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Annotated poster / advert analysis
1. Digipak and advert research / Rich chigga tour poster
Thisis the official posterforthe tourthat richchigga isgoingto be goingonand he showsus thiswithchildish
undertonesviathe use of imageryof the simplisticsurroundingsof himholdingasingle balloonlookinginthe
distance maybe forpeople toshowupto his“party” thisposterisaimedtowardsan audience of peoplethatlike
rap but are more inthe indie sidesdue tothe fact thatit’shis sortof genre of artistryand how the waythe font
looks,itlookslike he hasdrawnit himself anditsverychildishasitsquite bubblymaybe toindicate afuntime.
There isa lotof colouronthis postermostlikelyasthe saturationhasbeenturnedupbutthisimage isverysimple
and itdoesn’tfitintothe normof rap whichisshowingoff yourwealthandhow manywomenlike youetc…Thisis
whyrich chiggais a unique artistandwhyhe hasa large fanbase.
There isa linktohis
website onthe bottomof
the posterto show
people where tobook
tickets,thisshowsus
(the audience) where to
bookthe ticketsand
where tofindoutmore
informationaboutthis
tour. Atthe top of the
posterwe can see there
are a listof locationsto
where he will be visiting
and the stateswhere he
will be performing.