Noida is a first choice for young individuals or students who are looking to start their careers in the field of digital advertising. The institute gives specialized courses designed and certification.
for beginners, providing thorough training in areas such as SEO, digital communication marketing, and PPC training in Noida. After finishing the program, students receive the certifications recognised by top different universitie, setting a strong foundation for a successful career in digital marketing.
it describes the bony anatomy including the femoral head , acetabulum, labrum . also discusses the capsule , ligaments . muscle that act on the hip joint and the range of motion are outlined. factors affecting hip joint stability and weight transmission through the joint are summarized.
Exploiting Artificial Intelligence for Empowering Researchers and Faculty, In...Dr. Vinod Kumar Kanvaria
Exploiting Artificial Intelligence for Empowering Researchers and Faculty,
International FDP on Fundamentals of Research in Social Sciences
at Integral University, Lucknow, 06.06.2024
By Dr. Vinod Kumar Kanvaria
June 3, 2024 Anti-Semitism Letter Sent to MIT President Kornbluth and MIT Cor...Levi Shapiro
Letter from the Congress of the United States regarding Anti-Semitism sent June 3rd to MIT President Sally Kornbluth, MIT Corp Chair, Mark Gorenberg
Dear Dr. Kornbluth and Mr. Gorenberg,
The US House of Representatives is deeply concerned by ongoing and pervasive acts of antisemitic
harassment and intimidation at the Massachusetts Institute of Technology (MIT). Failing to act decisively to ensure a safe learning environment for all students would be a grave dereliction of your responsibilities as President of MIT and Chair of the MIT Corporation.
This Congress will not stand idly by and allow an environment hostile to Jewish students to persist. The House believes that your institution is in violation of Title VI of the Civil Rights Act, and the inability or
unwillingness to rectify this violation through action requires accountability.
Postsecondary education is a unique opportunity for students to learn and have their ideas and beliefs challenged. However, universities receiving hundreds of millions of federal funds annually have denied
students that opportunity and have been hijacked to become venues for the promotion of terrorism, antisemitic harassment and intimidation, unlawful encampments, and in some cases, assaults and riots.
The House of Representatives will not countenance the use of federal funds to indoctrinate students into hateful, antisemitic, anti-American supporters of terrorism. Investigations into campus antisemitism by the Committee on Education and the Workforce and the Committee on Ways and Means have been expanded into a Congress-wide probe across all relevant jurisdictions to address this national crisis. The undersigned Committees will conduct oversight into the use of federal funds at MIT and its learning environment under authorities granted to each Committee.
• The Committee on Education and the Workforce has been investigating your institution since December 7, 2023. The Committee has broad jurisdiction over postsecondary education, including its compliance with Title VI of the Civil Rights Act, campus safety concerns over disruptions to the learning environment, and the awarding of federal student aid under the Higher Education Act.
• The Committee on Oversight and Accountability is investigating the sources of funding and other support flowing to groups espousing pro-Hamas propaganda and engaged in antisemitic harassment and intimidation of students. The Committee on Oversight and Accountability is the principal oversight committee of the US House of Representatives and has broad authority to investigate “any matter” at “any time” under House Rule X.
• The Committee on Ways and Means has been investigating several universities since November 15, 2023, when the Committee held a hearing entitled From Ivory Towers to Dark Corners: Investigating the Nexus Between Antisemitism, Tax-Exempt Universities, and Terror Financing. The Committee followed the hearing with letters to those institutions on January 10, 202
How to Add Chatter in the odoo 17 ERP ModuleCeline George
In Odoo, the chatter is like a chat tool that helps you work together on records. You can leave notes and track things, making it easier to talk with your team and partners. Inside chatter, all communication history, activity, and changes will be displayed.
This slide is special for master students (MIBS & MIFB) in UUM. Also useful for readers who are interested in the topic of contemporary Islamic banking.
MATATAG CURRICULUM: ASSESSING THE READINESS OF ELEM. PUBLIC SCHOOL TEACHERS I...NelTorrente
In this research, it concludes that while the readiness of teachers in Caloocan City to implement the MATATAG Curriculum is generally positive, targeted efforts in professional development, resource distribution, support networks, and comprehensive preparation can address the existing gaps and ensure successful curriculum implementation.
The simplified electron and muon model, Oscillating Spacetime: The Foundation...RitikBhardwaj56
Discover the Simplified Electron and Muon Model: A New Wave-Based Approach to Understanding Particles delves into a groundbreaking theory that presents electrons and muons as rotating soliton waves within oscillating spacetime. Geared towards students, researchers, and science buffs, this book breaks down complex ideas into simple explanations. It covers topics such as electron waves, temporal dynamics, and the implications of this model on particle physics. With clear illustrations and easy-to-follow explanations, readers will gain a new outlook on the universe's fundamental nature.
Acetabularia Information For Class 9 .docxvaibhavrinwa19
Acetabularia acetabulum is a single-celled green alga that in its vegetative state is morphologically differentiated into a basal rhizoid and an axially elongated stalk, which bears whorls of branching hairs. The single diploid nucleus resides in the rhizoid.
Safalta Digital marketing institute in Noida, provide complete applications that encompass a huge range of virtual advertising and marketing additives, which includes search engine optimization, virtual communication advertising, pay-per-click on marketing, content material advertising, internet analytics, and greater. These university courses are designed for students who possess a comprehensive understanding of virtual marketing strategies and attributes.Safalta Digital Marketing Institute in Noida is a first choice for young individuals or students who are looking to start their careers in the field of digital advertising. The institute gives specialized courses designed and certification.
for beginners, providing thorough training in areas such as SEO, digital communication marketing, and PPC training in Noida. After finishing the program, students receive the certifications recognised by top different universitie, setting a strong foundation for a successful career in digital marketing.
it describes the bony anatomy including the femoral head , acetabulum, labrum . also discusses the capsule , ligaments . muscle that act on the hip joint and the range of motion are outlined. factors affecting hip joint stability and weight transmission through the joint are summarized.
Exploiting Artificial Intelligence for Empowering Researchers and Faculty, In...Dr. Vinod Kumar Kanvaria
Exploiting Artificial Intelligence for Empowering Researchers and Faculty,
International FDP on Fundamentals of Research in Social Sciences
at Integral University, Lucknow, 06.06.2024
By Dr. Vinod Kumar Kanvaria
June 3, 2024 Anti-Semitism Letter Sent to MIT President Kornbluth and MIT Cor...Levi Shapiro
Letter from the Congress of the United States regarding Anti-Semitism sent June 3rd to MIT President Sally Kornbluth, MIT Corp Chair, Mark Gorenberg
Dear Dr. Kornbluth and Mr. Gorenberg,
The US House of Representatives is deeply concerned by ongoing and pervasive acts of antisemitic
harassment and intimidation at the Massachusetts Institute of Technology (MIT). Failing to act decisively to ensure a safe learning environment for all students would be a grave dereliction of your responsibilities as President of MIT and Chair of the MIT Corporation.
This Congress will not stand idly by and allow an environment hostile to Jewish students to persist. The House believes that your institution is in violation of Title VI of the Civil Rights Act, and the inability or
unwillingness to rectify this violation through action requires accountability.
Postsecondary education is a unique opportunity for students to learn and have their ideas and beliefs challenged. However, universities receiving hundreds of millions of federal funds annually have denied
students that opportunity and have been hijacked to become venues for the promotion of terrorism, antisemitic harassment and intimidation, unlawful encampments, and in some cases, assaults and riots.
The House of Representatives will not countenance the use of federal funds to indoctrinate students into hateful, antisemitic, anti-American supporters of terrorism. Investigations into campus antisemitism by the Committee on Education and the Workforce and the Committee on Ways and Means have been expanded into a Congress-wide probe across all relevant jurisdictions to address this national crisis. The undersigned Committees will conduct oversight into the use of federal funds at MIT and its learning environment under authorities granted to each Committee.
• The Committee on Education and the Workforce has been investigating your institution since December 7, 2023. The Committee has broad jurisdiction over postsecondary education, including its compliance with Title VI of the Civil Rights Act, campus safety concerns over disruptions to the learning environment, and the awarding of federal student aid under the Higher Education Act.
• The Committee on Oversight and Accountability is investigating the sources of funding and other support flowing to groups espousing pro-Hamas propaganda and engaged in antisemitic harassment and intimidation of students. The Committee on Oversight and Accountability is the principal oversight committee of the US House of Representatives and has broad authority to investigate “any matter” at “any time” under House Rule X.
• The Committee on Ways and Means has been investigating several universities since November 15, 2023, when the Committee held a hearing entitled From Ivory Towers to Dark Corners: Investigating the Nexus Between Antisemitism, Tax-Exempt Universities, and Terror Financing. The Committee followed the hearing with letters to those institutions on January 10, 202
How to Add Chatter in the odoo 17 ERP ModuleCeline George
In Odoo, the chatter is like a chat tool that helps you work together on records. You can leave notes and track things, making it easier to talk with your team and partners. Inside chatter, all communication history, activity, and changes will be displayed.
This slide is special for master students (MIBS & MIFB) in UUM. Also useful for readers who are interested in the topic of contemporary Islamic banking.
MATATAG CURRICULUM: ASSESSING THE READINESS OF ELEM. PUBLIC SCHOOL TEACHERS I...NelTorrente
In this research, it concludes that while the readiness of teachers in Caloocan City to implement the MATATAG Curriculum is generally positive, targeted efforts in professional development, resource distribution, support networks, and comprehensive preparation can address the existing gaps and ensure successful curriculum implementation.
The simplified electron and muon model, Oscillating Spacetime: The Foundation...RitikBhardwaj56
Discover the Simplified Electron and Muon Model: A New Wave-Based Approach to Understanding Particles delves into a groundbreaking theory that presents electrons and muons as rotating soliton waves within oscillating spacetime. Geared towards students, researchers, and science buffs, this book breaks down complex ideas into simple explanations. It covers topics such as electron waves, temporal dynamics, and the implications of this model on particle physics. With clear illustrations and easy-to-follow explanations, readers will gain a new outlook on the universe's fundamental nature.
Acetabularia Information For Class 9 .docxvaibhavrinwa19
Acetabularia acetabulum is a single-celled green alga that in its vegetative state is morphologically differentiated into a basal rhizoid and an axially elongated stalk, which bears whorls of branching hairs. The single diploid nucleus resides in the rhizoid.
A report by thenetworkone and Kurio.
The contributing experts and agencies are (in an alphabetical order): Sylwia Rytel, Social Media Supervisor, 180heartbeats + JUNG v MATT (PL), Sharlene Jenner, Vice President - Director of Engagement Strategy, Abelson Taylor (USA), Alex Casanovas, Digital Director, Atrevia (ES), Dora Beilin, Senior Social Strategist, Barrett Hoffher (USA), Min Seo, Campaign Director, Brand New Agency (KR), Deshé M. Gully, Associate Strategist, Day One Agency (USA), Francesca Trevisan, Strategist, Different (IT), Trevor Crossman, CX and Digital Transformation Director; Olivia Hussey, Strategic Planner; Simi Srinarula, Social Media Manager, The Hallway (AUS), James Hebbert, Managing Director, Hylink (CN / UK), Mundy Álvarez, Planning Director; Pedro Rojas, Social Media Manager; Pancho González, CCO, Inbrax (CH), Oana Oprea, Head of Digital Planning, Jam Session Agency (RO), Amy Bottrill, Social Account Director, Launch (UK), Gaby Arriaga, Founder, Leonardo1452 (MX), Shantesh S Row, Creative Director, Liwa (UAE), Rajesh Mehta, Chief Strategy Officer; Dhruv Gaur, Digital Planning Lead; Leonie Mergulhao, Account Supervisor - Social Media & PR, Medulla (IN), Aurelija Plioplytė, Head of Digital & Social, Not Perfect (LI), Daiana Khaidargaliyeva, Account Manager, Osaka Labs (UK / USA), Stefanie Söhnchen, Vice President Digital, PIABO Communications (DE), Elisabeth Winiartati, Managing Consultant, Head of Global Integrated Communications; Lydia Aprina, Account Manager, Integrated Marketing and Communications; Nita Prabowo, Account Manager, Integrated Marketing and Communications; Okhi, Web Developer, PNTR Group (ID), Kei Obusan, Insights Director; Daffi Ranandi, Insights Manager, Radarr (SG), Gautam Reghunath, Co-founder & CEO, Talented (IN), Donagh Humphreys, Head of Social and Digital Innovation, THINKHOUSE (IRE), Sarah Yim, Strategy Director, Zulu Alpha Kilo (CA).
Trends In Paid Search: Navigating The Digital Landscape In 2024Search Engine Journal
The search marketing landscape is evolving rapidly with new technologies, and professionals, like you, rely on innovative paid search strategies to meet changing demands.
It’s important that you’re ready to implement new strategies in 2024.
Check this out and learn the top trends in paid search advertising that are expected to gain traction, so you can drive higher ROI more efficiently in 2024.
You’ll learn:
- The latest trends in AI and automation, and what this means for an evolving paid search ecosystem.
- New developments in privacy and data regulation.
- Emerging ad formats that are expected to make an impact next year.
Watch Sreekant Lanka from iQuanti and Irina Klein from OneMain Financial as they dive into the future of paid search and explore the trends, strategies, and technologies that will shape the search marketing landscape.
If you’re looking to assess your paid search strategy and design an industry-aligned plan for 2024, then this webinar is for you.
5 Public speaking tips from TED - Visualized summarySpeakerHub
From their humble beginnings in 1984, TED has grown into the world’s most powerful amplifier for speakers and thought-leaders to share their ideas. They have over 2,400 filmed talks (not including the 30,000+ TEDx videos) freely available online, and have hosted over 17,500 events around the world.
With over one billion views in a year, it’s no wonder that so many speakers are looking to TED for ideas on how to share their message more effectively.
The article “5 Public-Speaking Tips TED Gives Its Speakers”, by Carmine Gallo for Forbes, gives speakers five practical ways to connect with their audience, and effectively share their ideas on stage.
Whether you are gearing up to get on a TED stage yourself, or just want to master the skills that so many of their speakers possess, these tips and quotes from Chris Anderson, the TED Talks Curator, will encourage you to make the most impactful impression on your audience.
See the full article and more summaries like this on SpeakerHub here: https://speakerhub.com/blog/5-presentation-tips-ted-gives-its-speakers
See the original article on Forbes here:
http://www.forbes.com/forbes/welcome/?toURL=http://www.forbes.com/sites/carminegallo/2016/05/06/5-public-speaking-tips-ted-gives-its-speakers/&refURL=&referrer=#5c07a8221d9b
ChatGPT and the Future of Work - Clark Boyd Clark Boyd
Everyone is in agreement that ChatGPT (and other generative AI tools) will shape the future of work. Yet there is little consensus on exactly how, when, and to what extent this technology will change our world.
Businesses that extract maximum value from ChatGPT will use it as a collaborative tool for everything from brainstorming to technical maintenance.
For individuals, now is the time to pinpoint the skills the future professional will need to thrive in the AI age.
Check out this presentation to understand what ChatGPT is, how it will shape the future of work, and how you can prepare to take advantage.
A brief introduction to DataScience with explaining of the concepts, algorithms, machine learning, supervised and unsupervised learning, clustering, statistics, data preprocessing, real-world applications etc.
It's part of a Data Science Corner Campaign where I will be discussing the fundamentals of DataScience, AIML, Statistics etc.
Time Management & Productivity - Best PracticesVit Horky
Here's my presentation on by proven best practices how to manage your work time effectively and how to improve your productivity. It includes practical tips and how to use tools such as Slack, Google Apps, Hubspot, Google Calendar, Gmail and others.
The six step guide to practical project managementMindGenius
The six step guide to practical project management
If you think managing projects is too difficult, think again.
We’ve stripped back project management processes to the
basics – to make it quicker and easier, without sacrificing
the vital ingredients for success.
“If you’re looking for some real-world guidance, then The Six Step Guide to Practical Project Management will help.”
Dr Andrew Makar, Tactical Project Management
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...Applitools
During this webinar, Anand Bagmar demonstrates how AI tools such as ChatGPT can be applied to various stages of the software development life cycle (SDLC) using an eCommerce application case study. Find the on-demand recording and more info at https://applitools.info/b59
Key takeaways:
• Learn how to use ChatGPT to add AI power to your testing and test automation
• Understand the limitations of the technology and where human expertise is crucial
• Gain insight into different AI-based tools
• Adopt AI-based tools to stay relevant and optimize work for developers and testers
* ChatGPT and OpenAI belong to OpenAI, L.L.C.
More than Just Lines on a Map: Best Practices for U.S Bike Routes
This session highlights best practices and lessons learned for U.S. Bike Route System designation, as well as how and why these routes should be integrated into bicycle planning at the local and regional level.
Presenters:
Presenter: Kevin Luecke Toole Design Group
Co-Presenter: Virginia Sullivan Adventure Cycling Association
Ride the Storm: Navigating Through Unstable Periods / Katerina Rudko (Belka G...DevGAMM Conference
Has your project been caught in a storm of deadlines, clashing requirements, and the need to change course halfway through? If yes, then check out how the administration team navigated through all of this, relocating 160 people from 3 countries and opening 2 offices during the most turbulent time in the last 20 years. Belka Games’ Chief Administrative Officer, Katerina Rudko, will share universal approaches and life hacks that can help your project survive unstable periods when there seem to be too many tasks and a lack of time and people.
This presentation was designed to provide strategic recommendations for a brand in decline. The deck also incorporates a situational assessment, including a brand identity, positioning, architecture, and portfolio strategy for the Brand.
Presentation originally created for NYU Stern's Brand Strategy course. Design by Erica Santiago & Chris Alexander.
Good Stuff Happens in 1:1 Meetings: Why you need them and how to do them wellSaba Software
According to the latest State of the American Manager report from Gallup, employees who have regular meetings with their managers are almost three times as likely to be engaged as those who don’t. These regular check-ins keep managers and employees in sync and aligned. Want to see better manager/employee relationships in your organisation? Then make an all-in commitment to 1:1 meetings. Not sure how? You’ve come to the right place.
In this webinar with Jamie Resker, Founder and Practice Leader for Employee Performance Solutions (EPS), and Teala Wilson, Talent Management Consultant at Saba Software, you’ll get the inside track on how to hold effective 1:1 meetings, including tips for getting managers on board.
• Go beyond discussing the status of everyday work to higher level topics, including recognition, performance, development, and career aspirations
• Learn how to decide meeting frequency, what to cover, as well as roles and responsibilities of the manager and employee
• Understand how managers can build trust and make it comfortable for employees to provide upward feedback
• Unite your organisation with a unified approach to 1:1 meetings
Join us for this 1-hour webinar to get practical tips for building better manager-employee relationships with intention and purpose.
About the Speakers
Jamie Resker - Founder and Practice Leader for Employee Performance Solutions (EPS)
Jamie Resker, Practice Leader and Founder of Employee Performance Solutions, is a recognized innovator in performance management. She is the originator of the-the Performance Continuum Feedback Method® and Conversations to Optimize Employee Performance training program; tools and training that reshape communications between managers and employees to drive and align performance. Jamie is on the faculty for the Northeast Human Resources Association, is a contributor to Halogen Software's Talent Space Blog, and is an editorial advisory board member for HR Examiner.
Teala Wilson - Senior Consultant, Strategic Services, Saba Software
Teala is a Talent Management Consultant at Halogen Software, now a part of Saba Software. She has worked with teams on a national and global level supporting human resources in areas such as performance management, recruitment, employee benefit programs, training and talent development, workforce planning and internal communications. Teala also has a personal passion for visual arts and design.
Want to learn more? Join us for an upcoming Product Tour!
http://bit.ly/2yitfqu
67. Review
• A New Economy
Focus Question: What were the main elements of the market
revolution?
• Market Society
Focus Question: How did the market revolution spark social change?
• The Free Individual
Focus Question: How did the meanings of American freedom change
in this period?
• The Limits of Prosperity
Focus Question: How did the market revolution affect the lives of
workers, women, and African-Americans?
68. MEDIA LINKS
—— Chapter 9 ——
Order Title Filename Media link
1 Eric Foner on the
market revolution, pt 2
question055 http://wwnorton.com/common/mplay/6.7/?
p=/college/history/foner4/mp4/&f=question055
2 Eric Foner on the
cotton kingdom
cotton_kingdom http://wwnorton.com/common/mplay/6.7/?
p=/college/history/foner4/&f=cotton_kingdom
3
Eric Foner on
westward expansion in
the 19th century
question057 http://wwnorton.com/common/mplay/6.7/?
p=/college/history/foner4/mp4/&f=question057
4 Eric Foner on the
abolitionist movement
question058 http://wwnorton.com/common/mplay/6.7/?
p=/college/history/foner4/mp4/&f=question058
5 Eric Foner on
Mormons as an
American and global
phenomenon
mormon_pheno
menon
http://wwnorton.com/common/mplay/6.7/?
p=/college/history/foner4/&f=mormon_phenomenon
69. Next Lecture PREVIEW:
—— Chapter 9 ——
Democracy in America,
1815–1840
• The Triumph of Democracy
• Nationalism and Its Discontents
• Nation, Section, and Party
• The Age of Jackson
• The Bank War and After
70. Norton Lecture Slides
Independent and Employee-Owned
http://wwnorton.com/college/history/give-me-liberty4/
by
Eric Foner
This concludes the Norton Lecture Slides
Slide Set for Chapter 9
Give Me Liberty!
AN AMERICAN HISTORY
FOURTH EDITION
Editor's Notes
Chapter 9The Market Revolution, 1800–1840
Americans in the first half of the nineteenth century described liberty as the defining quality of the new nation and its institutions. Americans celebrated freedom in their political speeches and writings, newspapers, and their sermons, and freedom was said to make American institutions unique. Yet, in this period, Americans’ understandings of freedom changed. The Revolution stimulated three historical processes that quickened after the War of 1812: the spread of market relations, westward migration, and the development of a robust political democracy. These forces reshaped American society and led Americans to associate freedom with economic opportunity, geographic mobility, and democratic political participation. But slavery also shaped American freedom. Slavery moved west and expanded along with a growing nation. Innovations in transportation helped spread slaves and slavery, too. And slavery created a racial boundary around American democracy that made voting, officeholding, and participation in the public sphere a privilege for whites only.
The subtopics for this lecture are listed on the screen above.
The purpose of the focus questions is to help students find larger themes and structures to bring the historical evidence, events, and examples together for a connected thematic purpose.
As we go through each portion of this lecture, you may want to keep in mind how the information relates to this larger thematic question. Here are some suggestions: write the focus question in the left or right margin on your notes and as we go through, either mark areas of your notes for you to come back to later and think about the connection OR as you review your notes later (to fill in anything else you remember from the lecture or your thoughts during the lecture or additional information from the readings), write small phrases from the lecture and readings that connect that information to each focus question AND/OR are examples that work together to answer the focus question.
In the first half of the nineteenth century, economic changes called by historians “the market revolution” transformed the United States. Innovations in transportation and communication sparked these changes. In the colonial era, technology had barely advanced—ships did not become faster, no canals were built, and manufacturing was done by hand. Roads were scarce and slow. In 1800, most farm families were not tied to the marketplace, used little cash, and produced much of what they needed at home. It was nearly impossible for farmers far from cities or waterways to get their produce to market.
The first advance in overland transportation was the construction of toll roads, called turnpikes, by private companies and state and local governments. But improved water transportation more effectively sped up and lowered the costs of commerce. In 1807, on the Hudson River in New York, the first steamboat, built by Robert Fulton, went into operation. Steamboats made possible upstream navigation and rapid transport across the Great Lakes, and eventually the Atlantic Ocean.
In 1825, the Erie Canal in upstate New York was completed. The canal facilitated the settlement of upstate New York and the Old Northwest, and helped foster trade between farmers in the West and manufacturers in the East. The Erie Canal also inspired a craze of canal building by state and local governments, many of which became bankrupt when the canals were unprofitable.
While canals only connected existing waterways, railroads opened vast new areas of the interior, while stimulating coal mining, for fuel, and iron manufacturing, for locomotives and rail. Work on the first railroad, the Baltimore and Ohio, began in 1828. By 1860, the nation’s rail network was 30,000 miles long, more than the total in the rest of the world combined. At the same time, the invention of the telegraph in the 1830s by Samuel F. B. Morse allowed for instantaneous communication. First used commercially in 1844, the telegraph served businesses and newspapers by helping speed information flow and bringing uniformity to prices.
Transportation and communication improvements fostered the growth of the West as a new region. Between 1790 and 1840, around 4.5 million people crossed the Appalachian Mountains—much of it after the War of 1812, when land-hungry easterners moved west. Between 1815 and 1821, Indiana, Illinois, Missouri, Alabama, Mississippi, and Maine became states. Three different streams of settlers moved West: small farmers and planters with slaves in the South, who created the Cotton Kingdom of Alabama, Mississippi, Louisiana, and Arkansas; farm families from the Upper South who moved to southern Ohio, Indiana, and Illinois; and New Englanders who moved across New York to northern Ohio, Indiana, Illinois, Michigan, and Wisconsin.
National boundaries did not prevent American settlement. In Florida, and later in Texas and Oregon, American settlers claimed land ruled by foreign countries (Spain, Mexico, and Britain) or Indian tribes. They were confident that American sovereignty would follow. American settlers and military incursions, some led by Andrew Jackson, led to the acquisition of Spanish Florida by 1819. By 1840, 7 million Americans—about two-fifths of the total population—lived west of the Appalachian Mountains.
The market revolution and westward expansion, which occurred simultaneously in the North and South, increased divisions between these sections. Perhaps the most dynamic characteristic of America’s economy in the early nineteenth century was the birth of the Cotton Kingdom. The early industrial revolution in England was based in cotton textile factories, which demanded a huge amount of cotton. The Deep South was suited to growing cotton, and once Eli Whitney, in 1793, invented the cotton gin, which quickly separated cotton from seeds, cotton production quickened, became very profitable, and spread. Whitney’s invention, along with new western lands and factory demand for cotton, revolutionized American slavery. Once expected to die out with tobacco, slavery was expanded by cotton.
When Congress outlawed the Atlantic slave trade in 1808, a massive internal trade in slaves grew in the United States, in which slaves in the older slave states of Maryland, Virginia, and South Carolina were sold to the newer slave areas of the Deep South. Between 1800 and 1860, about 1 million slaves were sold and forcibly moved West in the internal slave trade. Though Jefferson imagined the West would secure the future of an American republic populated by independent small farmers, slave plantations producing cotton for export became the basis of the empire of liberty.
The purpose of the focus questions is to help students find larger themes and structures to bring the historical evidence, events, and examples together for a connected thematic purpose.
As we go through each portion of this lecture, you may want to keep in mind how the information relates to this larger thematic question. Here are some suggestions: write the focus question in the left or right margin on your notes and as we go through, either mark areas of your notes for you to come back to later and think about the connection OR as you review your notes later (to fill in anything else you remember from the lecture or your thoughts during the lecture or additional information from the readings), write small phrases from the lecture and readings that connect that information to each focus question AND/OR are examples that work together to answer the focus question.
Even though cotton agriculture in some sense commercialized the South, it did not create a dynamic and diversified economy. Cotton plantation slavery simply spread the agrarian, slave-based social order of the eastern states westward. The Cotton Kingdom remained rural, and the South's transportation and banking systems were underdeveloped arms of the plantation economy. Manufacturing and technological development here lagged, compared to the North.
In the North, the market revolution and westward expansion spurred changes that transformed the region into an integrated economy of commercial farms and manufacturing cities. Once isolated farmers, now connected to distant markets by new transportation routes and credit, sold more goods and acquired more cash, which they used to purchase more goods they once made at home. Western farmers sold their goods and found credit in growing eastern cities. Credit allowed them to purchase land, fertilizers, and new agricultural machines, such as the steel plow and the reaper, which greatly increased agricultural productivity in goods such as wheat.
Cities were part of the West from its beginning. Cities that stood at the intersection of interregional trade, such as Cincinnati, a center of pig slaughterhouses, and St. Louis, grew enormously and quickly. Chicago was the West’s greatest city. Thanks to the railroad and its location on the Great Lakes, Chicago by 1860 was the fourth-largest city in the nation, serving as a center where western farm products were collected and shipped east.
Urban centers in the West and East experienced great changes wrought by the market revolution. The number of people in cities increased dramatically. Urban merchants, bankers, and master craftsmen exploited the expanding market among commercial farmers. Their efforts to increase production and reduce labor costs transformed work. Skilled artisans who once made an entire product at home, where they controlled their own work, were now gathered in large workshops, where entrepreneurs supervised them, subdivided their tasks, and paid them a wage to perform only one process in production. These workers faced relentless pressure from employers to make more goods faster and at lower wages.
In some industries, particularly textiles, factories entirely replaced traditional craft production. Factories gathered large groups of workers under central supervision and replaced hand tools with power-driven machinery. The first factory in America was established in 1790 at Pawtucket, Rhode Island, by Samuel Slater, an English immigrant, who built from memory a spinning-jenny in order to evade laws making it illegal to export plans for industrial machines.
These early spinning factories produced yarn which, through the “outwork” system, was sent out to rural farm families, who wove it into cloth. The same outwork system characterized early shoe production, in which parts were sent out to families, who assembled them and gave them back to merchants, who finally sold the shoe. But shoemaking and textiles were eventually brought under one factory roof.
The first large American factory that used power looms to weave cotton cloth was built in Waltham, Massachusetts, in 1814. Beginning in the 1820s, other manufacturers established factories in Lowell and other small towns, creating small industrial towns and cities across New England. The first factories, powered by waterfalls and river rapids, were matched by the 1840s by factories using steam power, which could be located anywhere. In 1850, factories made not just textiles and shoes but a wide variety of goods, including tools, firearms, clocks, and agricultural machinery. The “American system” of manufactures relied on the mass production of interchangeable parts that could be quickly assembled into standardized finished products.
The market revolution changed Americans’ sense of time. Farm life was still regulated by seasonal rhythms, while clocks in cities and factories came to sharply regulate life and distinguished work from leisure time. Artisans in traditional craft production had worked slowly and erratically, sometimes drinking or talking politics, but work in industrial factories was much longer, supervised and controlled, and drink, play, and conversation were not allowed in this highly disciplined environment. Pay for the artisan had been based on the price of his product, but the industrial worker received an hourly or daily wage. Railroads, which operated on fixed schedules, also spread “clock time.” Many Americans saw working in a factory as degrading their sense of independence, and most native-born men refused to work in them. Employers thus turned to women and immigrants for labor.
Most early New England factories first used female and child labor. In Lowell, the most well-known center of early textile manufacturing, employers built an entire town with churches, lecture halls, and boarding halls, allowing farm families to send their daughters to a moral mill village in good conscience. This was the first time that women were sent into the public world in large numbers. But these “mill girls” were a transient labor force, since most sought to marry after only a few years of factory work. They were replaced by immigrants in the 1840s and 1850s.
Economic growth fueled a demand for labor, which was partly filled by immigrants. Immigration swelled between 1840 and 1860, when over 4 million people came to the United States, mostly from Ireland and Germany. Modernization of agriculture, the industrial revolution, and steamship and rail transportation spurred many of these migrants to America. Most went to the North, where jobs were plenty and slaves were few and would not compete with them. Very few immigrants went to southern states, except for peripheral cities such as New Orleans, St. Louis, or Baltimore. Immigrants in northern cities and rural areas were quite visible.
America offered political and religious freedom to Europeans living under repressive governments and rigid social hierarchies. But the largest number of immigrants fled catastrophe—the Irish men and women who escaped from the Great Famine of 1845–1851, when a potato blight starved 1 million Irish to death and caused another million to migrate, mostly to America. These migrants, mostly having worked in agricultural labor, moved into unskilled or low-skilled jobs—men into common labor, rail and canal construction, longshore and factory work, and women into domestic service. The Germans were the second-largest group of immigrants. They had more skilled workers, tended to be artisans, craftsmen, and shopkeepers, and formed tight-knit immigrant communities in the East and West.
While English immigrants were easily absorbed in American culture, the Irish faced bitter hostility. They were Roman Catholics in a mostly Protestant society with deep anti-Catholic traditions, and they increased the visibility and power of the Catholic Church. Irish immigrants in the 1840s and 1850s alarmed many native-born Americans, and “nativists,” who feared the impact of immigration on American political and social life, blamed immigrants for crime, political corruption, heavy drinking, and job competition that undercut wages for native-born skilled workers.
The Irish were rapidly integrated into the Democratic Party’s urban political machines, which dispensed jobs and poor relief to immigrants. Nativists believed the Irish in particular were a lazy, childlike, and irrational people unfamiliar with American ideas of liberty and subservient to the Catholic Church, thus threatening democratic institutions, social reform, and public education. Riots targeted immigrants and their institutions, and nativist politicians were elected in the 1840s and 1850s.
American law in this period increasingly supported the efforts of entrepreneurs to participate in the market revolution, while protecting them from local governments and liability that might interfere with their activities. The corporate form of business organization, in which a corporate firm receives a charter from the government and stockholders are not individually liable for company debts, became central to economic life in this period. Corporations found reinforcement in Supreme Court decisions that validated their legal status. Local courts found businesses blameless for property damage and held that employers had full authority in the workplace, even convicting workers who joined unions or went on strike based on old conspiracy laws.
The purpose of the focus questions is to help students find larger themes and structures to bring the historical evidence, events, and examples together for a connected thematic purpose.
As we go through each portion of this lecture, you may want to keep in mind how the information relates to this larger thematic question. Here are some suggestions: write the focus question in the left or right margin on your notes and as we go through, either mark areas of your notes for you to come back to later and think about the connection OR as you review your notes later (to fill in anything else you remember from the lecture or your thoughts during the lecture or additional information from the readings), write small phrases from the lecture and readings that connect that information to each focus question AND/OR are examples that work together to answer the focus question.
By the 1830s and 1840s, the market revolution and westward expansion had profoundly affected all Americans’ lives, reinforcing older ideas of freedom and creating new ones. American freedom had long been linked with available land in the West. In this period was coined the phrase “manifest destiny,” referring to the divine mission of the United States to occupy all of North America and extend freedom, despite any costs to peoples and nations already there. But an old idea connecting freedom and a divine mission to move west and settle land had its origins in colonial times.
In national myth and ideology, the West would long remain a sanctuary for the free American. To many, the settlement and exploitation of the West offered America a chance to avoid becoming like Europe, where society was marked by fixed social classes and large numbers of wage-earning poor. In the West, free or cheap land was abundant and factory labor less common. The West seemed to offer men facing wage labor and rising land prices in the East an opportunity to gain economic independence—the social condition of freedom.
The energetic, competitive world of the market revolution led many Americans to identify freedom with the absence of restraints on self-directed individuals who sought economic advancement and personal development. Opportunities for personal growth presented a new definition of Jefferson’s pursuit of happiness that well fitted a new America in which westward expansion and market relations shattered old spatial and social boundaries. A group of New England intellectuals, called “transcendentalists,” reflected this national mood in their writings and activities. Together they insisted that individual judgment should take precedence over existing social traditions and institutions. Ralph Waldo Emerson defined freedom as an open-ended process of self-realization, in which individuals could remake themselves and their own lives. Henry David Thoreau called for individuals to rely on themselves.
In this era, the term “individualism” was first used. Unlike in the colonial period, many Americans now believed individuals should pursue their own self-interest, no matter what the cost to the public good, and that they should and could depend only on themselves. Americans more and more saw the realm of the private self as one in which other individuals and government should not interfere.
The popular religious revivals that swept over the nation during the Second Great Awakening added a religious dimension to the celebration of self-improvement, self-reliance, and self-determination. These revivals were first organized by established religious leaders worried about low levels of church attendance, but reached their height in the 1820s and 1830s, when the Reverend Charles Grandison Finney held revivals in New York. Like evangelists in the eighteenth century, Finney enthusiastically warned his audience of hell, and promised them salvation if they would end their sinful habits. Evangelical preachers rejected the idea that man was naturally sinful and preordained to heaven or hell, and instead argued that humans had free will to live in sin or reach heaven by doing “good works.”
The Second Great Awakening democratized American Christianity and made it a mass enterprise. Religious devotion and attendance boomed, and smaller evangelical sects such as the Methodists and Baptists grew rapidly. Christianity became central to American culture. The evangelicals stressed the right of private judgment in spiritual affairs and the possibility of universal salvation through faith and good deeds. Evangelicals used the opportunities to travel and spread their message, which had been made available by the market revolution, and their mass religion and idea that ordinary Americans could forge their own spiritual destinies resonated with the spread of market values. While evangelicals criticized selfishness, greed, and indifference to the welfare of others, the revivals flourished in areas transformed by the market revolution. Evangelical ministers promoted a controlled individualism, marked by industry, sobriety, and self-discipline as the essence of freedom.
One of the lasting and largest Second Great Awakening religious communities was the Church of Jesus Christ of Latter-Day Saints, whose members are most often referred to as Mormons. Joseph Smith, claiming to have found ancient tablets, which he transcribed as the Book of Mormon, founded the church in the late 1820s in upstate New York. His absolute authority over his followers and Mormons’ refusal to separate church and state alarmed many, as did their practice of polygamous marriage, in which one man could have more than one wife. The Mormons were persecuted and driven from state to state, until Mormon leader Brigham Young led more than 10,000 Mormons to the shores of Great Salt Lake in modern-day Utah. The case of the Mormons showed the limits of religious toleration in nineteenth-century America.
The purpose of the focus questions is to help students find larger themes and structures to bring the historical evidence, events, and examples together for a connected thematic purpose.
As we go through each portion of this lecture, you may want to keep in mind how the information relates to this larger thematic question. Here are some suggestions: write the focus question in the left or right margin on your notes and as we go through, either mark areas of your notes for you to come back to later and think about the connection OR as you review your notes later (to fill in anything else you remember from the lecture or your thoughts during the lecture or additional information from the readings), write small phrases from the lecture and readings that connect that information to each focus question AND/OR are examples that work together to answer the focus question.
With the market revolution, the right to compete for economic advancement became essential to American freedom. Symbols of liberty were bound up with symbols of prosperity. The stories of men like John Jacob Astor, the son of a poor German immigrant who became the richest man in America by using money earned from shipping to invest in Manhattan real estate, seemed to embody opportunities open to the “self-made man.” This success was achieved not through hereditary privilege or government favoritism, as in Europe, but through hard work and intelligence. The market revolution and expanding commercial life enriched bankers, merchants, industrialists, and planters and produced a new middle class of clerks, accountants, and other professionals, such as teachers, doctors, and lawyers.
Not everyone benefited from the market revolution. Most African-Americans were slaves, but even free blacks were excluded from economic opportunities. Free blacks in northern states experienced discrimination in every sphere of life. They were segregated into the poorest and most unhealthy areas of cities like New York, Philadelphia, and Cincinnati, and were subjected to assaults in riots by white mobs. They were barred from schools and other public facilities, and created their own institutional life of schools and churches, such as the African Methodist Episcopal Church. Many blacks experienced downward economic mobility, being unable to practice their craft skills because of discrimination by white employers and workers, and were relegated to the most unskilled and menial low-paid labor. Blacks also could not take advantage of the opening of the West, since federal law barred blacks from accessing public land, and some western states prohibited them from even entering their territory.
Many opportunities created by the market revolution were also closed to women. As the household declined as a site of economic production, women’s traditional roles were undermined by mass produced goods once made at home. Some women entered factories, while others embraced a new definition of femininity centered in women’s ability to create a private sphere in the home removed from the competitive tensions of the market economy. Here, her role was not to produce things but to sustain nonmarket values such as love, friendship, and mutual obligation, providing men with a shelter from the rigors of the market.
Earlier ideas of “republican motherhood” were replaced by this “cult of domesticity.” Virtue came to be defined as a personal quality associated with women, who were expected to be sexually innocent, beautiful, frail, and dependent on men. The cult of domesticity minimized even women’s indirect participation in public life, viewing women as nurturing, selfless, and ruled by emotions, while seeing men as rational, aggressive, and domineering. While men could move freely between the public and private spheres, women were to remain confined within the private family.
But the cult of domesticity did not capture the realities of life for the many women who worked for wages at least part of their lives. Women who worked outside of the home could not compete freely for jobs, since only low-paying jobs were open to them, and married women could not sign their own contracts or, until after the Civil War, keep their wages, which went to their husbands. Many poor women worked as domestic servants, factory workers, and seamstresses. For the middle class, however, respectability was earned in part by keeping wives and children at home and hiring women to do household work in middle-class homes, which were segregated in neighborhoods distant from other classes. Even working-class men adopted these values and protested that capitalism was ripping women from the home and subjecting them to exploitation and abuse in the marketplace.
Many Americans experienced the market revolution as a loss of freedom. The economy suffered a sharp recession in 1819, a depression starting in 1837, and several downturns in between, all of which caused high levels of unemployment and reductions in wages. While the economic transformations of the market revolution greatly expanded America’s output and trade and increased living standards, it also widened the gap in wealth and income between wealthy merchants and industrialists and workers and the poor, especially in the urban Northeast.
Worried by the erosion of their traditional skills and the danger of being reduced to dependent wage earners, skilled craftsmen in the late 1820s created the world’s first Workingman’s Parties. These were short-lived political organizations that sought to mobilize lower-class support for candidates who demanded free public education, an end to imprisonment for debt, and laws limiting work to ten hours per day. In the 1830s, unions were organized and strikes were common. Wage-earners protesting social conditions and pressing for political demands invoked ideas of freedom and independence from the Revolutionary era to justify their claims. They even compared their status to slaves, using the term wage-slavery. Thus, even while the market revolution offered opportunities to many Americans, it also generated anxieties and protests that came to be reflected in politics.
