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By: Grace P. Faraon
Standard of living
 Merriam-Webster.com says it means:
    1 : the necessities, comforts, and luxuries enjoyed or aspired to by one or group
    2 : a minimum of necessities, comforts, or luxuries held essential to
    maintaining a person or group in customary or proper status or circumstances
 The World Bank says:
    The level of well-being (of an individual, group or the population of a
    country) as measured by the level of income (for example, GNP per capita) or
    by the quantity of various goods and services consumed (for example, the
    number of cars per 1,000 people or the number of television sets per capita).
 Wikipedia.org says:
    Standard of living is often used as an economic component to measure people's
    welfare. It may also be a measure of the goals that individuals set for
    themselves as consumers. It refers to the level of wealth, comfort, material
    goods and necessities available to a certain socioeconomic class in a certain
    geographic area.
The standard of living includes factors such as:

 income, quality and availability     affordable (or free) access to
  of employment                         quality healthcare & education
 class disparity                      expectancy of life and disease
 poverty rate                          cost of goods and services
 quality and affordability of          infrastructure
  housing                              national economic growth
 hours of work required to            economic and political stability
  purchase necessities                 political and religious freedom
 gross domestic product               environmental quality, climate
 inflation rate                          and safety
 number of vacation days per year

Hence we can conclude that this suggests the level of well-being of an
individual, household or firm. So to simplify, the standard of living is
closely related to quality of life.
Standard of Living vs. Quality of Life

    As stated, standard of living is closely related to life. They may
be interrelated. However, they still have differences among each
other.
    Standard of Living generally refers to the level of wealth,
comfort, material goods and necessities available to a certain
socioeconomic class in a certain geographic area.
    Quality of Life is more subjective and intangible. The factors
affecting the quality of life are freedom from slavery, torture and
discrimination, equal protection of the law, freedom of movement
and residence within one’s home country, presumption of
innocence unless proven guilty, all natural and civil rights like the
right to marriage, family and beliefs.
How do we
measure standard
   of living?
1. Gross Domestic Product
    Gross Domestic Product is the total market value of all
the goods and services produced in a country in a year.
Since our prevailing world view is still stuck on more
money = better life, GDP is often used as a quick and dirty
way to infer a country’s standard of living.
       There are tons of other reasons why GDP is not a
good indicator of standard of living – for example, it
doesn’t factor in wealth distribution, or the negative effects
of higher production – but it’s regularly and easily
measured, and relatively easy to compare across countries.
For now, at least, it’s here to stay.
GDP top 10 in 2010 according to the IMF
      (GDP given in millions of $):
         1. United States (14,624,184)
              2. China (5,745,133)
              3. Japan (5,390,897)
            4. Germany (3,305,898)
             5. France (2,555,439)
        6. United Kingdom (2,258,565)
               7. Italy (2,036,687)
              8. Brazil (2,023,528)
             9. Canada (1,563,664)
             10. Russia (1,476,912)
2. Human Development Index

    The Human Development Index was instituted in 1990 as a
way to assess development in terms of human wellbeing as well as
economics. It’s a composite statistic that takes into account health,
education, and income.
     It’s used by the UN Development Programme each year in its
Human Development Reports to produce a sort of league table of
countries, each of which are placed in one of three divisions:
developed, developing, or underdeveloped. But country rankings
are relative rather than absolute, and there is no ecological
dimension to the index.
HDI top 10 in 2010 according to the UN:

                1. Norway
                2. Australia
              3. New Zealand
              4. United States
                5. Ireland
              6. Lichtenstein
              7. Netherlands
                8. Canada
                9. Sweden
               10. Germany
3. Satisfaction With Life Index

     Developed by a psychologist at the University of Leicester,
the Satisfaction With Life Index attempts to measure happiness
directly, by asking people how happy they are with their
health, wealth, and education, and assigning a weighting to
these answers.
     This concept is related to the idea of Gross National
Happiness that came from Bhutan in the 1970′s. Although it
may sound like a country-wide gurning contest, it was actually
a casual remark by the king that was taken seriously by the
Centre for Bhutan Studies, which set about designing a survey
to measure the population’s well-being. The idea is that
material and spiritual development should take place side by
side, underpinned by sustainable development, cultural values,
conservation, and good governance.
Satisfaction With Life Index top 10 in 2006:
                 1. Denmark
                2. Switzerland
                  3. Austria
                  4. Iceland
               5. The Bahamas
                  6. Finland
                  7. Sweden
                  8. Bhutan
                  9. Brunei
                 10. Canada
4. Happy Planet Index
      The Happy Planet Index was introduced by the New Economics
Foundation in 2006. The premise is that what people really want is to
live long and fulfilling lives, not just to be filthy rich. The kicker is that
this has to be sustainable both worldwide and down through the
generations.
    The HPI is calculated based on life satisfaction, life expectancy, and
ecological footprint. It doesn’t measure how happy a country is, but how
environmentally efficient it is to support well-being in that country.
     In other words, if people are happy but they’re guzzling more than
their fair share of natural resources, the country will not have a high
Happy Planet Index. But if people are happy and have a medium
environmental impact, or are moderately happy and with a low impact,
the country’s score will be high.
Happy Planet Index top 10 in 2009:

             1. Costa Rica
        2. Dominican Republic
              3. Jamaica
            4. Guatemala
              5. Vietnam
             6. Colombia
                7. Cuba
            8. El Salvador
               9. Brazil
            10. Honduras
As of January 2010, the International Living
Magazine reveals the 10 countries with the highest
standard of living measured and weighed through
different methods. The results are as follows:
10. Italy

            60% of the world’s art treasures are
            made in Italy. A national health care
            system rated second in the world by the
            WHO.
            Admittedly, major cities and tourist
            hotspots are expensive. But the
            Mezzogiorno, Italy’s deep south, is
            different. Although unemployment is
            high and incomes far less than in the
            north, it’s just as colorful. As historic, too.
            Phoenicians, Greeks, and Saracens all
            left traces of their passing.
            Southern winters are short and mild,
            summers are scorching hot, and jugs of
            wine cost $6.50. On Sicily and in slow-
            paced regions like Puglia, Basilicata, and
            Campania, affordable homes abound.
            Even farmhouses with a couple of acres
            surface for $60,000. Many village houses
            cost even less. Decent rentals start at
            $550 monthly.
9. Canada
            Health care and living standards are
            among the highest in the world.
            Canada’s economy is based on vast
            natural resources, a robust financial
            industry, and innovative manufacturing
            including the renewable energy sector.
            Canada has remained resilient through
            the global financial crises. The banks are
            considered “more Swiss than the Swiss
            banks,” and property markets are “on
            fire.”
            Cost of living is affordable, although the
            strong currency has made it relatively
            more expensive in recent times.
            Canada’s real attraction comes in the
            form of nature and outdoor activities. In
            summer, there’s hiking, boating, golf,
            and fishing. Winter offers outdoor
            activities like skiing, snow mobiling, and
            ice fishing. Canadians are warm,
            welcoming, and fun, and the country still
            retains many of the charms brought by
            her early visitors from Europe.
8. Belgium

             Employing thousands of foreign staff,
             Brussels is the headquarters of the
             European Union and NATO. Ringed with
             parks, it’s Europe’s greenest capital.
             Along with many international schools, it
             delivers all an expat could desire:
             theater, English-language cinema, sports
             centers, great public transport, Trappist-
             brewed beers, numerous gourmet and
             ethnic restaurants, and fast trains to
             London, Paris, and Amsterdam. As they
             rarely plan to stay, most expats rent. In
             central Brussels, one-bedroom
             apartments start at $740 monthly.
             Like its delectable chocolates, Brussels
             has a soft - centered heart. The
             municipality not only sterilizes stray cats,
             it appoints someone to feed them. Its
             main library offers storytelling in sign
             language for deaf children. And
             disadvantaged citizens can attend
             cultural events at hefty discounts.
7. United States

                   The U.S. is safe. It’s comfortable. It can
                   even be affordable. As readers will on
                   occasion point out: It’s possible to rent a
                   place in central Nebraska for the same
                   price you’ll pay in Merida, Mexico.
                   (Though that does beg the question:
                   There amid the cornfields, can you see
                   the opera, enjoy the café culture, or be
                   at the beach in half an hour?)
                   It’s hard to beat the day-to-day ease
                   you enjoy in the U.S. You can buy eye
                   drops at a pharmacy at 3 a.m. and
                   have dinner delivered to your door in 30
                   minutes or less. We are efficient. (And, if
                   you’ve ever tried to shop on a Sunday in
                   France or get a driver’s license in Italy in
                   under 45 days, you appreciate the
                   merits in that.) But—as our editors and
                   readers living overseas are quick to point
                   out—convenience (and the frenetic
                   pace that comes with it) is often
                   overrated.
6. Luxembourg

                If we judged quality of life by a nation’s
                Michelin-starred restaurants per square mile, the
                winner would be the Grand Duchy of
                Luxembourg. A founder member of the EU, its
                national motto is Mir wëlle bleiwe wat mir sin (we
                want to remain what we are).
                Only 51 miles long and 35 miles wide,
                landlocked Luxembourg is relatively unknown to
                Americans. Yet with per capita GDP of $88,000,
                it’s among the world’s richest countries. Most
                apartments in its postcard-pretty capital—also
                called Luxembourg—cost at least $7,400 per
                square meter.
                Ruled by a Grand Duke, a third of Luxembourg’s
                420,000 inhabitants were born elsewhere. Add
                cross-border workers, and foreigners account for
                60% of its labor force. Although the official
                language is Lëtzebuergesch, English, French,
                and standard German are widely spoken—
                cosmopolitan Luxembourg is an international
                finance center and tax haven. However, its
                bank secrecy laws are now under scrutiny.
5. New Zealand

                 New Zealand’s immigration department
                 sums up the attractions perfectly. “In
                 many ways it’s not what we have that’s
                 important to our quality of life—it’s what
                 we don’t have. We don’t have high
                 crime rates, our police don’t carry guns
                 and instances of corruption are virtually
                 unheard of. We don’t have abject
                 poverty or hunger and we don’t have
                 the pollution, congestion, health issues
                 and cramped city living that we see
                 elsewhere.”
                 Unless you buy your way in as an
                 investor, it’s difficult for retirees to get
                 permanent residency. But you could rent
                 or purchase a home and live there part-
                 time. Seasons are reversed, so it’s
                 possible to enjoy two summers a year.
                 However, property prices are
                 rebounding. Taken nationally, latest
                 figures show the average home costs
                 $274,881.
4. Germany

             Despite the global downturn, Germans
             have it pretty good. Along with 30 days
             paid annual holiday, the average
             employee earns €41,509 ($61,433).
             In Germany, houses are built to last, and
             their legendary autobahns are still mostly
             without speed limits. Even small towns
             have numerous facilities. Some odd ones
             too—the Harz Mountains now has a
             specialist hiking trail for nudists. From spas
             to parks to North Sea beaches, Germany
             is arguably the world’s most naturist-
             friendly country.
             Romantics adore its Christmas markets
             and fairytale towns of half-timbered
             houses. Some favorites are Quedlinburg
             and Wernigerode in Saxony, and the
             Black Forest spa town of Baden-Baden.
             The latter has a posh reputation, but you
             could buy a 55-sqaure-meter apartment
             for $160,000. Or rent for $673 monthly.
3. Switzerland

                 Switzerland is an award-winning country because it turned all its
                 natural disadvantages to its own advantage, ending up as a
                 super-efficient, high-tech society while still managing to play
                 Alpine inn-keeper to the world. Moreover the cuckoo clock comes
                 from the Black Forest in Germany.

                 Lacking natural frontiers or a unifying religion, and divided by five
                 different languages, it sensibly decided that internationalism was
                 its calling, quickly adding English to the French, German (two
                 kinds), Italian, and Romansch (like ancient Latin) its people
                 already speak so that foreigners of every linguistic persuasion
                 could feel at home. Altruism followed from this and Geneva
                 became home to the United Nations and the Red Cross.

                 Landlocked, mountainous, and without natural resources (except
                 cheese), Switzerland still needed more than tourism to provide a
                 living. So it developed secretive banks, whose potential clientele is
                 numberless and efficient engineering and pharmaceutical
                 industries whose appeal similarly knows no borders.

                 Such achievements reinforce each other. Tourists gladly clamber
                 into Alpine cable cars because they trust their Swiss steel cables
                 and electric motors. Jump on a Swiss train and you know you will
                 arrive on time. Swallow a Swiss pill and you know it won’t poison
                 you. Likewise, you know the bank will always be discreet and the
                 hotel room spotless. You also know everyone will speak your
                 language. The Swiss succeeded because they made everything
                 work.
2. Australia

               Australia’s economy has managed to
               weather the Global Financial Crisis better
               than any other Western country. For
               tourists and travelers, this means you’ll be
               dealing with a strong Aussie dollar,
               making your visit there more expensive.
               But if you plan to stay, you’ll find that few
               English-speaking countries with quality
               health care and good infrastructure will
               benefit as much as Australia from the
               economic booms in Asia and China.
               The Australian economy is powered by
               agricultural, mineral, and energy exports
               that feed the voracious appetite of
               rapidly industrializing populations in Asia.
               Housing in Australia remains expensive
               by global standards. But there are plenty
               of jobs for skilled expats who can ride the
               Asian boom from the sandy, sunny, and
               safe beaches of the land Down Under.
1. France
            For the fifth year running, France takes
            first in our annual Quality of Life Index. No
            surprise. Its tiresome bureaucracy and
            high taxes are outweighed by an
            unsurpassable quality of life, including
            the world’s best health care.
            France always nets high scores in most
            categories. But you don’t need number-
            crunchers to tell you its bon vivant
            lifestyle is special. Step off a plane and
            you’ll experience it first-hand.
            Provincial French properties are often
            keenly priced and lifestyles are less
            expensive than Paris. The Southwestern
            Midi-Pyrenees region is a particularly
            good hunting ground for village homes
            for less than $100,000—and classic three-
            course lunches for $14. Houses cascade
            with wisteria blossom; outdoor markets
            are everywhere. Foie gras, pink garlic,
            Armagnac, and crystallized violets aren’t
            gourmet fare for locals. Rather, just
            another day’s shopping.
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Living standards in International Business Management

  • 1. By: Grace P. Faraon
  • 2. Standard of living  Merriam-Webster.com says it means: 1 : the necessities, comforts, and luxuries enjoyed or aspired to by one or group 2 : a minimum of necessities, comforts, or luxuries held essential to maintaining a person or group in customary or proper status or circumstances  The World Bank says: The level of well-being (of an individual, group or the population of a country) as measured by the level of income (for example, GNP per capita) or by the quantity of various goods and services consumed (for example, the number of cars per 1,000 people or the number of television sets per capita).  Wikipedia.org says: Standard of living is often used as an economic component to measure people's welfare. It may also be a measure of the goals that individuals set for themselves as consumers. It refers to the level of wealth, comfort, material goods and necessities available to a certain socioeconomic class in a certain geographic area.
  • 3. The standard of living includes factors such as:  income, quality and availability  affordable (or free) access to of employment quality healthcare & education  class disparity  expectancy of life and disease  poverty rate  cost of goods and services  quality and affordability of  infrastructure housing  national economic growth  hours of work required to  economic and political stability purchase necessities  political and religious freedom  gross domestic product  environmental quality, climate  inflation rate and safety  number of vacation days per year Hence we can conclude that this suggests the level of well-being of an individual, household or firm. So to simplify, the standard of living is closely related to quality of life.
  • 4.
  • 5. Standard of Living vs. Quality of Life As stated, standard of living is closely related to life. They may be interrelated. However, they still have differences among each other. Standard of Living generally refers to the level of wealth, comfort, material goods and necessities available to a certain socioeconomic class in a certain geographic area. Quality of Life is more subjective and intangible. The factors affecting the quality of life are freedom from slavery, torture and discrimination, equal protection of the law, freedom of movement and residence within one’s home country, presumption of innocence unless proven guilty, all natural and civil rights like the right to marriage, family and beliefs.
  • 6. How do we measure standard of living?
  • 7. 1. Gross Domestic Product Gross Domestic Product is the total market value of all the goods and services produced in a country in a year. Since our prevailing world view is still stuck on more money = better life, GDP is often used as a quick and dirty way to infer a country’s standard of living. There are tons of other reasons why GDP is not a good indicator of standard of living – for example, it doesn’t factor in wealth distribution, or the negative effects of higher production – but it’s regularly and easily measured, and relatively easy to compare across countries. For now, at least, it’s here to stay.
  • 8.
  • 9. GDP top 10 in 2010 according to the IMF (GDP given in millions of $): 1. United States (14,624,184) 2. China (5,745,133) 3. Japan (5,390,897) 4. Germany (3,305,898) 5. France (2,555,439) 6. United Kingdom (2,258,565) 7. Italy (2,036,687) 8. Brazil (2,023,528) 9. Canada (1,563,664) 10. Russia (1,476,912)
  • 10. 2. Human Development Index The Human Development Index was instituted in 1990 as a way to assess development in terms of human wellbeing as well as economics. It’s a composite statistic that takes into account health, education, and income. It’s used by the UN Development Programme each year in its Human Development Reports to produce a sort of league table of countries, each of which are placed in one of three divisions: developed, developing, or underdeveloped. But country rankings are relative rather than absolute, and there is no ecological dimension to the index.
  • 11. HDI top 10 in 2010 according to the UN: 1. Norway 2. Australia 3. New Zealand 4. United States 5. Ireland 6. Lichtenstein 7. Netherlands 8. Canada 9. Sweden 10. Germany
  • 12. 3. Satisfaction With Life Index Developed by a psychologist at the University of Leicester, the Satisfaction With Life Index attempts to measure happiness directly, by asking people how happy they are with their health, wealth, and education, and assigning a weighting to these answers. This concept is related to the idea of Gross National Happiness that came from Bhutan in the 1970′s. Although it may sound like a country-wide gurning contest, it was actually a casual remark by the king that was taken seriously by the Centre for Bhutan Studies, which set about designing a survey to measure the population’s well-being. The idea is that material and spiritual development should take place side by side, underpinned by sustainable development, cultural values, conservation, and good governance.
  • 13. Satisfaction With Life Index top 10 in 2006: 1. Denmark 2. Switzerland 3. Austria 4. Iceland 5. The Bahamas 6. Finland 7. Sweden 8. Bhutan 9. Brunei 10. Canada
  • 14. 4. Happy Planet Index The Happy Planet Index was introduced by the New Economics Foundation in 2006. The premise is that what people really want is to live long and fulfilling lives, not just to be filthy rich. The kicker is that this has to be sustainable both worldwide and down through the generations. The HPI is calculated based on life satisfaction, life expectancy, and ecological footprint. It doesn’t measure how happy a country is, but how environmentally efficient it is to support well-being in that country. In other words, if people are happy but they’re guzzling more than their fair share of natural resources, the country will not have a high Happy Planet Index. But if people are happy and have a medium environmental impact, or are moderately happy and with a low impact, the country’s score will be high.
  • 15. Happy Planet Index top 10 in 2009: 1. Costa Rica 2. Dominican Republic 3. Jamaica 4. Guatemala 5. Vietnam 6. Colombia 7. Cuba 8. El Salvador 9. Brazil 10. Honduras
  • 16. As of January 2010, the International Living Magazine reveals the 10 countries with the highest standard of living measured and weighed through different methods. The results are as follows:
  • 17. 10. Italy 60% of the world’s art treasures are made in Italy. A national health care system rated second in the world by the WHO. Admittedly, major cities and tourist hotspots are expensive. But the Mezzogiorno, Italy’s deep south, is different. Although unemployment is high and incomes far less than in the north, it’s just as colorful. As historic, too. Phoenicians, Greeks, and Saracens all left traces of their passing. Southern winters are short and mild, summers are scorching hot, and jugs of wine cost $6.50. On Sicily and in slow- paced regions like Puglia, Basilicata, and Campania, affordable homes abound. Even farmhouses with a couple of acres surface for $60,000. Many village houses cost even less. Decent rentals start at $550 monthly.
  • 18. 9. Canada Health care and living standards are among the highest in the world. Canada’s economy is based on vast natural resources, a robust financial industry, and innovative manufacturing including the renewable energy sector. Canada has remained resilient through the global financial crises. The banks are considered “more Swiss than the Swiss banks,” and property markets are “on fire.” Cost of living is affordable, although the strong currency has made it relatively more expensive in recent times. Canada’s real attraction comes in the form of nature and outdoor activities. In summer, there’s hiking, boating, golf, and fishing. Winter offers outdoor activities like skiing, snow mobiling, and ice fishing. Canadians are warm, welcoming, and fun, and the country still retains many of the charms brought by her early visitors from Europe.
  • 19. 8. Belgium Employing thousands of foreign staff, Brussels is the headquarters of the European Union and NATO. Ringed with parks, it’s Europe’s greenest capital. Along with many international schools, it delivers all an expat could desire: theater, English-language cinema, sports centers, great public transport, Trappist- brewed beers, numerous gourmet and ethnic restaurants, and fast trains to London, Paris, and Amsterdam. As they rarely plan to stay, most expats rent. In central Brussels, one-bedroom apartments start at $740 monthly. Like its delectable chocolates, Brussels has a soft - centered heart. The municipality not only sterilizes stray cats, it appoints someone to feed them. Its main library offers storytelling in sign language for deaf children. And disadvantaged citizens can attend cultural events at hefty discounts.
  • 20. 7. United States The U.S. is safe. It’s comfortable. It can even be affordable. As readers will on occasion point out: It’s possible to rent a place in central Nebraska for the same price you’ll pay in Merida, Mexico. (Though that does beg the question: There amid the cornfields, can you see the opera, enjoy the café culture, or be at the beach in half an hour?) It’s hard to beat the day-to-day ease you enjoy in the U.S. You can buy eye drops at a pharmacy at 3 a.m. and have dinner delivered to your door in 30 minutes or less. We are efficient. (And, if you’ve ever tried to shop on a Sunday in France or get a driver’s license in Italy in under 45 days, you appreciate the merits in that.) But—as our editors and readers living overseas are quick to point out—convenience (and the frenetic pace that comes with it) is often overrated.
  • 21. 6. Luxembourg If we judged quality of life by a nation’s Michelin-starred restaurants per square mile, the winner would be the Grand Duchy of Luxembourg. A founder member of the EU, its national motto is Mir wëlle bleiwe wat mir sin (we want to remain what we are). Only 51 miles long and 35 miles wide, landlocked Luxembourg is relatively unknown to Americans. Yet with per capita GDP of $88,000, it’s among the world’s richest countries. Most apartments in its postcard-pretty capital—also called Luxembourg—cost at least $7,400 per square meter. Ruled by a Grand Duke, a third of Luxembourg’s 420,000 inhabitants were born elsewhere. Add cross-border workers, and foreigners account for 60% of its labor force. Although the official language is Lëtzebuergesch, English, French, and standard German are widely spoken— cosmopolitan Luxembourg is an international finance center and tax haven. However, its bank secrecy laws are now under scrutiny.
  • 22. 5. New Zealand New Zealand’s immigration department sums up the attractions perfectly. “In many ways it’s not what we have that’s important to our quality of life—it’s what we don’t have. We don’t have high crime rates, our police don’t carry guns and instances of corruption are virtually unheard of. We don’t have abject poverty or hunger and we don’t have the pollution, congestion, health issues and cramped city living that we see elsewhere.” Unless you buy your way in as an investor, it’s difficult for retirees to get permanent residency. But you could rent or purchase a home and live there part- time. Seasons are reversed, so it’s possible to enjoy two summers a year. However, property prices are rebounding. Taken nationally, latest figures show the average home costs $274,881.
  • 23. 4. Germany Despite the global downturn, Germans have it pretty good. Along with 30 days paid annual holiday, the average employee earns €41,509 ($61,433). In Germany, houses are built to last, and their legendary autobahns are still mostly without speed limits. Even small towns have numerous facilities. Some odd ones too—the Harz Mountains now has a specialist hiking trail for nudists. From spas to parks to North Sea beaches, Germany is arguably the world’s most naturist- friendly country. Romantics adore its Christmas markets and fairytale towns of half-timbered houses. Some favorites are Quedlinburg and Wernigerode in Saxony, and the Black Forest spa town of Baden-Baden. The latter has a posh reputation, but you could buy a 55-sqaure-meter apartment for $160,000. Or rent for $673 monthly.
  • 24. 3. Switzerland Switzerland is an award-winning country because it turned all its natural disadvantages to its own advantage, ending up as a super-efficient, high-tech society while still managing to play Alpine inn-keeper to the world. Moreover the cuckoo clock comes from the Black Forest in Germany. Lacking natural frontiers or a unifying religion, and divided by five different languages, it sensibly decided that internationalism was its calling, quickly adding English to the French, German (two kinds), Italian, and Romansch (like ancient Latin) its people already speak so that foreigners of every linguistic persuasion could feel at home. Altruism followed from this and Geneva became home to the United Nations and the Red Cross. Landlocked, mountainous, and without natural resources (except cheese), Switzerland still needed more than tourism to provide a living. So it developed secretive banks, whose potential clientele is numberless and efficient engineering and pharmaceutical industries whose appeal similarly knows no borders. Such achievements reinforce each other. Tourists gladly clamber into Alpine cable cars because they trust their Swiss steel cables and electric motors. Jump on a Swiss train and you know you will arrive on time. Swallow a Swiss pill and you know it won’t poison you. Likewise, you know the bank will always be discreet and the hotel room spotless. You also know everyone will speak your language. The Swiss succeeded because they made everything work.
  • 25. 2. Australia Australia’s economy has managed to weather the Global Financial Crisis better than any other Western country. For tourists and travelers, this means you’ll be dealing with a strong Aussie dollar, making your visit there more expensive. But if you plan to stay, you’ll find that few English-speaking countries with quality health care and good infrastructure will benefit as much as Australia from the economic booms in Asia and China. The Australian economy is powered by agricultural, mineral, and energy exports that feed the voracious appetite of rapidly industrializing populations in Asia. Housing in Australia remains expensive by global standards. But there are plenty of jobs for skilled expats who can ride the Asian boom from the sandy, sunny, and safe beaches of the land Down Under.
  • 26. 1. France For the fifth year running, France takes first in our annual Quality of Life Index. No surprise. Its tiresome bureaucracy and high taxes are outweighed by an unsurpassable quality of life, including the world’s best health care. France always nets high scores in most categories. But you don’t need number- crunchers to tell you its bon vivant lifestyle is special. Step off a plane and you’ll experience it first-hand. Provincial French properties are often keenly priced and lifestyles are less expensive than Paris. The Southwestern Midi-Pyrenees region is a particularly good hunting ground for village homes for less than $100,000—and classic three- course lunches for $14. Houses cascade with wisteria blossom; outdoor markets are everywhere. Foie gras, pink garlic, Armagnac, and crystallized violets aren’t gourmet fare for locals. Rather, just another day’s shopping.