2024 State of Marketing Report – by HubspotMarius Sescu
https://www.hubspot.com/state-of-marketing
· Scaling relationships and proving ROI
· Social media is the place for search, sales, and service
· Authentic influencer partnerships fuel brand growth
· The strongest connections happen via call, click, chat, and camera.
· Time saved with AI leads to more creative work
· Seeking: A single source of truth
· TLDR; Get on social, try AI, and align your systems.
· More human marketing, powered by robots
ChatGPT is a revolutionary addition to the world since its introduction in 2022. A big shift in the sector of information gathering and processing happened because of this chatbot. What is the story of ChatGPT? How is the bot responding to prompts and generating contents? Swipe through these slides prepared by Expeed Software, a web development company regarding the development and technical intricacies of ChatGPT!
Product Design Trends in 2024 | Teenage EngineeringsPixeldarts
The realm of product design is a constantly changing environment where technology and style intersect. Every year introduces fresh challenges and exciting trends that mold the future of this captivating art form. In this piece, we delve into the significant trends set to influence the look and functionality of product design in the year 2024.
How Race, Age and Gender Shape Attitudes Towards Mental HealthThinkNow
Mental health has been in the news quite a bit lately. Dozens of U.S. states are currently suing Meta for contributing to the youth mental health crisis by inserting addictive features into their products, while the U.S. Surgeon General is touring the nation to bring awareness to the growing epidemic of loneliness and isolation. The country has endured periods of low national morale, such as in the 1970s when high inflation and the energy crisis worsened public sentiment following the Vietnam War. The current mood, however, feels different. Gallup recently reported that national mental health is at an all-time low, with few bright spots to lift spirits.
To better understand how Americans are feeling and their attitudes towards mental health in general, ThinkNow conducted a nationally representative quantitative survey of 1,500 respondents and found some interesting differences among ethnic, age and gender groups.
Technology
For example, 52% agree that technology and social media have a negative impact on mental health, but when broken out by race, 61% of Whites felt technology had a negative effect, and only 48% of Hispanics thought it did.
While technology has helped us keep in touch with friends and family in faraway places, it appears to have degraded our ability to connect in person. Staying connected online is a double-edged sword since the same news feed that brings us pictures of the grandkids and fluffy kittens also feeds us news about the wars in Israel and Ukraine, the dysfunction in Washington, the latest mass shooting and the climate crisis.
Hispanics may have a built-in defense against the isolation technology breeds, owing to their large, multigenerational households, strong social support systems, and tendency to use social media to stay connected with relatives abroad.
Age and Gender
When asked how individuals rate their mental health, men rate it higher than women by 11 percentage points, and Baby Boomers rank it highest at 83%, saying it’s good or excellent vs. 57% of Gen Z saying the same.
Gen Z spends the most amount of time on social media, so the notion that social media negatively affects mental health appears to be correlated. Unfortunately, Gen Z is also the generation that’s least comfortable discussing mental health concerns with healthcare professionals. Only 40% of them state they’re comfortable discussing their issues with a professional compared to 60% of Millennials and 65% of Boomers.
Race Affects Attitudes
As seen in previous research conducted by ThinkNow, Asian Americans lag other groups when it comes to awareness of mental health issues. Twenty-four percent of Asian Americans believe that having a mental health issue is a sign of weakness compared to the 16% average for all groups. Asians are also considerably less likely to be aware of mental health services in their communities (42% vs. 55%) and most likely to seek out information on social media (51% vs. 35%).
AI Trends in Creative Operations 2024 by Artwork Flow.pdfmarketingartwork
This article is all about what AI trends will emerge in the field of creative operations in 2024. All the marketers and brand builders should be aware of these trends for their further use and save themselves some time!
2024 State of Marketing Report – by HubspotMarius Sescu
https://www.hubspot.com/state-of-marketing
· Scaling relationships and proving ROI
· Social media is the place for search, sales, and service
· Authentic influencer partnerships fuel brand growth
· The strongest connections happen via call, click, chat, and camera.
· Time saved with AI leads to more creative work
· Seeking: A single source of truth
· TLDR; Get on social, try AI, and align your systems.
· More human marketing, powered by robots
ChatGPT is a revolutionary addition to the world since its introduction in 2022. A big shift in the sector of information gathering and processing happened because of this chatbot. What is the story of ChatGPT? How is the bot responding to prompts and generating contents? Swipe through these slides prepared by Expeed Software, a web development company regarding the development and technical intricacies of ChatGPT!
Product Design Trends in 2024 | Teenage EngineeringsPixeldarts
The realm of product design is a constantly changing environment where technology and style intersect. Every year introduces fresh challenges and exciting trends that mold the future of this captivating art form. In this piece, we delve into the significant trends set to influence the look and functionality of product design in the year 2024.
How Race, Age and Gender Shape Attitudes Towards Mental HealthThinkNow
Mental health has been in the news quite a bit lately. Dozens of U.S. states are currently suing Meta for contributing to the youth mental health crisis by inserting addictive features into their products, while the U.S. Surgeon General is touring the nation to bring awareness to the growing epidemic of loneliness and isolation. The country has endured periods of low national morale, such as in the 1970s when high inflation and the energy crisis worsened public sentiment following the Vietnam War. The current mood, however, feels different. Gallup recently reported that national mental health is at an all-time low, with few bright spots to lift spirits.
To better understand how Americans are feeling and their attitudes towards mental health in general, ThinkNow conducted a nationally representative quantitative survey of 1,500 respondents and found some interesting differences among ethnic, age and gender groups.
Technology
For example, 52% agree that technology and social media have a negative impact on mental health, but when broken out by race, 61% of Whites felt technology had a negative effect, and only 48% of Hispanics thought it did.
While technology has helped us keep in touch with friends and family in faraway places, it appears to have degraded our ability to connect in person. Staying connected online is a double-edged sword since the same news feed that brings us pictures of the grandkids and fluffy kittens also feeds us news about the wars in Israel and Ukraine, the dysfunction in Washington, the latest mass shooting and the climate crisis.
Hispanics may have a built-in defense against the isolation technology breeds, owing to their large, multigenerational households, strong social support systems, and tendency to use social media to stay connected with relatives abroad.
Age and Gender
When asked how individuals rate their mental health, men rate it higher than women by 11 percentage points, and Baby Boomers rank it highest at 83%, saying it’s good or excellent vs. 57% of Gen Z saying the same.
Gen Z spends the most amount of time on social media, so the notion that social media negatively affects mental health appears to be correlated. Unfortunately, Gen Z is also the generation that’s least comfortable discussing mental health concerns with healthcare professionals. Only 40% of them state they’re comfortable discussing their issues with a professional compared to 60% of Millennials and 65% of Boomers.
Race Affects Attitudes
As seen in previous research conducted by ThinkNow, Asian Americans lag other groups when it comes to awareness of mental health issues. Twenty-four percent of Asian Americans believe that having a mental health issue is a sign of weakness compared to the 16% average for all groups. Asians are also considerably less likely to be aware of mental health services in their communities (42% vs. 55%) and most likely to seek out information on social media (51% vs. 35%).
AI Trends in Creative Operations 2024 by Artwork Flow.pdfmarketingartwork
This article is all about what AI trends will emerge in the field of creative operations in 2024. All the marketers and brand builders should be aware of these trends for their further use and save themselves some time!
Acetabularia Information For Class 9 .docxvaibhavrinwa19
Acetabularia acetabulum is a single-celled green alga that in its vegetative state is morphologically differentiated into a basal rhizoid and an axially elongated stalk, which bears whorls of branching hairs. The single diploid nucleus resides in the rhizoid.
Normal Labour/ Stages of Labour/ Mechanism of LabourWasim Ak
Normal labor is also termed spontaneous labor, defined as the natural physiological process through which the fetus, placenta, and membranes are expelled from the uterus through the birth canal at term (37 to 42 weeks
Executive Directors Chat Leveraging AI for Diversity, Equity, and InclusionTechSoup
Let’s explore the intersection of technology and equity in the final session of our DEI series. Discover how AI tools, like ChatGPT, can be used to support and enhance your nonprofit's DEI initiatives. Participants will gain insights into practical AI applications and get tips for leveraging technology to advance their DEI goals.
2024.06.01 Introducing a competency framework for languag learning materials ...Sandy Millin
http://sandymillin.wordpress.com/iateflwebinar2024
Published classroom materials form the basis of syllabuses, drive teacher professional development, and have a potentially huge influence on learners, teachers and education systems. All teachers also create their own materials, whether a few sentences on a blackboard, a highly-structured fully-realised online course, or anything in between. Despite this, the knowledge and skills needed to create effective language learning materials are rarely part of teacher training, and are mostly learnt by trial and error.
Knowledge and skills frameworks, generally called competency frameworks, for ELT teachers, trainers and managers have existed for a few years now. However, until I created one for my MA dissertation, there wasn’t one drawing together what we need to know and do to be able to effectively produce language learning materials.
This webinar will introduce you to my framework, highlighting the key competencies I identified from my research. It will also show how anybody involved in language teaching (any language, not just English!), teacher training, managing schools or developing language learning materials can benefit from using the framework.
How to Build a Module in Odoo 17 Using the Scaffold MethodCeline George
Odoo provides an option for creating a module by using a single line command. By using this command the user can make a whole structure of a module. It is very easy for a beginner to make a module. There is no need to make each file manually. This slide will show how to create a module using the scaffold method.
Read| The latest issue of The Challenger is here! We are thrilled to announce that our school paper has qualified for the NATIONAL SCHOOLS PRESS CONFERENCE (NSPC) 2024. Thank you for your unwavering support and trust. Dive into the stories that made us stand out!
This presentation includes basic of PCOS their pathology and treatment and also Ayurveda correlation of PCOS and Ayurvedic line of treatment mentioned in classics.
MATATAG CURRICULUM: ASSESSING THE READINESS OF ELEM. PUBLIC SCHOOL TEACHERS I...NelTorrente
In this research, it concludes that while the readiness of teachers in Caloocan City to implement the MATATAG Curriculum is generally positive, targeted efforts in professional development, resource distribution, support networks, and comprehensive preparation can address the existing gaps and ensure successful curriculum implementation.
A workshop hosted by the South African Journal of Science aimed at postgraduate students and early career researchers with little or no experience in writing and publishing journal articles.
it describes the bony anatomy including the femoral head , acetabulum, labrum . also discusses the capsule , ligaments . muscle that act on the hip joint and the range of motion are outlined. factors affecting hip joint stability and weight transmission through the joint are summarized.
Delivering Micro-Credentials in Technical and Vocational Education and TrainingAG2 Design
Explore how micro-credentials are transforming Technical and Vocational Education and Training (TVET) with this comprehensive slide deck. Discover what micro-credentials are, their importance in TVET, the advantages they offer, and the insights from industry experts. Additionally, learn about the top software applications available for creating and managing micro-credentials. This presentation also includes valuable resources and a discussion on the future of these specialised certifications.
For more detailed information on delivering micro-credentials in TVET, visit this https://tvettrainer.com/delivering-micro-credentials-in-tvet/
Acetabularia Information For Class 9 .docxvaibhavrinwa19
Acetabularia acetabulum is a single-celled green alga that in its vegetative state is morphologically differentiated into a basal rhizoid and an axially elongated stalk, which bears whorls of branching hairs. The single diploid nucleus resides in the rhizoid.
Normal Labour/ Stages of Labour/ Mechanism of LabourWasim Ak
Normal labor is also termed spontaneous labor, defined as the natural physiological process through which the fetus, placenta, and membranes are expelled from the uterus through the birth canal at term (37 to 42 weeks
Executive Directors Chat Leveraging AI for Diversity, Equity, and InclusionTechSoup
Let’s explore the intersection of technology and equity in the final session of our DEI series. Discover how AI tools, like ChatGPT, can be used to support and enhance your nonprofit's DEI initiatives. Participants will gain insights into practical AI applications and get tips for leveraging technology to advance their DEI goals.
2024.06.01 Introducing a competency framework for languag learning materials ...Sandy Millin
http://sandymillin.wordpress.com/iateflwebinar2024
Published classroom materials form the basis of syllabuses, drive teacher professional development, and have a potentially huge influence on learners, teachers and education systems. All teachers also create their own materials, whether a few sentences on a blackboard, a highly-structured fully-realised online course, or anything in between. Despite this, the knowledge and skills needed to create effective language learning materials are rarely part of teacher training, and are mostly learnt by trial and error.
Knowledge and skills frameworks, generally called competency frameworks, for ELT teachers, trainers and managers have existed for a few years now. However, until I created one for my MA dissertation, there wasn’t one drawing together what we need to know and do to be able to effectively produce language learning materials.
This webinar will introduce you to my framework, highlighting the key competencies I identified from my research. It will also show how anybody involved in language teaching (any language, not just English!), teacher training, managing schools or developing language learning materials can benefit from using the framework.
How to Build a Module in Odoo 17 Using the Scaffold MethodCeline George
Odoo provides an option for creating a module by using a single line command. By using this command the user can make a whole structure of a module. It is very easy for a beginner to make a module. There is no need to make each file manually. This slide will show how to create a module using the scaffold method.
Read| The latest issue of The Challenger is here! We are thrilled to announce that our school paper has qualified for the NATIONAL SCHOOLS PRESS CONFERENCE (NSPC) 2024. Thank you for your unwavering support and trust. Dive into the stories that made us stand out!
This presentation includes basic of PCOS their pathology and treatment and also Ayurveda correlation of PCOS and Ayurvedic line of treatment mentioned in classics.
MATATAG CURRICULUM: ASSESSING THE READINESS OF ELEM. PUBLIC SCHOOL TEACHERS I...NelTorrente
In this research, it concludes that while the readiness of teachers in Caloocan City to implement the MATATAG Curriculum is generally positive, targeted efforts in professional development, resource distribution, support networks, and comprehensive preparation can address the existing gaps and ensure successful curriculum implementation.
A workshop hosted by the South African Journal of Science aimed at postgraduate students and early career researchers with little or no experience in writing and publishing journal articles.
it describes the bony anatomy including the femoral head , acetabulum, labrum . also discusses the capsule , ligaments . muscle that act on the hip joint and the range of motion are outlined. factors affecting hip joint stability and weight transmission through the joint are summarized.
Delivering Micro-Credentials in Technical and Vocational Education and TrainingAG2 Design
Explore how micro-credentials are transforming Technical and Vocational Education and Training (TVET) with this comprehensive slide deck. Discover what micro-credentials are, their importance in TVET, the advantages they offer, and the insights from industry experts. Additionally, learn about the top software applications available for creating and managing micro-credentials. This presentation also includes valuable resources and a discussion on the future of these specialised certifications.
For more detailed information on delivering micro-credentials in TVET, visit this https://tvettrainer.com/delivering-micro-credentials-in-tvet/
A report by thenetworkone and Kurio.
The contributing experts and agencies are (in an alphabetical order): Sylwia Rytel, Social Media Supervisor, 180heartbeats + JUNG v MATT (PL), Sharlene Jenner, Vice President - Director of Engagement Strategy, Abelson Taylor (USA), Alex Casanovas, Digital Director, Atrevia (ES), Dora Beilin, Senior Social Strategist, Barrett Hoffher (USA), Min Seo, Campaign Director, Brand New Agency (KR), Deshé M. Gully, Associate Strategist, Day One Agency (USA), Francesca Trevisan, Strategist, Different (IT), Trevor Crossman, CX and Digital Transformation Director; Olivia Hussey, Strategic Planner; Simi Srinarula, Social Media Manager, The Hallway (AUS), James Hebbert, Managing Director, Hylink (CN / UK), Mundy Álvarez, Planning Director; Pedro Rojas, Social Media Manager; Pancho González, CCO, Inbrax (CH), Oana Oprea, Head of Digital Planning, Jam Session Agency (RO), Amy Bottrill, Social Account Director, Launch (UK), Gaby Arriaga, Founder, Leonardo1452 (MX), Shantesh S Row, Creative Director, Liwa (UAE), Rajesh Mehta, Chief Strategy Officer; Dhruv Gaur, Digital Planning Lead; Leonie Mergulhao, Account Supervisor - Social Media & PR, Medulla (IN), Aurelija Plioplytė, Head of Digital & Social, Not Perfect (LI), Daiana Khaidargaliyeva, Account Manager, Osaka Labs (UK / USA), Stefanie Söhnchen, Vice President Digital, PIABO Communications (DE), Elisabeth Winiartati, Managing Consultant, Head of Global Integrated Communications; Lydia Aprina, Account Manager, Integrated Marketing and Communications; Nita Prabowo, Account Manager, Integrated Marketing and Communications; Okhi, Web Developer, PNTR Group (ID), Kei Obusan, Insights Director; Daffi Ranandi, Insights Manager, Radarr (SG), Gautam Reghunath, Co-founder & CEO, Talented (IN), Donagh Humphreys, Head of Social and Digital Innovation, THINKHOUSE (IRE), Sarah Yim, Strategy Director, Zulu Alpha Kilo (CA).
Trends In Paid Search: Navigating The Digital Landscape In 2024Search Engine Journal
The search marketing landscape is evolving rapidly with new technologies, and professionals, like you, rely on innovative paid search strategies to meet changing demands.
It’s important that you’re ready to implement new strategies in 2024.
Check this out and learn the top trends in paid search advertising that are expected to gain traction, so you can drive higher ROI more efficiently in 2024.
You’ll learn:
- The latest trends in AI and automation, and what this means for an evolving paid search ecosystem.
- New developments in privacy and data regulation.
- Emerging ad formats that are expected to make an impact next year.
Watch Sreekant Lanka from iQuanti and Irina Klein from OneMain Financial as they dive into the future of paid search and explore the trends, strategies, and technologies that will shape the search marketing landscape.
If you’re looking to assess your paid search strategy and design an industry-aligned plan for 2024, then this webinar is for you.
5 Public speaking tips from TED - Visualized summarySpeakerHub
From their humble beginnings in 1984, TED has grown into the world’s most powerful amplifier for speakers and thought-leaders to share their ideas. They have over 2,400 filmed talks (not including the 30,000+ TEDx videos) freely available online, and have hosted over 17,500 events around the world.
With over one billion views in a year, it’s no wonder that so many speakers are looking to TED for ideas on how to share their message more effectively.
The article “5 Public-Speaking Tips TED Gives Its Speakers”, by Carmine Gallo for Forbes, gives speakers five practical ways to connect with their audience, and effectively share their ideas on stage.
Whether you are gearing up to get on a TED stage yourself, or just want to master the skills that so many of their speakers possess, these tips and quotes from Chris Anderson, the TED Talks Curator, will encourage you to make the most impactful impression on your audience.
See the full article and more summaries like this on SpeakerHub here: https://speakerhub.com/blog/5-presentation-tips-ted-gives-its-speakers
See the original article on Forbes here:
http://www.forbes.com/forbes/welcome/?toURL=http://www.forbes.com/sites/carminegallo/2016/05/06/5-public-speaking-tips-ted-gives-its-speakers/&refURL=&referrer=#5c07a8221d9b
ChatGPT and the Future of Work - Clark Boyd Clark Boyd
Everyone is in agreement that ChatGPT (and other generative AI tools) will shape the future of work. Yet there is little consensus on exactly how, when, and to what extent this technology will change our world.
Businesses that extract maximum value from ChatGPT will use it as a collaborative tool for everything from brainstorming to technical maintenance.
For individuals, now is the time to pinpoint the skills the future professional will need to thrive in the AI age.
Check out this presentation to understand what ChatGPT is, how it will shape the future of work, and how you can prepare to take advantage.
A brief introduction to DataScience with explaining of the concepts, algorithms, machine learning, supervised and unsupervised learning, clustering, statistics, data preprocessing, real-world applications etc.
It's part of a Data Science Corner Campaign where I will be discussing the fundamentals of DataScience, AIML, Statistics etc.
Time Management & Productivity - Best PracticesVit Horky
Here's my presentation on by proven best practices how to manage your work time effectively and how to improve your productivity. It includes practical tips and how to use tools such as Slack, Google Apps, Hubspot, Google Calendar, Gmail and others.
The six step guide to practical project managementMindGenius
The six step guide to practical project management
If you think managing projects is too difficult, think again.
We’ve stripped back project management processes to the
basics – to make it quicker and easier, without sacrificing
the vital ingredients for success.
“If you’re looking for some real-world guidance, then The Six Step Guide to Practical Project Management will help.”
Dr Andrew Makar, Tactical Project Management
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...Applitools
During this webinar, Anand Bagmar demonstrates how AI tools such as ChatGPT can be applied to various stages of the software development life cycle (SDLC) using an eCommerce application case study. Find the on-demand recording and more info at https://applitools.info/b59
Key takeaways:
• Learn how to use ChatGPT to add AI power to your testing and test automation
• Understand the limitations of the technology and where human expertise is crucial
• Gain insight into different AI-based tools
• Adopt AI-based tools to stay relevant and optimize work for developers and testers
* ChatGPT and OpenAI belong to OpenAI, L.L.C.
More than Just Lines on a Map: Best Practices for U.S Bike Routes
This session highlights best practices and lessons learned for U.S. Bike Route System designation, as well as how and why these routes should be integrated into bicycle planning at the local and regional level.
Presenters:
Presenter: Kevin Luecke Toole Design Group
Co-Presenter: Virginia Sullivan Adventure Cycling Association
Ride the Storm: Navigating Through Unstable Periods / Katerina Rudko (Belka G...DevGAMM Conference
Has your project been caught in a storm of deadlines, clashing requirements, and the need to change course halfway through? If yes, then check out how the administration team navigated through all of this, relocating 160 people from 3 countries and opening 2 offices during the most turbulent time in the last 20 years. Belka Games’ Chief Administrative Officer, Katerina Rudko, will share universal approaches and life hacks that can help your project survive unstable periods when there seem to be too many tasks and a lack of time and people.
This presentation was designed to provide strategic recommendations for a brand in decline. The deck also incorporates a situational assessment, including a brand identity, positioning, architecture, and portfolio strategy for the Brand.
Presentation originally created for NYU Stern's Brand Strategy course. Design by Erica Santiago & Chris Alexander.
Good Stuff Happens in 1:1 Meetings: Why you need them and how to do them wellSaba Software
According to the latest State of the American Manager report from Gallup, employees who have regular meetings with their managers are almost three times as likely to be engaged as those who don’t. These regular check-ins keep managers and employees in sync and aligned. Want to see better manager/employee relationships in your organisation? Then make an all-in commitment to 1:1 meetings. Not sure how? You’ve come to the right place.
In this webinar with Jamie Resker, Founder and Practice Leader for Employee Performance Solutions (EPS), and Teala Wilson, Talent Management Consultant at Saba Software, you’ll get the inside track on how to hold effective 1:1 meetings, including tips for getting managers on board.
• Go beyond discussing the status of everyday work to higher level topics, including recognition, performance, development, and career aspirations
• Learn how to decide meeting frequency, what to cover, as well as roles and responsibilities of the manager and employee
• Understand how managers can build trust and make it comfortable for employees to provide upward feedback
• Unite your organisation with a unified approach to 1:1 meetings
Join us for this 1-hour webinar to get practical tips for building better manager-employee relationships with intention and purpose.
About the Speakers
Jamie Resker - Founder and Practice Leader for Employee Performance Solutions (EPS)
Jamie Resker, Practice Leader and Founder of Employee Performance Solutions, is a recognized innovator in performance management. She is the originator of the-the Performance Continuum Feedback Method® and Conversations to Optimize Employee Performance training program; tools and training that reshape communications between managers and employees to drive and align performance. Jamie is on the faculty for the Northeast Human Resources Association, is a contributor to Halogen Software's Talent Space Blog, and is an editorial advisory board member for HR Examiner.
Teala Wilson - Senior Consultant, Strategic Services, Saba Software
Teala is a Talent Management Consultant at Halogen Software, now a part of Saba Software. She has worked with teams on a national and global level supporting human resources in areas such as performance management, recruitment, employee benefit programs, training and talent development, workforce planning and internal communications. Teala also has a personal passion for visual arts and design.
Want to learn more? Join us for an upcoming Product Tour!
http://bit.ly/2yitfqu
Good Stuff Happens in 1:1 Meetings: Why you need them and how to do them well
[Qb] 10 cardiovasular system
1. Integrated Anatomy and Physiology: Question Bank | Chapter 10
Cardiovasular System: Heart
2. 2 I n t e g r a t e d A n a t o m y a n d P h y s i o l o g y | Q u e s t i o n B a n k
TRUE/FALSE
1. The great vessels of the heart include the superior and inferior vena cava, the pulmonary trunk,
the right and left pulmonary arteries, the right and left pulmonary veins, and the aorta.
A: True.
2. The heart muscle receives its oxygen and nutrients from the blood passing through its chambers.
A: False. The heart muscle does not receive its oxygen and nutrients from the blood passing
through its chambers, but relies on the coronary circulation.
3. The valves in the heart close to prevent regurgitation of blood and ensure that blood flows only
in a forward direction.
A: True.
4. Semilunar valves, tricuspid valve on the right and mitral valve on the left, are found between the
atria and ventricles.
A: False. Atrioventricular valves, tricuspid valve on the right and mitral valve on the left, are
found between the atria and ventricles.
5. Atrioventricular valves, pulmonary valve on the right and aortic valve on the left, are found
between the ventricles and the great arteries.
A: False. Semilunar valves, pulmonary valve on the right and aortic valve on the left, are found
between the ventricles and the great arteries.
6. The wall of the heart is composed of the endocardium, which is the inner lining.
A: True.
7. As the stimulus passes from one structure in the conduction system to the next, the chambers of
the heart contract in a specific sequence.
A: True.
3. C h a p t e r 1 0 | C a r d i o v a s u l a r S y s t e m : H e a r t 3
MULTIPLE CHOICE
_____ 1. What valves prevent blood in the ventricles from flowing back into the atria when the
ventricles contract?
a. semilunar
b. atrioventricular
c. pulmonary valve
d. aortic valve
_____ 2. What valves prevent blood that has just been ejected into the great arteries from flowing
back into the ventricles when the ventricles relax?
a. atrioventricular valves
b. bicuspid
c. semilunar
d. tricuspid
e. mitral
_____ 3. What statement is NOT true about the two audible heart sounds,“lub”and“dub”
a. These sounds occur as valves close.
b. These sounds occur as blood
leaks from inbetween closed
valves.
c. “Dub”is caused by the closing of
the semilunar valves.
d. “Lub”is caused by the closing of the
atrioventricular valves.
_____ 4. What life threatening arrhythmia has a rapid, random, quivering of the heart muscle that
fails to produce the coordinated contraction necessary to pump blood?
a. Tachycardia
b. bradycardia
c. fibrillation
d. flutter
e. heart block
_____ 5. Inflammation of the lining of the heart chambers (often caused by a bacterial infection) is
called
a. angina
b. cardiomegaly
c. cardiomyopathy
d. coronary artery disease
e. endocarditis
_____ 6. Inability of the heart to effectively pump blood through the circulatory system due to
muscular weakness is called:
a. cardiac arrest
b. cardiomegaly
c. cardiomyopathy
d. coronary artery disease
e. congestive heart failure
_____ 7. The stoppage of all heart function is called:
a. congestive heart failure
b. cardiac arrest
c. cardiomegaly
d. cardiomyopathy
e. coronary artery disease
_____ 8. An abnormal enlargement of the heart is called
a. congestive heart failure
b. cardiac arrest
c. cardiomegaly
d. cardiomyopathy
e. coronary artery disease
4. 4 I n t e g r a t e d A n a t o m y a n d P h y s i o l o g y | Q u e s t i o n B a n k
_____ 9. What is a disease of the heart muscle itself; often from an unknown cause; major reason for
heart transplants?
a. congestive heart failure
b. cardiac arrest
c. cardiomegaly
d. cardiomyopathy
e. coronary artery disease
_____ 10. What is a hardening and narrowing (atherosclerosis) of the arteries supplying blood to the
heart muscle, which can result in angina pectoris, myocardial infarction, or sudden death?
a. congestive heart failure
b. cardiac arrest
c. cardiomegaly
d. cardiomyopathy
e. coronary artery disease
_____ 11. What type of arrhythmia has very rapid (up to 300 beats/minute) but coordinated heart
contractions?
a. tachycardia
b. bradycardia
c. fibrillation
d. flutter
e. heart block
_____ 12. What type of arrhythmia is caused by scar tissue or heart-tissue damage that disrupts the
movement of a stimulus wave through the conduction system?
a. bradycardia
b. fibrillation
c. flutter
d. heart block
_____ 13. What type of arrhythmia has an abnormally slow heart rate (below 60 beats per minute)?
a. tachycardia
b. bradycardia
c. fibrillation
d. flutter
e. heart block
_____ 14. The heart is divided into halves by a solid wall, which enables it to function as two separate
pumps. What are the two circuits that blood flow from the heart may travel through?
a. pulmonary and aortic
b. pulmonary and systemic
c. systemic and circulatory
d. aortic and systemic
e. circulatory and aortic
_____ 15. What part of the heart receives deoxygenated blood from the body and pumps it to the
lungs for oxygenation?
a. The left side.
b. The right side.
c. The lower half.
d. The upper half.
e. The apex.
_____ 16. What part of the heart receives oxygenated blood from the lungs and pumps it to the
body?
a. The left side.
b. The right side.
c. The lower half.
d. The upper half.
e. The apex.
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_____ 17. The systemic circuit includes all of the following EXCEPT:
a. The Aorta
b. The Inferior Vena Cava
c. The Superior Vena Cava
d. Left atrium
e. right ventricle
_____ 18. The pulmonary circuit includes all of the following EXCEPT:
a. Left atrium
b. Right ventricle
c. Pulmonary veins
d. Pulmonary arteries
e. Lungs
_____ 19. The pulmonary arteries receive blood from the
a. Pulmonary trunk
b. Pulmonary capillary beds
c. Pulmonary veins
d. Systemic arteries
e. The Lungs
_____ 20. The pulmonary veins empty into
a. Pulmonary capillary beds
b. Left atrium
c. Right atrium
d. Systemic arteries
e. Systemic veins
_____ 21. Systemic arteries receive blood from the
a. Systemic veins
b. Aorta
c. Systemic capillary beds
d. Inferior or superior vena cavae
e. Right ventricle
_____ 22. The right atrium empties into the
a. Systemic arteries
b. Systemic veins
c. Vena cavae
d. Right ventricle
e. Pulmonary veins
_____ 23. The right ventricle pumps blood into the
a. Left ventricle
b. Right atrium
c. Pulmonary trunk
d. Pulmonary veins
e. Aorta
_____ 24. The left ventricle receives blood from the
a. Right ventricle
b. Coronary arteries
c. Left atrium
d. Aorta
e. Vena Cava
_____ 25. The aorta receives blood from the
a. Right ventricle
b. Left ventricle
c. Systemic arteries
d. Pulmonary arteries
e. Pulmonary veins
6. 6 I n t e g r a t e d A n a t o m y a n d P h y s i o l o g y | Q u e s t i o n B a n k
_____ 26. The superior vena cava receives blood from the
a. Lower regions of the body
b. Upper regions of body
c. Right atrium
d. Left atrium
e. Aorta
_____ 27. Where is the heart located?
a. Above the lungs.
b. In the mediastinum.
c. In the abdominal cavity.
d. On the right side of the chest.
_____ 28. The heart is surrounded by the pericardium, which forms a protective sac around it. What is
the outer layer called?
a. Parietal pericardium
b. Visceral pericardium
c. Fibrous pericardium
d. Auricle Pericardium
e. Pericardial cavity
_____ 29. What is the inferior pointed tip of the heart called?
a. Auricle
b. Apex
c. Base
d. Mediastinum
e. Parietal
_____ 30. What is the innermost lining of the sac that covers and protects the heart?
a. Parietal pericardium
b. Visceral pericardium
c. Fibrous pericardium
d. Auricle Pericardium
e. Pericardial cavity
_____ 31. What is the broad superior region of the heart where the great vessels attach?
a. Auricle
b. Apex
c. Base
d. Mediastinum
e. Parietal
_____ 32. What is the upper chamber on the left side of the heart?
a. Left ventricle
b. Left atrium
c. Right ventricle
d. Right atrium
e. Pericardial cavity
_____ 33. What cardiac chamber receives blood from pulmonary veins?
a. Left ventricle
b. Left atrium
c. Right ventricle
d. Right atrium
e. Pericardial cavity
_____ 34. What cardiac chamber sends blood to the left ventricle?
a. Left ventricle
b. Left atrium
c. Right ventricle
d. Right atrium
e. Pericardial cavity
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_____ 35. What is the lower chamber on the left side of the heart?
a. Left ventricle
b. Left atrium
c. Right ventricle
d. Right atrium
e. Pericardial cavity
_____ 36. Which heart chamber receives blood from the left atrium?
a. Left ventricle
b. Left atrium
c. Right ventricle
d. Right atrium
e. Pericardial cavity
_____ 37. Which heart chamber sends blood to the aorta?
a. Left ventricle
b. Left atrium
c. Right ventricle
d. Right atrium
e. Pericardial cavity
_____ 38. What is the lower chamber on the right side of the heart?
a. Left ventricle
b. Left atrium
c. Right ventricle
d. Right atrium
e. Pericardial cavity
_____ 39. Which heart chamber receives blood from the right atrium?
a. Left ventricle
b. Left atrium
c. Right ventricle
d. Right atrium
e. Pericardial cavity
_____ 40. Which heart chamber sends blood to the pulmonary trunk?
a. Left ventricle
b. Left atrium
c. Right ventricle
d. Right atrium
e. Pericardial cavity
_____ 41. What is the upper chamber on the right side of the heart?
a. Left ventricle
b. Left atrium
c. Right ventricle
d. Right atrium
e. Pericardial cavity
_____ 42. Which heart chamber receives blood from the inferior and superior vena cavae and
coronary sinus?
a. Left ventricle
b. Left atrium
c. Right ventricle
d. Right atrium
e. Pericardial cavity
_____ 43. Which heart chamber sends blood to the right ventricle?
a. Left ventricle
b. Left atrium
c. Right ventricle
d. Right atrium
e. Pericardial cavity
8. 8 I n t e g r a t e d A n a t o m y a n d P h y s i o l o g y | Q u e s t i o n B a n k
_____ 44. What carries deoxygenated blood it receives from the pulmonary trunk and delivers it to a
capillary bed in the left lung?
a. Pulmonary trunk
b. Left pulmonary artery
c. Left pulmonary veins
d. Right pulmonary veins
e. Right pulmonary artery
_____ 45. What carries deoxygenated blood it receives from the right ventricle and delivers it to
pulmonary arteries?
a. Pulmonary trunk
b. Left pulmonary artery
c. Left pulmonary veins
d. Right pulmonary veins
e. Right pulmonary artery
_____ 46. What carries oxygenated blood from the left lung and delivers it to the left atrium?
a. Pulmonary trunk
b. Left pulmonary artery
c. Left pulmonary veins
d. Right pulmonary veins
e. Right pulmonary artery
_____ 47. What carries oxygenated blood from the right lung to the left atrium?
a. Pulmonary trunk
b. Left pulmonary artery
c. Left pulmonary veins
d. Right pulmonary veins
e. Right pulmonary artery
_____ 48. What carries deoxygenated blood from the pulmonary trunk to capillary beds in the right
lung?
a. Pulmonary trunk
b. Left pulmonary artery
c. Left pulmonary veins
d. Right pulmonary veins
e. Right pulmonary artery
_____ 49. What branches off of the aorta from just above the aortic valve to supply oxygen and
nutrients to the heart muscle?
a. aorta
b. pulmonary veins
c. pulmonary arteries
d. coronary arteries
e. coronary veins
_____ 50. What is a medium upward deflection followed by a ventricular diastole?
a. P wave
b. QRS complex
c. T wave
d. U wave
e. Straight line
_____ 51. What is a series of three deflections that represents the spreading of stimulation through
the ventricles that is followed by ventricular systole?
a. P wave
b. QRS complex
c. T wave
d. U wave
e. Straight line
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_____ 52. Atrial diastole also occurs during what time (not seen in the ECG wave)?
a. P wave
b. QRS complex
c. T wave
d. U wave
e. Straight line
_____ 53. What is a small, upward deflection that represents a stimulation spreading through the
atria?
a. P wave
b. QRS complex
c. T wave
d. U wave
e. Straight line
_____ 54. What type of arrhythmia has an abnormally fast heart rate (greater than 100 beats per
minute)?
a. tachycardia
b. bradycardia
c. fibrillation
d. flutter
e. heart block
_____ 55. What is a type of congenital defect with failure of the foramen ovale to close over at birth?
a. atrial septal defect
b. congenital defects
c. patent ductus arteriosus
d. pericarditis
e. heart block
_____ 56. What are heart defects present from birth called?
a. atrial septal defect
b. congenital defects
c. patent ductus arteriosus
d. pericarditis
e. heart block
_____ 57. What is a type of congenital defect with failure of a fetal blood vessel between the
pulmonary artery and aorta to close at birth?
a. atrial septal defect
b. congenital defects
c. patent ductus arteriosus
d. pericarditis
e. heart block
_____ 58. Inflammation of either layer of the pericardial sac is called
a. atrial septal defect
b. congenital defects
c. patent ductus arteriosus
d. pericarditis
e. heart block
_____ 59. What is a change from the normal heart rhythm, also called dysrhythmia?
a. premature atrial contraction
b. premature ventricular contraction
c. murmur
d. palpitations
e. arrhythmia
_____ 60. What type of arrhythmia has a contraction of the atria too early in the cardiac cycle?
a. premature atrial contraction
b. premature ventricular contraction
c. murmur
d. palpitations
e. heart block
10. 10 I n t e g r a t e d A n a t o m y a n d P h y s i o l o g y | Q u e s t i o n B a n k
_____ 61. What type of arrhythmia has a contraction of the ventricles too early in the cardiac cycle?
a. premature atrial contraction
b. premature ventricular
contraction
c. murmur
d. palpitations
e. heart block
_____ 62. A change from the normal heart sounds that may indicate a problem with a heart valve is
called a
a. premature atrial contraction
b. premature ventricular contraction
c. murmur
d. palpitation
e. arrhythmia
_____ 63. A pounding or racing heartbeat often felt as a fluttering sensation is a
a. premature atrial contraction
b. premature ventricular contraction
c. murmur
d. palpitation
e. arrhythmia
_____ 64. Episodes of severe pain in the chest caused by insufficient oxygen supplied to the heart
muscle are called
a. angina pectoris
b. valvular prolapse
c. valvular stenosis
d. ventricular septal defect
e. myocardial infarction
_____ 65. What is it called when cusps of a heart valve are too loose, resulting in the inability of the
valve to close tightly?
a. angina pectoris
b. valvular prolapse
c. valvular stenosis
d. ventricular septal defect
e. myocardial infarction
_____ 66. What is it called when cusps of a heart valve become too stiff, causing the inability of the
valve to either open or close fully?
a. angina pectoris
b. valvular prolapse
c. valvular stenosis
d. ventricular septal defect
e. myocardial infarction
_____ 67. A type of congenital defect with the presence of a hole in the interventricular septum at
birth is a
a. angina pectoris
b. valvular prolapse
c. valvular stenosis
d. ventricular septal defect
e. myocardial infarction
_____ 68. What is the blockage (occlusion) of blood flow in a coronary artery, commonly called a
heart attack?
a. heart block
b. valvular prolapse
c. valvular stenosis
d. ventricular septal defect
e. myocardial infarction
11. C h a p t e r 1 0 | C a r d i o v a s u l a r S y s t e m : H e a r t 11
_____ 69. What is it called when a thin, flexible tube (a catheter) is threaded through blood vessels
to the heart, and dye is inserted in order to view the flow of blood through the coronary
arteries (angiography)?
a. cardiac catheterization
b. echocardiography
c. electrocardiography
d. Holter monitor
e. stress test
_____ 70. An ultrasound image of the heart, used to visualize movement of the heart valves and
strength of heart muscle contraction is called:
a. cardiac catheterization
b. echocardiography
c. electrocardiography
d. Holter monitor
e. stress test
_____ 71. A process of recording the electrical activity of the heart that produces a record of the
heart’s electrical activity is called:
a. cardiac catheterization
b. echocardiography
c. electrocardiography
d. Holter monitor
e. stress test
_____ 72. A portable heart monitor worn for at least 24 hours that continuously monitors the heart’s
activity is called:
a. cardiac catheterization
b. echocardiography
c. electrocardiography
d. Holter monitor
e. stress test
_____ 73. An evaluation of heart function produced while the patient is engaged in stressful activity
such as walking on a treadmill or riding a bicycle
a. cardiac catheterization
b. echocardiography
c. electrocardiography
d. Holter monitor
e. stress test
_____ 74. Open-heart surgery in which a vein from another part of the body is grafted onto the heart
to bypass a blocked artery is called:
a. coronary artery bypass graft
b. implantable cardioverter
defibrillator
c. pacemaker
d. percutaneous transluminal
angioplasty
e. valvuloplasty
_____ 75. What is an electrical device implanted in the chest with electrodes to the heart, to treat
both bradycardia and fibrillation?
a. coronary artery bypass graft
b. implantable cardioverter
defibrillator
c. pacemaker
d. percutaneous transluminal
angioplasty
e. valvuloplasty
12. 12 I n t e g r a t e d A n a t o m y a n d P h y s i o l o g y | Q u e s t i o n B a n k
_____ 76. What is an electrical device implanted in the chest with electrodes to the heart, primarily
used to treat bradycardia?
a. coronary artery bypass graft
b. implantable cardioverter
defibrillator
c. pacemaker
d. percutaneous transluminal
angioplasty
e. valvuloplasty
_____ 77. During a cardiac catheterization procedure, a small balloon at the tip of the catheter is
inflated in order to open up a coronary artery by flattening the blockage, leaving a stent in
place to keep the artery open. This is called:
a. coronary artery bypass graft
b. implantable cardioverter
defibrillator
c. pacemaker
d. percutaneous transluminal
angioplasty
e. valvuloplasty
_____ 78. The surgical repair or replacement of a heart valve is called
a. coronary artery bypass graft
b. implantable cardioverter
defibrillator
c. pacemaker
d. percutaneous transluminal
angioplasty
e. valvuloplasty
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FILL IN THE BLANK
1. The thick myocardium contracts to pump blood. The epicardium (also the visceral
pericardium) is the outer layer of the heart wall.
2. The cardiac cycle consists of one round of diastole (relaxation and filling phase)
and systole (contraction and pumping phase).
3. The conduction system consists of the sinoatrial node (initiates the stimulus), the internodal
pathway, the atrioventricular node, the atrioventricular bundle, the left and right bundle
branches , and finally the Purkinje fibers.
4. As the heart muscle is stimulated and contracts, the electrical activity can be detected and
recorded by an electrocardiograph .
5. The inferior vena cava carries deoxygenated blood from the lower regions of the body to
the right atrium.
6. The superior vena cava carries deoxygenated blood from the upper regions of the body to
the right atrium.
7. The aorta is the largest artery in the body, that carries oxygenated blood from the left
ventricle to systemic arteries.
MATCHING
_____ 1. An AV valve located between the
right atrium and ventricle
_____ 2. An AV valve between the left atrium
and ventricle
_____ 3. A valve that prevents backflow into
the left ventricle
_____ 4. Prevents backflow into the right
atrium
_____ 5. Prevents backflow into the left
atrium
_____ 6. A semilunar valve that prevents
backflow into the right ventricle
_____ 7. Also called bicuspid valve
_____ 8. semilunar valve located between the
left ventricle and aorta
A. Tricuspid valve
B. Aortic valve
C. Pulmonary valve
D. Mitral valve
A
D
B
A
D
C
D
B
