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www.productschool.com
What it's Like Working at an Esports
Startup by Esports One PM
FREE INVITE
Join 35,000+ Product Managers on
COURSES
Product Management
Learn the skills you need to land a product manager job
COURSES
Coding for Managers
Build a website and gain the technical knowledge to lead software engineers
COURSES
Data Analytics for Managers
Learn the skills to understand web analytics, SQL and machine learning concepts
COURSES
Digital Marketing for Managers
Learn how to acquire more users and convert them into clients
COURSES
UX Design for Managers
Gain a deeper understanding of your users and deliver an exceptional end-to-end
experience
COURSES
Product Leadership for Managers
For experienced Product Managers looking to gain strategic skills needed for top leadership
roles
COURSES
Corporate Training
Level up your team’s product management skills
Nicolas Lesec
TONIGHT’S SPEAKER
“Powering every second of esports gameplay.”
IN PROGRESS
Esports are here.
Esports are here...
● The most profitable form
of entertainment
$17
B
$41B
$105B
(down 8%)
$116B
(up over 10%)
GAMINGTV
MOVIES
MUSIC
REVENUE
Esports are here...
● The most profitable form
of entertainment
● $1.65B in projected revenue
Esports are here...
● The most profitable form
of entertainment
● $1.65B in projected revenue
● Events with 100 million
viewers
99.6 million unique viewers
Esports are here...
● The most profitable form
of entertainment
● $1.65B in projected revenue
● Events with 100 million
viewers
● $25M+ prize pools $25,532,177
Esports are complicated
Esports are complicated
Esports are complicated
Esports are complicated
Esports are complicated
Esports are complicated
Data is fragmented
Data is incomprehensible
Mission Statement: Make sense of esports.
DATA
TECH
“We get computers to understand games.”
HOW?
“We get computers to understand games.”
A computer watches a game
and looks for events that we
define as important.
1
“We get computers to understand games.”
A computer watches a game
and looks for events that we
define as important.
When it recognizes an event, we
compare this to similar historical
events in our database.
1 2
“We get computers to understand games.”
A computer watches a game
and looks for events that we
define as important.
When it recognizes an event, we
compare this to similar historical
events in our database.
We use data science to translate
this comparison into a human-
readable insight.
“This is the first time in
LCS history that a team
has scored a pentakill
but still lost the match.”
1 2 3
“We get computers to understand games.”
Fans
● Explain the game to
newcomers
● Breakdown the game
for hardcore fans
Teams
● Study the competition
● Analyze their own
gameplay
● Scout hidden talent
Broadcasters
● Provide interesting
storylines
● Research team/player
matchups
Oh yeah, it all happens in real time.
OneConsole
DISCOVER
An esports fan wants to find a
game to learn about or
watch. They do a quick
google search to find
Esportspedia or Esports
Calendar.
: There every step of the way...
DISCOVER ENGAGE
An esports fan wants to find a
game to learn about or
watch. They do a quick
google search to find
Esportspedia or Esports
Calendar.
From Esportspedia or Esports
Calendar, they click through
to a live event. The event
stream is using OneView to
allow the fan to interact with
the broadcast in real-time.
: There every step of the way...
DISCOVER ENGAGE ANALYZE
An esports fan wants to find a
game to learn about or
watch. They do a quick
google search to find
Esportspedia or Esports
Calendar.
From Esportspedia or Esports
Calendar, they click through
to a live event. The event
stream is using OneView to
allow the fan to interact with
the broadcast in real-time.
Meanwhile, the event
broadcasters are using
OneConsole for live talking points
based on historical statistics.
These are based on what’s
happening in the live game.
: There every step of the way...
OneData
: There every step of the way...
DISCOVER ENGAGE ANALYZE
An esports fan wants to find a
game to learn about or
watch. They do a quick
google search to find
Esportspedia or Esports
Calendar.
From Esportspedia or Esports
Calendar, they click through
to a live event. The event
stream is using OneView to
allow the fan to interact with
the broadcast in real-time.
Meanwhile, the event
broadcasters are using
OneConsole for live talking points
based on historical statistics.
These are based on what’s
happening in the live game.
All Esports One products are powered by OneData, the most comprehensive and reliable database in esports.
PROGRESS
Thinking big, starting small
The biggest game publisher in esports uses OneConsole.
A $59B Market Cap hardware
company wants us to power
their tournament analytics.
The most popular esports streaming
platform is excited about OneView.
A top-down approach...
COMMUNITY | NEW & VETERAN
AMATEUR TEAMS & PLAYERS
PRO TEAMS & PLAYERS
EVENT & TOURNAMENT
ORGANIZERS
BROADCAST/VIDEO
PLATFORMS
GAME PUBL
Evidence
● Support from some of the biggest names in the industry
LONG-TERM VISION: Provide meaningful esports insights
for any game and any audience.
Any Game Any Audience
www.productschool.com
Part-time Product Management, Coding, Data Analytics, Digital
Marketing, UX Design and Product Leadership courses in San
Francisco, Silicon Valley, New York, Santa Monica, Los Angeles,
Austin, Boston, Boulder, Chicago, Denver, Orange County,
Seattle, Bellevue, Washington DC, Toronto, London and Online

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What it's Like Working at an Esports Startup by Esports One PM

  • 1. www.productschool.com What it's Like Working at an Esports Startup by Esports One PM
  • 2. FREE INVITE Join 35,000+ Product Managers on
  • 3. COURSES Product Management Learn the skills you need to land a product manager job
  • 4. COURSES Coding for Managers Build a website and gain the technical knowledge to lead software engineers
  • 5. COURSES Data Analytics for Managers Learn the skills to understand web analytics, SQL and machine learning concepts
  • 6. COURSES Digital Marketing for Managers Learn how to acquire more users and convert them into clients
  • 7. COURSES UX Design for Managers Gain a deeper understanding of your users and deliver an exceptional end-to-end experience
  • 8. COURSES Product Leadership for Managers For experienced Product Managers looking to gain strategic skills needed for top leadership roles
  • 9. COURSES Corporate Training Level up your team’s product management skills
  • 11. “Powering every second of esports gameplay.” IN PROGRESS
  • 13. Esports are here... ● The most profitable form of entertainment $17 B $41B $105B (down 8%) $116B (up over 10%) GAMINGTV MOVIES MUSIC REVENUE
  • 14. Esports are here... ● The most profitable form of entertainment ● $1.65B in projected revenue
  • 15. Esports are here... ● The most profitable form of entertainment ● $1.65B in projected revenue ● Events with 100 million viewers 99.6 million unique viewers
  • 16. Esports are here... ● The most profitable form of entertainment ● $1.65B in projected revenue ● Events with 100 million viewers ● $25M+ prize pools $25,532,177
  • 25. Mission Statement: Make sense of esports.
  • 26.
  • 28. “We get computers to understand games.” HOW?
  • 29. “We get computers to understand games.” A computer watches a game and looks for events that we define as important. 1
  • 30. “We get computers to understand games.” A computer watches a game and looks for events that we define as important. When it recognizes an event, we compare this to similar historical events in our database. 1 2
  • 31. “We get computers to understand games.” A computer watches a game and looks for events that we define as important. When it recognizes an event, we compare this to similar historical events in our database. We use data science to translate this comparison into a human- readable insight. “This is the first time in LCS history that a team has scored a pentakill but still lost the match.” 1 2 3
  • 32. “We get computers to understand games.” Fans ● Explain the game to newcomers ● Breakdown the game for hardcore fans Teams ● Study the competition ● Analyze their own gameplay ● Scout hidden talent Broadcasters ● Provide interesting storylines ● Research team/player matchups
  • 33. Oh yeah, it all happens in real time.
  • 35.
  • 36. DISCOVER An esports fan wants to find a game to learn about or watch. They do a quick google search to find Esportspedia or Esports Calendar. : There every step of the way...
  • 37. DISCOVER ENGAGE An esports fan wants to find a game to learn about or watch. They do a quick google search to find Esportspedia or Esports Calendar. From Esportspedia or Esports Calendar, they click through to a live event. The event stream is using OneView to allow the fan to interact with the broadcast in real-time. : There every step of the way...
  • 38. DISCOVER ENGAGE ANALYZE An esports fan wants to find a game to learn about or watch. They do a quick google search to find Esportspedia or Esports Calendar. From Esportspedia or Esports Calendar, they click through to a live event. The event stream is using OneView to allow the fan to interact with the broadcast in real-time. Meanwhile, the event broadcasters are using OneConsole for live talking points based on historical statistics. These are based on what’s happening in the live game. : There every step of the way...
  • 39. OneData : There every step of the way... DISCOVER ENGAGE ANALYZE An esports fan wants to find a game to learn about or watch. They do a quick google search to find Esportspedia or Esports Calendar. From Esportspedia or Esports Calendar, they click through to a live event. The event stream is using OneView to allow the fan to interact with the broadcast in real-time. Meanwhile, the event broadcasters are using OneConsole for live talking points based on historical statistics. These are based on what’s happening in the live game. All Esports One products are powered by OneData, the most comprehensive and reliable database in esports.
  • 40. PROGRESS Thinking big, starting small The biggest game publisher in esports uses OneConsole. A $59B Market Cap hardware company wants us to power their tournament analytics. The most popular esports streaming platform is excited about OneView. A top-down approach... COMMUNITY | NEW & VETERAN AMATEUR TEAMS & PLAYERS PRO TEAMS & PLAYERS EVENT & TOURNAMENT ORGANIZERS BROADCAST/VIDEO PLATFORMS GAME PUBL
  • 41. Evidence ● Support from some of the biggest names in the industry
  • 42. LONG-TERM VISION: Provide meaningful esports insights for any game and any audience. Any Game Any Audience
  • 43. www.productschool.com Part-time Product Management, Coding, Data Analytics, Digital Marketing, UX Design and Product Leadership courses in San Francisco, Silicon Valley, New York, Santa Monica, Los Angeles, Austin, Boston, Boulder, Chicago, Denver, Orange County, Seattle, Bellevue, Washington DC, Toronto, London and Online