Are you facing problem in marketing your real estate project? Need not worry, I have come up with some holistic marketing plan for real estate that will definitely help out with selling your projects.

1. Marketing Plan for Real Estate

2. Marketing Plan for Real Estate
To be successful at real estate marketing is not
easy, it require lot of efforts, resources and
strategies. There is no single solution that can fit
for all customer’s/buyer’s need.
Therefore we would require a holistic marketing
plan to help individuals or team grow their
business or sell their property fasters.

3. Here are the list of holistic marketing plans
that can definitely help you market your
property faster.
1. Set goal and mission
2. Market segmentation
3. Competitors analysis
4. Brand awareness
5. Develop A Website
6. Promote website
7. Email marketing campaign
8. Project Listing
9. Pop up campaign
10. Advertising
11. Press release

4. 1. Set Goal and Mission
First you need to set goal and mission. Decide short and
long term tangible goal. Set mission that should be
achievable.
2. Market Segmentation
Once you decided mission and goal, the next step is to find
out market segmentation. In this, you will brainstorm
research and find out target market, target audience, area
etc.

5. 3. Competitors Analysis
This is important to know what your competitors are doing
and you need to come up with plans that are better than
them.
4. Brand Awareness
Branding is one core part in marketing and it has to be
done properly. It can be done via huge sources like social
media marketing, public relations, participate in local
events

6. 5. Develop A website
This is core part where we can show our own work,
services, project details, project portfolios, update news,
mention amenities etc.
6. Promote Website
Just updating these above information on website is not
done task, you have to market that website and will
promote website so you people can get to know about your
projects. In this, you will do (Search Engine Optimization)
for the website.

7. 7. Email campaign marketing
You need to run email marketing campaign to generate
maximum leads and convert them to buy projects.
8. Project Listing
Promote and list property in various real estate portal, sites
and blogs.
9. Pop up campaign
Run pop campaign on various big real estate portals.

8. 10. Advertising
Start Google adword campaign for project launch and
selling projects. This is again best way to sell property.
You can target various top portals, directories for ads.
11. Press release
To create awareness about the project you need to publish
and share press release to customer as many as possible.

9. Brought by Sawaram via TheNextScoop.com