This document provides guidance for Hobsons employees on using social media effectively. It recommends that employees focus their social media posts on sharing valuable information (50-60% of posts), high-value content like white papers (10-15%), and relationship building (5-15%). Only 5% of posts should directly promote Hobsons. Employees are encouraged to follow Hobsons social media accounts, like and share Hobsons posts, and engage with corporate communications. The document provides tips for participating appropriately and acting as a Hobsons social media ambassador.