Promotions ideas

2. Promotion is the process of marketing communication to inform,
persuade, remind and influence consumers or user in favor of product
or services and has three specific
• It communicates marketing information to consumers, users and
sellers.
• Promotion persuades and convinces the buyer and influences his
behavior to take desired action.
• Its stimulates demand, capture demand from competition and
maintain demand for the company’s products even in a competitive
market situation.

3. • Mass media- Film(movie, motion picture, theatrical film,
or photoplay), radio, recorded music, television(TV ads
online), Internet and mobile, social media sites, websites, and
Internet-based radio and television.
• Local Media- Haats, Melas, Fairs,Wall Paintings, Folk media,
Newspapers, Radio
CONVENTIONAL MASS MEDIA NON-CONVENTIONAL MEDIA PERSONALIZED MEDIA
Television Haat and mela Direct mailer
Radio Folk media (puppet show, magic
show)
Point of sale(leaflet)
Press Video van Word of mouth
Cinema Mandi Interpersonal communication
Outdoor: wall painting, hoarding Animator

4. • Print Advertising
• Broadcast Advertising
• Online Advertising
• Directional & Creative Advertising: Depends on what you are wanting to
accomplish with your plan.
• Outdoor Advertising

5. Point-of-Sale Brochures
Yellow Pages
Newspapers
FlyersLeaflets Newsletters Magazines

8. Yard Sings

10. We provide complete solution in printing. We print in every language and
we cater to every region in India.
We print locally and provide printing at your regional office.
Types of printing we do :
• Paper printing
• Flex printing
• Foam banners
• Sun boards
• Plastic and other materials printing

11. BTL/OutdoorActivities

12. Hoardings and Billboards are still considered as one of the
most impactful conventional mediums of advertising, it
includes:
 Front Lit & Back Lit Hoardings
 Unipoles
 Flag Poles
 Gantries
 Foot over Bridges
 LED Screens
 Building Wraps

13. • Corporate Event
• Road Show
• APARTMENT ACTIVITY
• Product Promotional Event
• Car Exchange Mela
• Canopy
• Cut Out Stand
• Promoter Table
• Stall Branding
• Standee
• Umbrella
• Celebrity Shows

14. • BACKLIT DEALER BOARD
• LED Filled Backlit Metal Letters
• Bunting
• Counter Wraps
• Cutout Display
• Danglers
• Eco Solvent Vinyl Duly Pasted On Sun-Boards
• Dispenser
• Inflatables- Air Filled, Shaped Balloons

15. • ACTIVITY VAN
• ACTIVITY VAN (GREEN-ADVERTISING)
• MINI BUS BACK
• BUS BRANDING (FILL-BOARDY)
• BUS FULL BOARDY
• Canter Display
• Metro Rail - Outside Panel
• Metro Rail - Inside Panel

16. • Framed Flex Banners Installed On Temporary Bamboo
Structures
• L Shaped Welcome Gates
• Island Branding-Premium Media
• Overhead Gates
• Pillars
• Stall Near Pandal

17. • Back Lit Printed Flex Glow Sign Boards
• Bar Signage
• Company Signage
• Steel Brass Copper Raised Letters With Back Shadow Led

18. • Dustbin With Display
• Fog Walls
• Hand-Sanitizer-With-Display
• Interactive-Floors
• Toilet Branding
• Virtual Mannequins