The document provides information about the Middle East Social Media Festival that will take place in Beirut, Lebanon from April 9-10, 2020. The two-day event will feature conferences, workshops, and an exhibition focused on social media marketing in the Middle East. Speakers from major social media platforms will discuss topics like influencer marketing, content strategy, and social advertising. The festival also recognizes leadership and success in social media through the Middle East Social Media Awards. The venue is the 5-star Movenpick Hotel Beirut, which offers meeting spaces directly on the Mediterranean coast.
1. BEIRUT | 6TH EDITION | APRIL 9 - 10, 2020
MIDDLE EAST SOCIAL
MEDIA FESTIVAL
2. Event Kit Outline
Why Social Media? - The Opportunity 3
The Middle East 4
Social Media Scene in the Middle East 5
Middle East Social Media Festival 6
What to Expect 7
The Audience 8
Influencers Hub - Exhibition Zone 9
Meet The Speakers 10
Previous Editions 13
Tentative Agenda 14
Middle East Social Media Award 15
Beirut 16
The Venue 17
Sponsorship Packages 18
Current Sponsors & Partners 21
Exhibition Package 22
Floor Plan 23
Attendance Fees 24
Contact Us 25
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T H E O P P O R T U N I T Y
Why Social Media?
Home computers, laptops, tablets, smartphones, even faster
connections, new devices and new online applications have all
helped to change the way people work, socialize and shop.
With all the increasing flow of social media integration in
everyday activity, this made it much easier for businesses
community to directly target customers with marketing
campaigns, promote new products or services, build brand
awareness, and personally interact with existing and potential
customers, measure referrals from their social media activity to
sales and much more.
90.4% of Millennial's worldwide are active on social media
77.5% of Gen X worldwide are active on social media
48.2% of Baby Boomers worldwide are active on social media
Millennials : 22 till 37 years old | Gen X: 38 till 53 years old | Baby Boomers: 54 till 72 years old
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The Middle East
Consumers in the Middle East are among the most active users of social media
platforms, worldwide as they are becoming more engaged online where their
conversations are taking place about brands, businesses and services alongside
fashion, politics and religion. As social media continues to change our surroundings
in many ways, and social media marketing has grown this makes it an
indispensable part for every firm’s marketing strategy.
The objective of the “Middle East Social Media Festival” is spreading the right and
effective use of social media for business in the Middle East.
5. ull Audience Capacity
Total Population: 256.6 Million
Total Internet Users: 182 Million
Active Social Media Users: 136 Million
Social Media Scene In The Middle East
Source: Digital 2019 Global Digital Overview January 2019 v01 by Hootsuite & We Are Social
6. Middle East Social Media Festival
The Place Where The Middle East Celebrates Social Media
The Middle East Social Media Festival® is a vibrant social media marketing event that
merges between social media experts, business people & senior university students
in the aim of providing ‘higher’ level of content and dialogue-based around social
media for business, along with rewarding individuals and companies who are making
great strides in the realm of social media marketing, through the Middle East Social
Media Award®
MESMF mission is to create value, bring people together and make a difference.
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7. W H A T T O E X P E C T
@
Conference
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Workshops
Networking
Influencers Hub
Exhibition Zone
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The Audience
"Middle East Social Media Festival" aims to bring together business people looking
to have an effective presence on social media platforms.
MESMF Attendees Insights
AGE RANGE
16% between 18 - 24 years old
50% between 25 - 34 years old
17% between 35 - 44 years old
17% between 45 - 54 years old
GENDER
57% Men
43% Women
JOB POSITIONS
SME Entrepreneurs
Marketing managers
Human Resource managers
Social media influencers
Digital directors or account
managers in agencies
Social media community
members and bloggers
Media representatives
University professors & students
9. MESMF Influencers’ Hub is where brands get to uncover
their projects in front of social media influencers and
businesspeople from Lebanon & the Middle East.
Having a stand there will give you the chance to meet face
– to – face & build relations with these social media
superstars whom will help your project/brand name reach
bigger audiences using their online influence by simply
talking about it.
Influencers Hub
Exhibition Zone
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M E E T T H E S P E A K E R S
Passionate About Social Media
Marwan Zeineddine
Head of Key Accounts - LinkedIn MENA
Carla Maalouly
The Head of Marketing - Twitter MENA
Elie Chedid
Business Solutions Lead - Snap
... And Much More
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M E E T T H E S P E A K E R S
Passionate About Social Media
Lilian Assaf
Marketing Manager - Facebook MENA
Ramsay Najjar
The Communication Legend
Joe Ghantous
Founder & CEO of Right Service
... And Much More
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M E E T T H E S P E A K E R S
Passionate About Social Media
Jimmy Ghazal
Digital Media Instructur at AUB
Lama Naimi
Associate Director at Starcom
Anthony Rahayel
Blogger & Social Media Influencer
... And Much More
13. MESMF 2015
Click Here to Check Event Album
MESMF 2016
Click Here to Check Event Album
MESMF 2017
Click Here to Check Event Album
MESMF 2018
Click Here to Check Event Album
MESMF 2019
Click Here to Check Event Album
MESMF Previous Editions
14. CONFERENCE & WORKSHOPS
Social Advertising
Marketing
Automation
T E N T A T I V E A G E N D A
... And Much More
Crisis Management
Social Media &
E-commerce
Trust Marketing
Content Marketing
Marketing Funnels
Influencer Marketing
Social Media
Strategy
Organic Video
Strategy
Artificial Intelligence
for Marketing
Millennials
Marketing
Storytelling
Visual Marketing
The Rise of
Social CEO
Cyber Security
Results-Driven
Marketing
Lead Generation
Social Media
Reviews Impact
Organic Traffic
15. - MESMA DISTRIBUTION 2020 CEREMONY DAY 1 -
CATEGORIES:
Best Celebrity on Social Media
Best Brand of the Year on Social MediaBest Blogger on Social Media
Best Public Figure on Social Media
Best In Financial Services on Social Media Best In Hospitality on Social Media
Best In Education on Social Media
Best Social CEO
Best In Fashion on Social Media Best Student Micro Influencer
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16. Beirut is goe-strategically located at the
crossroads between the East & West.
Beirut has a regional role as the gate of the East,
leading to a policy of opennes which transforms
the country into a educational, cultural,
commercial hub
Beirut
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The Venue
Movenpick Hotel & Resort
The Mövenpick Hotel Beirut is a 5 star resort and is one of the best business hotels
with extensive resort facilities in Beirut. Located directly on the Mediterranean Sea
and only ten minutes from the airport.
With 11 multi-purpose functional meeting rooms and outdoor venues, the hotel
offers meeting and banqueting spaces for many purposes and tastes.
18. S P O N S O R S H I P P A C K A G E S
Signature Sponsor Platinum Sponsor Gold Sponsor Academy Sponsor
$50,000 $15,000 $7,000 $5,000
1 Slot
Exclusivity in the
business field
Digital & Social
Media Campaign
4m2 stand at
Event Hall
Speech on Stage or
Dedicated Workshop
19. S P O N S O R S H I P P A C K A G E S
Signature Sponsor Platinum Sponsor Gold Sponsor Academy Sponsor
$50,000 $15,000 $7,000 $5,000
Logo on visual possible
(Digital & Printed)
Invitation Tickets Up to 6 VIP Tickets Up to 4 VIP Tickets Up to 3 Tickets Up to 15 Tickets
TV Exposure
Magazine Exposure
Radio Exposure
20. S P O N S O R S H I P P A C K A G E S
Signature Sponsor Platinum Sponsor Gold Sponsor Academy Sponsor
$50,000 $15,000 $7,000 $5,000
Press Release
Exposure in any
related pre-event
21. Current Sponsors and Partners
Until now, we have 3 signed platinum sponsors on board:
22. 4m2 Stand
1 Table and 2 Chairs
Chance to distribute brochures and
promotional materials at the exhibition zone
1 Free MESMF Conference & Workshop
Invitation Ticket (value: $385)
Package for : $1,000
Exhibition Package
Influencers Hub
24. $195
Silver Pass:
Conference Day + MESMA
$385
Including Food & Beverages
Downloable Event Material (Recording & Slides)
$485
Attendance Fees
Note: 50% special discount on Gold & Platinum passes, for a group of 5+ attendees coming from the same company
Including Food & Beverages
Gold Pass:
Conference & Workshop 2 Days
+ MESMA
Platinum Pass:
VIP Front Seat
Conference & Workshop 2 Days
+ MESMA
Including Food & Beverages
Downloable Event Material (Recording & Slides)