1. CHAPTER NO CONTENTS PAGE NO
CHAPTER I
1.1 Introduction of the customer satisfaction 1
1.2 Customer Satisfaction of measurement 2
1.3 Scope of the study 4
1.4 Objective of the study 5
1.5 Need and of the study 6
1.6 Statement of the study 7
1.7 Research methodology 8
1.8 Period of the study 11
1.9 Limitation of the study 12
1.10 Chapter Scheme 13
CHAPTER II 2.1 Review of literature 15
CHAPTER III
3.1 Industry profile 18
3.2 Company Profile 22
3.3 Network of Airtel 25
3.4 Organisation Structure partners 27
CHAPTER IV 4.1 Data analysis and Interpretation 31
CHAPTER V
5.1 Finding 55
5.2 Suggestion 56
5.3 Conclusion 57
BIBLIOGRAPHY 58
APPENDIX 59
2. LIST OF TABLES
TABLE
NO TITLE
PAGE
NO
4.1 Table showing the Gender of the respondents 31
4.2 Table showing the Age of the respondents 32
4.3 Table showing the Occupation of the respondents 33
4.4 Table showing the Marital status of the respondents 34
4,5 Table showing the Monthly Income of the respondents 35
4.6 Table showing the Type of service of the respondents 36
4.7 Table showing the Buying decision of the respondents 37
4.8 Table showing the Using for of the respondents 38
4.9 Table showing the Attributes of the respondents 39
4.10 Table showing the Present service of the respondents 40
4.11 Table showing the Service of the respondents 41
4.12 Table showing the Tariffs Plan of the respondents 42
4.13 Table showing the Customer Care Service Charge of the respondents 43
4.14 Table showing the Pre-recorded of the respondents 44
4.15 Table showing the Recharge option of the respondents 45
4.16 Table showing the Avail recharge card of the respondents 46
4.17 Table showing the Full Talktime of the respondents 47
4.18 Table showing the Airtel main contect number of the respondents 48
4.19 Table showing the customer relationship of the respondents 49
4.20 Table showing the Overall of the respondents 50
4.21 Table showing the suggest your friend/family of the respondents 51
4.22 Table showing the Other connection of the respondents 52
4.23 Table showing the target audience of the respondents 53
4.24 Table showing the Improvement of the respondents 54
3. LIST OF CHART
CHART
NO TITLE
PAGE
NO
4.1 Gender of the respondents 31
4.2 Age of the respondents 32
4.3 Occupation of the respondents 33
4.4 Marital status of the respondents 34
4,5 Monthly Income of the respondents 35
4.6 Type of service of the respondents 36
4.7 Buying decision of the respondents 37
4.8 Using for of the respondents 38
4.9 Attributes of the respondents 39
4.10 Present service of the respondents 40
4.11 Service of the respondents 41
4.12 Tariffs Plan of the respondents 42
4.13 Customer Care Service Charge of the respondents 43
4.14 Pre-recorded of the respondents 44
4.15 Recharge option of the respondents 45
4.16 Avail recharge card of the respondents 46
4.17 Full Talktime of the respondents 47
4.18 Airtel main contact number of the respondents 48
4.19 Customer relationship of the respondents 49
4.20 Overall of the respondents 50
4.21 Suggest your friend/family of the respondents 51
4.22 Other connection of the respondents 52
4.23 Target audience of the respondents 53
4.24 Improvement of the respondents 54