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Divyanshu Pal Nagar, IITK
1.What challenges does a company faces in
developing NEW PRODUCTS and SERVICES ?
HIGH development costs
Shortage of important ideas in certain areas
Social, economic and governmental constraints
Capital shortages.
Shorter required development time with
new techniques and Strategic partners
Enormous need of Organizational support
Chap 19, question 1

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Chap 19, question 1