1. Quant for
Kids

2. We don’t need to
re-invent the
wheel

3. Words and
pictures
I want it! It could be
made better!
Boring

4. Behind the
scenes
Choice based surveys
Visual conjoint analysis and
Trade offs

5. Gamification
• Fits perfectly for kid’s
research
• Technology lagging
behind
• Doesn’t fit with timings
and budgets
• As much about our
creativity in asking
questions

6. Bite-size or on the go
Image Source : GMI Lightspeed survey demo

7. Kid’s
perspective

8. Wording will
always count

9. Panels aren’t the
only answer